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Creativity + Bravery



         CHEAT SHEET
          6 JULY - 13 JULY 2012
INNOVATION & TRENDS
A Winning Concept For A Gorgeous Rest Stop With Free Wi-Fi:
The concept of Mathieu Lehanneur’s “Escale Numerique” project has
broken the barriers of conventional urban design. The model includes
ergonomic seating, a “protective canopy,” and wireless Internet.
                                                                 FastCo.DESIGN
                                                                          7-1 12
                                                                             1-

Yoga Chair Gives Users A Workout:
The Zen Circus combines the essential stages of a healthy workout –
yoga, muscle building, and stretching – and a piece of indoor furniture
into one multi-use apparatus for anyone’s home.
                                                                            PSFK
                                                                          7-12-12



New Smartphone App Could Replace Railroad Tickets:
The MTA reported progress on a new app by Masabi that prevents
commuters from ever needing to buy another paper ticket for public
transportation.
                                                         WallStJournal:Metropolis
                                                                           7-1 12
                                                                              1-
TECHNOLOGY

Try Clothes on at Home Using a Computer Screen:
PrestShop has created the Webcam Social Shopper that replicates the
in-store shopping experience at home.
                                                                         PSFK
                                                                       7-12-12



High-tech Glove Converts Sign Language into Speech:
Named the “EnableTalk” glove and invented by a group of Ukranian
students, this glove comes equipped with a complex network of sensors
that recognize hand movements and translate signs into spoken words
via a smartphone app.                                       DailyDisruption
                                                                       7-1 12
                                                                          1-


Unlock a Smartphone Just by Looking at it:
In a new update by Android, users can upgrade their security and un-
lock their phone with a new facial recognition feature.
                                                                        PSFK
                                                                      7-13-12
CULTURE
Can Man, Faces Painted on Found Cans by Street Artist My Dog Sighs:
Street artist My Dog Sighs gives a personality to found cans by painting
a unique face on the can. After completion, each of these pieces is then
left on the street to be discovered.
                                                              Laughing Squid
                                                                      7-10-11

Artist Recreates Historic Cultural Moments Using Star Wars Characters:
Canadian art teacher, photographer, and Star Wars aficionado David
Eger unveiled his series “365 Days of Clones.” He shot one picture a
day for a whole year by carefully placing Star Wars characters to re-
semble different works.
                                                                         PSFK
                                                                       7-10-12


Summon On-Demand Ice Cream Trucks through Uber Mobile App:
On Friday, July 13, 2012, Uber is providing on-demand ice cream trucks
in Boston, San Francisco, New York, Chicago, Seattle, Toronto, and
Washington D.C. in honor of National Ice Cream Month.
                                                               LaughingSquid
                                                                       7-12-12
AGENCY NEWS
Japan’s Dentsu To Acquire Aegis Group for $4.9 Billion:
In attempts to become a bigger global threat to competition, Dentsu
Inc. has crossed boarders to merge with a UK agency named Aegis
Group in a $4.9 billion dollar settlement.

                                                                     AdAge
                                                                      7-12-12


Ad Agencies Like Ogilvy Produce Documentary Films:
A seemingly new agency trend of producing documentary-style films
purely for the purpose of creativity has begun appearing in top agen-
cies like Ogilvy & Mather.
                                                               HuffingtonPost
                                                                       7-1 12
                                                                          1-


Kaplan Thaler Group Merges With Sibling Shop Publicis, New York:
Major media conglomerate, Publicis, and Kaplan Thaler Group have
decided to join forces next year in NYC as Publicis Kaplan Thaler.
                                                                     AdAge
                                                                      7-12-12
SUSTAINABILITY
Nike Introduces Sneakers Made of Beans & Recycled Bottles:
Nike launched the Nike GS football cleat in London as the “lightest,
fastest, most-environmentally-friendly production boot the company has
ever made.” The body of the shoe is made from a minimum of 70% re-
used plastics and 50% renewable Pebax Renu.                          PSFK
                                                                         7-10-12


Turning A Plain White T-Shirt Into A Not-So-Plain Battery:
University of Southern Caroline professor, Xiaodong Li found a process
to convert a plain white cotton t-shirt into batteries. The process chang-
es the fibers that make up the fabric into wires and (energy-storing) ca-
pacitors that is able to charge portable devices like cellphones. FastCo.EXIST
                                                                         710-12
                                                                          -

Office Buildings Add Cash Crops to their Balance Sheet:
Lufa’s 31,000-square-foot rooftop greenhouse sits on top of a Montreal
office building, and supplies more than 25 varieties of vegetables with-
out artificial pesticides, fungicides, or herbicides.            FastCo.EXIST
                                                                          7 12
                                                                           -9-

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Cheat sheet d 07.13.12

  • 1. Creativity + Bravery CHEAT SHEET 6 JULY - 13 JULY 2012
  • 2. INNOVATION & TRENDS A Winning Concept For A Gorgeous Rest Stop With Free Wi-Fi: The concept of Mathieu Lehanneur’s “Escale Numerique” project has broken the barriers of conventional urban design. The model includes ergonomic seating, a “protective canopy,” and wireless Internet. FastCo.DESIGN 7-1 12 1- Yoga Chair Gives Users A Workout: The Zen Circus combines the essential stages of a healthy workout – yoga, muscle building, and stretching – and a piece of indoor furniture into one multi-use apparatus for anyone’s home. PSFK 7-12-12 New Smartphone App Could Replace Railroad Tickets: The MTA reported progress on a new app by Masabi that prevents commuters from ever needing to buy another paper ticket for public transportation. WallStJournal:Metropolis 7-1 12 1-
  • 3. TECHNOLOGY Try Clothes on at Home Using a Computer Screen: PrestShop has created the Webcam Social Shopper that replicates the in-store shopping experience at home. PSFK 7-12-12 High-tech Glove Converts Sign Language into Speech: Named the “EnableTalk” glove and invented by a group of Ukranian students, this glove comes equipped with a complex network of sensors that recognize hand movements and translate signs into spoken words via a smartphone app. DailyDisruption 7-1 12 1- Unlock a Smartphone Just by Looking at it: In a new update by Android, users can upgrade their security and un- lock their phone with a new facial recognition feature. PSFK 7-13-12
  • 4. CULTURE Can Man, Faces Painted on Found Cans by Street Artist My Dog Sighs: Street artist My Dog Sighs gives a personality to found cans by painting a unique face on the can. After completion, each of these pieces is then left on the street to be discovered. Laughing Squid 7-10-11 Artist Recreates Historic Cultural Moments Using Star Wars Characters: Canadian art teacher, photographer, and Star Wars aficionado David Eger unveiled his series “365 Days of Clones.” He shot one picture a day for a whole year by carefully placing Star Wars characters to re- semble different works. PSFK 7-10-12 Summon On-Demand Ice Cream Trucks through Uber Mobile App: On Friday, July 13, 2012, Uber is providing on-demand ice cream trucks in Boston, San Francisco, New York, Chicago, Seattle, Toronto, and Washington D.C. in honor of National Ice Cream Month. LaughingSquid 7-12-12
  • 5. AGENCY NEWS Japan’s Dentsu To Acquire Aegis Group for $4.9 Billion: In attempts to become a bigger global threat to competition, Dentsu Inc. has crossed boarders to merge with a UK agency named Aegis Group in a $4.9 billion dollar settlement. AdAge 7-12-12 Ad Agencies Like Ogilvy Produce Documentary Films: A seemingly new agency trend of producing documentary-style films purely for the purpose of creativity has begun appearing in top agen- cies like Ogilvy & Mather. HuffingtonPost 7-1 12 1- Kaplan Thaler Group Merges With Sibling Shop Publicis, New York: Major media conglomerate, Publicis, and Kaplan Thaler Group have decided to join forces next year in NYC as Publicis Kaplan Thaler. AdAge 7-12-12
  • 6. SUSTAINABILITY Nike Introduces Sneakers Made of Beans & Recycled Bottles: Nike launched the Nike GS football cleat in London as the “lightest, fastest, most-environmentally-friendly production boot the company has ever made.” The body of the shoe is made from a minimum of 70% re- used plastics and 50% renewable Pebax Renu. PSFK 7-10-12 Turning A Plain White T-Shirt Into A Not-So-Plain Battery: University of Southern Caroline professor, Xiaodong Li found a process to convert a plain white cotton t-shirt into batteries. The process chang- es the fibers that make up the fabric into wires and (energy-storing) ca- pacitors that is able to charge portable devices like cellphones. FastCo.EXIST 710-12 - Office Buildings Add Cash Crops to their Balance Sheet: Lufa’s 31,000-square-foot rooftop greenhouse sits on top of a Montreal office building, and supplies more than 25 varieties of vegetables with- out artificial pesticides, fungicides, or herbicides. FastCo.EXIST 7 12 -9-