5. What is R-Day?What is R-Day?
Research| Reinvent | Revolutionize
24hr to work on anything
with anyone
Present work at the End
6. InnovationInnovation
Just do it! Do X vs. Y Company level change
Organic
Smaller in scope
Driven by many
Anywhere in the organization
(e.g. R-day)
Much larger in scope
Large impact to organization
“Outside In”
(e.g. ITW innovation project)
“Typical” Product Development
& Product Planning
Traditional R&D
Many different levels – it’s a continuum; not one thing.
7. 2011 - Instron’s First R-Day2011 - Instron’s First R-Day
Spanned 2 work days
Used conference rooms and worked collaboratively
Everyone presented their projects
9. Two Years Later…Two Years Later…
R-Day has become a company wide activity
Marketing – What to Expect When You’re
Expecting… an Instron Frame
IT – Instron acronyms dictionary
IT – Instron cubical map
Engineering – Current research around the best
ways to brainstorm
Engineering – Light-weighting low capacity grips*
10. 250N (55lb) Grips - Old vs. New250N (55lb) Grips - Old vs. New
Reduced the weight from 5lb to <2lb
Reduced the cost by 25%
OLD
NEW
11. Challenges and Future PlansChallenges and Future Plans
Developing a vehicle to bring R-Day projects from
concept to market
Provide more direction on which projects to choose
from
Obtain buy in from senior management
12. SummarySummary
R-day = Organic Innovation
It’s a culture change
What can R-Day look like at your company?