Simple Business Plan for Airline Company

1. Business Plan Project
By Terry Agee

2. Hi Travelers!
Allow me to introduce myself, Terry Agee,
here with Safe Journey Airways.
I would like to talk to you about flying weekends with
my company.
Get Acquainted Weekends

3. Mission Statement
Safe Journey Airways
departs from Atlantic City
International Airport to
and from
Jacksonville, Miami and
Key West International
Airports.

4. Vision Statement
Safe Journey Airways will
hire student veterans
while they pursue their
college degrees.

5. Value Proposition
$94 Weekend Round
Trips!

6. Sales Goals
Sell 9,600 seats in year 1.
Sell 19,200 seats in year 2.
Sell 28,800 seats in year 3.

7. Strategy
Develop a public
presence through local
media
Utilize social media
(facebook, twitter, etc.)
to connect with air
travelers
Find one strategic partner
to cross promote

8. Action Items
Obtain needed
documentation within 30
days
Research competitors
and strategic partners
Purchase one used
Embraer 190 jet
Set up Hub

9. I will now take a minute to say Thank You to
The Greater Atlantic City Chamber for providing me
the products and services I will need to do business in
Atlantic City.
To Be Continued…