App Prototype Presentation
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Product Day Presentation for an ios App Prototype
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App Prototype Presentation
- 1. Sonia Sarao M.S. in Software Engineering Technical Director 10 yrs in Engineering/Management Product Manager for ! in-house products
- 2. Celebrate! Have fun! Be Responsible! Fact: Over 40% of fatal automobile accidents are alcohol-related! !
- 3. Amanda Douglas - “Fun-Loving Responsible Drinker” ! ! Age: 32 ! Woodside, CA! Staff Program Manager in SF ! Uses iPhone extensively! ! ! ! Quote: “You had a couple of drinks, it’s not safe to drive” ! !
- 4. eOlfactory! An Electronic Smell Sensor App! ! Integrated with major smell sensors for iPhones! ! ! ! ! ! Main feature - Measure user’s Blood Alcohol Content% Sensor
- 5. Sensor
- 6. Sensor
- 7. Sensor
- 8. Sensor
- 9. Metrics Site Visits Downloads Usage Engagement Conversion Lifetime Value
- 10. Launch Plan Landing page ! ! ! ! ! ! ! ! 200 clicks in first 2 weeks! Mailing lists ! ! ! ! ! ! ! ! Drip Campaign (50 clicks in 3 weeks)! Social media channels ! ! ! ! ! ! ! ! ! Monitor traffic from each channel! ! ! ! ! ! ! ! Prioritize after 3 weeks! ! App Search Optimization! ! ! ! ! ! ! ! eOlfactory in App store!! ! ! !
- 11. Thank you! Connect with me: http://about.me/soniasarao https://www.linkedin.com/pub/sonia-sarao/5/418/784