Organizations are increasingly recognizing the need for CFO involvement in sustainability management, measurement and reporting. CFOs and their teams are to central to protecting and creating value. The traditional sustainability drivers of regulatory requirements, securities exchange guidance, sustainability related taxes, energy savings and supply chain efficiency are still very relevant. New drivers are emerging as innovative forces. These new drivers are causing forward looking organizations to recognize current internal sustainability values and to consider new values as integral to core business. CFO leadership is critical to set the tone and direction.