SlideShare a Scribd company logo
1 of 32
@martikonstant



Brand for             Marti Konstant




demand     (OR HOW CREATIVITY GENERATES LEADS)



Brand for Demand Marti Konstant DemandCon March 2012
provoke.
Creativity creates interest.




Brand for Demand Marti Konstant DemandCon March 2012
captivate   Creativity needs to




.
            also have depth
            to engage us.




Brand for Demand Marti Konstant DemandCon March 2012
inte                      But unless you interact
                          it doesn’t count.


                          C’mon join



r    act.
                          the conversation!




Brand for Demand Marti Konstant DemandCon March 2012
customers
are
stalking
you.
Do you know WHERE they are?
random
   access
 (not linear)




Brand for Demand Marti Konstant DemandCon March 2012
jump in!                                          Come visit all the hangouts.




Brand for Demand Marti Konstant DemandCon March 2012
2                                success stories


Brand for Demand Marti Konstant DemandCon March 2012
Lead gen platform



          Smart
          Kick-Ass
          Innovationness
Smart
Kick-Ass
Innovationness
Iggy
Iggy started out as just fun.
But then one day he went to work.
He got his own Flickr account.
Now he’s a mascot and ambassador.
He’s a shared social experience.




Brand for Demand Marti Konstant DemandCon March 2012
A truly social object.




Brand for Demand Marti Konstant DemandCon March 2012
GeekTV
Brand for Demand Marti Konstant DemandCon March 2012
GeekTV
Brand for Demand Marti Konstant DemandCon March 2012
engage.
Nurture. How are you? Continue the conversation.




Brand for Demand Marti Konstant DemandCon March 2012
Iggy does Dallas

        One year & still kickin’ ass

        Yes, we can bring market-leading
        virtualization to Europe

        Google had an HTC dream & we’re in it
        Live, from Sydney – do microkernels suck?
         When does size matter?

Brand for Demand Marti Konstant DemandCon March 2012
A community of thousands

        Marketing fills 70% of pipeline

        1.5 billion devices



     results.
Brand for Demand Marti Konstant DemandCon March 2012
meet Kate.                                   Marketing Director for Apkudo



Brand for Demand Marti Konstant DemandCon March 2012
The company & product launch
fun.
intuitive.
effortless.

community.
Provoke with a promise.
Captivate with zen.
Create buzz.




         +     +   =
Interact. Create community.




   =   Programmers like beer!
Make ‘em part of the story.
Buzz

       Over 1,100 developers

       Waiting list




results.
Brand for Demand Marti Konstant DemandCon March 2012
provoke.
captivate.
interact.
Brand for Demand Marti Konstant DemandCon March 2012
join the
   @martikonstant




conversation
   Marti Konstant



Brand for Demand Marti Konstant DemandCon March 2012

More Related Content

Similar to Marti konstant creativity demand con 030412

Digital Media - Building brands, causes & constituencies
Digital Media - Building brands, causes & constituenciesDigital Media - Building brands, causes & constituencies
Digital Media - Building brands, causes & constituencies
Futuready Media
 
Tom Ollerton on SMSPrague 2011
Tom Ollerton on SMSPrague 2011Tom Ollerton on SMSPrague 2011
Tom Ollerton on SMSPrague 2011
Tyinternety.cz
 
Creating a Social Media Digital Strategy for 2020 and Beyond - what you reall...
Creating a Social Media Digital Strategy for 2020 and Beyond - what you reall...Creating a Social Media Digital Strategy for 2020 and Beyond - what you reall...
Creating a Social Media Digital Strategy for 2020 and Beyond - what you reall...
Doyle Buehler
 
Social media marketing soc savy 4 20
Social media marketing soc savy 4 20Social media marketing soc savy 4 20
Social media marketing soc savy 4 20
Socially Savvy
 

Similar to Marti konstant creativity demand con 030412 (20)

TheVoiceCompany_Peekaboo
TheVoiceCompany_PeekabooTheVoiceCompany_Peekaboo
TheVoiceCompany_Peekaboo
 
Trending trends showcase for 2022
Trending trends showcase for 2022Trending trends showcase for 2022
Trending trends showcase for 2022
 
Recruiters: It’s Time To Amplify Your Social Content | Talent Connect San Fra...
Recruiters: It’s Time To Amplify Your Social Content | Talent Connect San Fra...Recruiters: It’s Time To Amplify Your Social Content | Talent Connect San Fra...
Recruiters: It’s Time To Amplify Your Social Content | Talent Connect San Fra...
 
Multifamily Social Media Summit
Multifamily Social Media SummitMultifamily Social Media Summit
Multifamily Social Media Summit
 
Using Social Media in Business - iWIN Forum - Scot McKee
Using Social Media in Business - iWIN Forum - Scot McKee Using Social Media in Business - iWIN Forum - Scot McKee
Using Social Media in Business - iWIN Forum - Scot McKee
 
Internal Social Engagement - B2B Marketing Summit 2013 - Scot McKee
Internal Social Engagement - B2B Marketing Summit 2013 - Scot McKeeInternal Social Engagement - B2B Marketing Summit 2013 - Scot McKee
Internal Social Engagement - B2B Marketing Summit 2013 - Scot McKee
 
KMG Symposium 2013, Presentation by Cindy Blikre from Leo Burnett
KMG Symposium 2013, Presentation by Cindy Blikre from Leo BurnettKMG Symposium 2013, Presentation by Cindy Blikre from Leo Burnett
KMG Symposium 2013, Presentation by Cindy Blikre from Leo Burnett
 
Digital Media - Building brands, causes & constituencies
Digital Media - Building brands, causes & constituenciesDigital Media - Building brands, causes & constituencies
Digital Media - Building brands, causes & constituencies
 
Tom Ollerton on SMSPrague 2011
Tom Ollerton on SMSPrague 2011Tom Ollerton on SMSPrague 2011
Tom Ollerton on SMSPrague 2011
 
From the Village_ Youth Trend 2022.pdf
From the Village_ Youth Trend 2022.pdfFrom the Village_ Youth Trend 2022.pdf
From the Village_ Youth Trend 2022.pdf
 
Dylan Sellberg - Filling the Funnel With Social Media
Dylan Sellberg - Filling the Funnel With Social Media Dylan Sellberg - Filling the Funnel With Social Media
Dylan Sellberg - Filling the Funnel With Social Media
 
Topical Social Media Posts By OH! Design Studio
Topical Social Media Posts By OH! Design StudioTopical Social Media Posts By OH! Design Studio
Topical Social Media Posts By OH! Design Studio
 
The Business of creativity
The Business of creativity  The Business of creativity
The Business of creativity
 
Creating a Social Media Digital Strategy for 2020 and Beyond - what you reall...
Creating a Social Media Digital Strategy for 2020 and Beyond - what you reall...Creating a Social Media Digital Strategy for 2020 and Beyond - what you reall...
Creating a Social Media Digital Strategy for 2020 and Beyond - what you reall...
 
Street Gear - Preliminary Concept Brief Presentation
Street Gear - Preliminary Concept Brief PresentationStreet Gear - Preliminary Concept Brief Presentation
Street Gear - Preliminary Concept Brief Presentation
 
How to Get the Market to Do Your Marketing for You
How to Get the Market to Do Your Marketing for YouHow to Get the Market to Do Your Marketing for You
How to Get the Market to Do Your Marketing for You
 
Diageo,SharePoint and Newsgator
Diageo,SharePoint and NewsgatorDiageo,SharePoint and Newsgator
Diageo,SharePoint and Newsgator
 
Social media marketing soc savy 4 20
Social media marketing soc savy 4 20Social media marketing soc savy 4 20
Social media marketing soc savy 4 20
 
Content marketing
Content marketingContent marketing
Content marketing
 
Key Digital Trends for 2018
Key Digital Trends for 2018Key Digital Trends for 2018
Key Digital Trends for 2018
 

Recently uploaded

FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
dollysharma2066
 
Call Now ☎️🔝 9332606886🔝 Call Girls ❤ Service In Bhilwara Female Escorts Serv...
Call Now ☎️🔝 9332606886🔝 Call Girls ❤ Service In Bhilwara Female Escorts Serv...Call Now ☎️🔝 9332606886🔝 Call Girls ❤ Service In Bhilwara Female Escorts Serv...
Call Now ☎️🔝 9332606886🔝 Call Girls ❤ Service In Bhilwara Female Escorts Serv...
Anamikakaur10
 
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
lizamodels9
 
Russian Call Girls In Rajiv Chowk Gurgaon ❤️8448577510 ⊹Best Escorts Service ...
Russian Call Girls In Rajiv Chowk Gurgaon ❤️8448577510 ⊹Best Escorts Service ...Russian Call Girls In Rajiv Chowk Gurgaon ❤️8448577510 ⊹Best Escorts Service ...
Russian Call Girls In Rajiv Chowk Gurgaon ❤️8448577510 ⊹Best Escorts Service ...
lizamodels9
 
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
daisycvs
 
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
dollysharma2066
 

Recently uploaded (20)

FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
 
Marel Q1 2024 Investor Presentation from May 8, 2024
Marel Q1 2024 Investor Presentation from May 8, 2024Marel Q1 2024 Investor Presentation from May 8, 2024
Marel Q1 2024 Investor Presentation from May 8, 2024
 
Katrina Personal Brand Project and portfolio 1
Katrina Personal Brand Project and portfolio 1Katrina Personal Brand Project and portfolio 1
Katrina Personal Brand Project and portfolio 1
 
Famous Olympic Siblings from the 21st Century
Famous Olympic Siblings from the 21st CenturyFamous Olympic Siblings from the 21st Century
Famous Olympic Siblings from the 21st Century
 
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best ServicesMysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
 
(Anamika) VIP Call Girls Napur Call Now 8617697112 Napur Escorts 24x7
(Anamika) VIP Call Girls Napur Call Now 8617697112 Napur Escorts 24x7(Anamika) VIP Call Girls Napur Call Now 8617697112 Napur Escorts 24x7
(Anamika) VIP Call Girls Napur Call Now 8617697112 Napur Escorts 24x7
 
BAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
BAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRLBAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
BAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
 
Falcon Invoice Discounting: The best investment platform in india for investors
Falcon Invoice Discounting: The best investment platform in india for investorsFalcon Invoice Discounting: The best investment platform in india for investors
Falcon Invoice Discounting: The best investment platform in india for investors
 
RSA Conference Exhibitor List 2024 - Exhibitors Data
RSA Conference Exhibitor List 2024 - Exhibitors DataRSA Conference Exhibitor List 2024 - Exhibitors Data
RSA Conference Exhibitor List 2024 - Exhibitors Data
 
It will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 MayIt will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 May
 
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
 
Call Now ☎️🔝 9332606886🔝 Call Girls ❤ Service In Bhilwara Female Escorts Serv...
Call Now ☎️🔝 9332606886🔝 Call Girls ❤ Service In Bhilwara Female Escorts Serv...Call Now ☎️🔝 9332606886🔝 Call Girls ❤ Service In Bhilwara Female Escorts Serv...
Call Now ☎️🔝 9332606886🔝 Call Girls ❤ Service In Bhilwara Female Escorts Serv...
 
SEO Case Study: How I Increased SEO Traffic & Ranking by 50-60% in 6 Months
SEO Case Study: How I Increased SEO Traffic & Ranking by 50-60%  in 6 MonthsSEO Case Study: How I Increased SEO Traffic & Ranking by 50-60%  in 6 Months
SEO Case Study: How I Increased SEO Traffic & Ranking by 50-60% in 6 Months
 
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
 
Phases of Negotiation .pptx
 Phases of Negotiation .pptx Phases of Negotiation .pptx
Phases of Negotiation .pptx
 
Falcon Invoice Discounting platform in india
Falcon Invoice Discounting platform in indiaFalcon Invoice Discounting platform in india
Falcon Invoice Discounting platform in india
 
Value Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and painsValue Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and pains
 
Russian Call Girls In Rajiv Chowk Gurgaon ❤️8448577510 ⊹Best Escorts Service ...
Russian Call Girls In Rajiv Chowk Gurgaon ❤️8448577510 ⊹Best Escorts Service ...Russian Call Girls In Rajiv Chowk Gurgaon ❤️8448577510 ⊹Best Escorts Service ...
Russian Call Girls In Rajiv Chowk Gurgaon ❤️8448577510 ⊹Best Escorts Service ...
 
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
 
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
 

Marti konstant creativity demand con 030412