More and more international operating companies are facing the challenge to manage websites in numerous countries and languages simultaneously. The main goal of successful global search engine optimization is to rank the right website version in the various search engines of the world for your international audience. This panel shows the most important factors to set your geo-targeting right.
What is the right domain strategy? How do I deal with the global languages, which are spoken in several countries, or multilingual countries? How to avoid duplicate content? What about other search engines besides Google?
This session provides solutions to these and many other questions regarding international SEO.