5 Ways to Sell Social Media

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Do you want to convert your fans and followers into paying customers? Are your social activities working? In this article I’ll show you 5 simple ways to tweak your social media updates for better sales conversion.

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5 Ways to Sell Social Media

  1. 1. 5 WAYS TO SELL WITH SOCIAL MEDIA
  2. 2. This presentation is made from a guest post by Jim Belosic on SocialMediaExaminer.com
  3. 3. Do you want to convert your fans and followers into paying customers?
  4. 4. TRY THESE 5 SIMPLE WAYS FOR BETTER SALES CONVERSION
  5. 5. #1: INCORPORATE A CLEAR CALL-TO-ACTION
  6. 6. #1. INCORPORATE A CLEAR CALL-TO- ACTION Give your Fans what they’re after! • Learning about you & your company • Details about your products • Access to deals and coupons • Expert tips and how-to tricks
  7. 7. #1. INCORPORATE A CLEAR CALL-TO- ACTION Use status updates to give them what they want and what you want: a sale
  8. 8. #1. INCORPORATE A CLEAR CALL-TO- ACTION Post calls to action like “Click here for a Facebook fan exclusive coupon,” or “Enter to Win” or “Call us Now!”
  9. 9. #1. INCORPORATE A CLEAR CALL-TO- ACTION Don’t Forget! Stay true to the 70/20/10 Rule 70% of your Page’s content should be information that’s valuable to your fans 20% of your Page’s content should be content that comes from other people 10% of your content should be promotional
  10. 10. #2. CONVEY A SENSE OF URGENCY
  11. 11. #2. CONVEY A SENSE OF URGENCY You have limited time to catch the attention of your customers/fans/followers. Use words like “For a limited time” or “On sale this week” or “Own it first”
  12. 12. #2. CONVEY A SENSE OF URGENCY Offer incentives for booking or buying immediately instead of later. Post different time-sensitive offers on different networks.
  13. 13. #2. CONVEY A SENSE OF URGENCY Use the cover photo to offer an exclusive deal!
  14. 14. #3. OFFER FOLLOWERS AND FANS EXCLUSIVE DEALS
  15. 15. #3. OFFER EXCLUSIVE DEALS Tip #1: Make sure Fans know the deals you’re offering are for fans of a particular network. Tip #2: Offer deals that are exclusive to each network; Twitter, Facebook, Google+, Instagram, Pinterest, etc.
  16. 16. #4. ENCOURAGE SHARING
  17. 17. #3. OFFER EXCLUSIVE DEALS Ask your fans/followers to Re-tweet, Re-pin or Share and Reward them for sharing!
  18. 18. #5. KEEP ALL OF YOUR SOCIAL MEDIA PROFILES CURRENT
  19. 19. #3. KEEP SOCIAL PROFILES CURRENT Businesses should have a clear idea of what your business/brand is all about when they land on your social profile Page.
  20. 20. #3. KEEP SOCIAL PROFILES CURRENT Go through each of your business’s social profiles once a quarter and make sure all the information is current.
  21. 21. Free Download DOWNLOAD NOW How to Manage Your Social Media in 34 Minutes a Day or Less

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