1. GOLF IN THE CITY
YEN PHUNG | TYLER RONISH | SUPO TECHAGUM | nap POSHYANANDA | CORAL LEE
2. DRIVING MILLENIALS’ INTERESTS IN GOLF BY APPEALING TO OUR
INTERESTS, GENERATING CONVERSATIONS WITHIN OUR
COMMUNICATION CHANNELS, AND REPOSITION GOLF – LITERALLY –
TO BECOME OUR MAIN CHOICE OF SPORT.
EXECUTIVE SUMMARY
43. DRIVING MILLENIALS’ INTERESTS IN GOLF BY APPEALING TO OUR
INTERESTS, GENERATING CONVERSATIONS WITHIN OUR
COMMUNICATION CHANNELS, AND REPOSITION GOLF – LITERALLY –
TO BECOME OUR MAIN CHOICE OF SPORT.
CLOSING