If you haven’t yet considered using a call center in Spanish as an answer to reaching a vast and increasingly prosperous Hispanic market in the U.S. you are most certainly missing a bet!

1. Try Using a Call Center in Spanish to
Capture the Hispanic U.S. Market

2. If you haven’t yet considered using a call center
in Spanish as an answer to reaching a vast and
increasingly prosperous Hispanic market in the
U.S. you are most certainly missing a bet!

3. Hispanics now comprise more than 16.7% of
the U.S. population, weighing in at a little
more than 52 million people. And this group is
a spending group! Some of the reasons for
this lie in the fact that as a group, Hispanics
are becoming more prosperous, and carry a
lot less debt than other segments of the
population.

4. Hispanics are becoming more affluent
and are willing to spend
According to a study by Neilsen Hispanic
Retail, there was an 89% increase in Hispanic
Millenial-led households earning between
$50,000 and $100,000 a year in the last
decade alone. They also are big spenders
when it comes to retail, as evidenced by the
fact that Hispanic women spent an estimated
$3.3 billion on brand-name footwear between
2012 and 2013, representing 18% of the total
women’s fashion shoe market.

5. Why a call center in Spanish makes
sense in today’s market
Using a bilingual call center to help with
marketing to the huge Hispanic market in the
U.S. is a move that only makes sense.

6. The services available from a good
bilingual call center would cover tasks
as diverse and comprehensive as:
• Internet marketing
• Social media
marketing
• Inbound and
outbound marketing
• Customer service
• Help desks
• Technical assistance
• Mobile marketing
• Direct response
• And more!

7. What’s more, you are getting native speakers
attuned to the culture they not only grew up
with, but are a part of. This helps build trust
and familiarity with your customers, and aids
in developing long-term relationships.
You also have the opportunity to control every
aspect of your scripted sales and marketing
material, and to scale your operations as the
need arises.

8. Where do I find a call center in
Spanish?
While there are several decent choices for a
call center in Spanish, one stands far above
the rest, and that would be Listen Up Espanol.
A U.S. company with its base in Portland,
Maine, Listen Up Espanol has a 500-seat call
center in Hermosillo, Mexico where its 800+
native speaking employees carry out
marketing duties directed toward the U.S.
Hispanic market.

9. Awarded the Best in Biz Award for Company of
the Year for 2013, Listen Up Espanol was also
named #1 in Business Products and Services and
#27 among Fastest Growing Private Companies
by INC500.
To begin to reach a growing and spending
Hispanic market in the U.S., you need a partner
on your side who speaks the language! Check out
this call center in Spanish today!