SlideShare a Scribd company logo
1 of 1
Impact of Social Selling on
                       MY business
    % of New Logo Acquisition by                  % of Net New Revenue by
              Source                                       Source


           Inbound Lead          Warm                     Inbound Lead
               34%           Introductions                    31%
                                                                                   Warm
                                 38%
                                                                               Introductions
                                                                                   53%
                Email
                          InMail                               InMail
                14%
                           14%                                  10%
                                                 Email
                                                  6%




•    Over 1/3 of my new customers were a direct result of a warm introduction to somebody
     within the organization.

•    The value to the bottom line has started to completely transform my revenue goals, as
     these introductions have resulted in significantly higher average deal sizes.
                                                Based on deals October 1, 2012 thru February
                                                 22nd, 2013 - Schon Messier - LinkedIn Account
                                                 Executive

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Impact of social selling on MY business

  • 1. Impact of Social Selling on MY business % of New Logo Acquisition by % of Net New Revenue by Source Source Inbound Lead Warm Inbound Lead 34% Introductions 31% Warm 38% Introductions 53% Email InMail InMail 14% 14% 10% Email 6% • Over 1/3 of my new customers were a direct result of a warm introduction to somebody within the organization. • The value to the bottom line has started to completely transform my revenue goals, as these introductions have resulted in significantly higher average deal sizes.  Based on deals October 1, 2012 thru February 22nd, 2013 - Schon Messier - LinkedIn Account Executive