billboards, outdoor, outdoor media, OOH, digital billboards, DOOH, transit shelters,bus stops,wallscapes, posters, bulletins, eco-poster, Eyes on Impressions

2. Why Outdoor?

6. Using Same Dollar Amount with & without Outdoor Four Week Schedule Radio $15,048 Newspaper $15,872 TV $30,004 TOTAL $60,924 Reach Frequency Impressions CPM Radio $15,048 Newspaper $7,936 TV $20,004 Outdoor $17,000 TOTAL $59,988 94.4% 6.9x 9.0 $6.73 97.4% 12.4x 15.3 $3.90

7. U.S. Measured Ad Spending Source: Advertising Age

8. The Life of an Impression... This is why frequency is so important! Outdoor is always working for you. number of days after impression % of the population that remembers an advertisement Source: Northwestern University, Dr. Walter Dill Scott

9. 7 AM 8 9 10 11 12 PM 1 2 3 4 5 6 7 8 9 10 11 12 AM 1 2 3 4 5 6 TV Viewing/Gone from Home Percentages Bedtime Source: Simmons Data 2002 – A18+, Nielson Viewing Data – A18+, Time period: Nov 2002 – 4 weeks 80% 70% 60% 50% 40% 30% 20% 10% 0%

10. Why Clear Channel Outdoor?

11. Clear Channel Outdoor Outdoor Malls Transit / Taxi Media Spectacolor / Branded Cities Airports Digital Media

12. Legend Clear Channel Outdoor Global Coverage

17. Concentration of Demographic 2005 Census Estimates, Scarborough and/or MRI. Quintile 1 Quintile 2 Quintile 3 Quintile 4 Quintile 5 Store Locations 3 Mile Radius

18. 2005 Census Estimates, Scarborough and/or MRI. Concentration of Demographic Quintile 1 Quintile 2 Quintile 3 Quintile 4 Quintile 5 Bulletins Posters Junior Posters Shelters Store Locations 3 Mile Radius

19. Product Overview

21. Bulletins

22. Memphis Bulletins

23. 25 GRP Bulletins (ROTARY) 1 2 3 4 5 6

24. 25 GRP Bulletins

25. 50 GRP Bulletins

26. 100 GRP Bulletins

28. Posters

29. Memphis Posters

30. 25 GRP Posters

31. 50 GRP Posters

32. 100 GRP Posters

34. Transit Shelters

35. Memphis Transits

36. 25 GRP Transits

37. 50 GRP Transits

38. 100 GRP Transits

40. Wallscapes

51. OBIE Award Creative

52. OBIE Award Winners Best of Show - includes interactive text element

53. Past OBIE Winners

54. Past OBIE Winners

55. Past OBIE Winners

56. Past OBIE Winners

57. Uses environment by offering real bird food at top of display. Past OBIE Winners

58. 2007 OBIE Winners

59. Uses environment with sundial Past OBIE Winners

60. Past OBIE Winners

61. Past OBIE Winners

62. Past OBIE Winners

63. clearchannel outdoor .com Clear Channel Outdoor Corporate Headquarters Phoenix, Arizona 602/381.5700 National Sales 212/812.0000 Malls & Retail 800/793.1122 Airports 312/475.3500 Spectacolor 212/221.3100 Branded Cities 612/605.5100 Taxi Media 888/829.4867