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1
PAÑPURI ORGANIC SPA
Brand Presentation
P U R I F Y YO U R S E N S E S
2
PAÑPURI ORGANIC SPAIntroduction
• Established
2003
• Brand Heritage
Thai
• Meaning
Pañña means wisdom while Puri not
only means a holy site, but also has
the connotations of untying what is
tied and making the unknown,
known.
• Philosophy
Pañpuri represents a place where we
awaken to the perfect balance and
harmony between our inner and
outer selves. Pañpuri believes in the
Eastern philosophy that true beauty
is more than skin‐deep and comes
from within.
B r a n d P r e s e n t a t i o n
3
PAÑPURI ORGANIC SPAIntroduction
• The Brand
Pañpuri is a modern‐day lifestyle
brand with an Eastern philosophy.
Pañpuri offers high-quality skincare,
personal care and home ambiance as
well as wellness products and
services. Pañpuri products combine
a wide range of traditional plants,
roots and flowers with a modern
well-being approach.
• Product & Service Offerings
Skincare
Bath & Body
Aromatherapy & Massage
Home Ambiance
Gifts
Luxury Spa Services
• Retail Value
Around USD15 - 200
B r a n d P r e s e n t a t i o n
4
PAÑPURI ORGANIC SPAOrganic Approach
• Focus on exotic, treasured Eastern botanicals
• No perfume/fragrance added. Only 100% pure
essential oils are used to create unique,
signature scents.
• Cruelty-free
• Paraben and SLS /SLES-free
• Mineral oil-free
• Chlorine-free and soy ink packaging
• The first and only Thai brand to use genuine
“Certified Organic” ingredients in its
formulations
• Only a minimum level of gentle preservatives
(0.3 to 0.5% maximum), a number considered
safe and authorized for use by cosmetic
regulators in all countries
• NATRUE Certification for PANPURI
ORGANICS expected in 2013
B r a n d P r e s e n t a t i o n
5
PAÑPURI ORGANIC SPAAwards and Certifications (Pañpuri)
• 2013—Special Mention in The Package Design
Book 2 (published by Taschen)
• 2012—Best Spa Brand, Spa Diamond Awards,
Germany
Awarded Best Spa Brand for Solitude Products
• 2012—Bronze Award, Pentawards 2012, Paris
Awarded Bronze for Femme Fatale Perfume Sachet
• 2011—Silver Award, Pentawards 2011, NY
Awarded Silver for Home Ambiance Signature
Collection
• 2011—Good Design Award (GMark), Japan
Award for Home Ambiance Signature Collection
• 2011—Design Excellence Award (DeMark),
Bangkok
Award for Home Ambiance Signature Collection
• 2011—Asia Spa Awards, Asia Pacific
JFDC Range nominated for Best Anti-Ageing Range
• 2011—The Crystal Awards, Asia Pacific
Nominated for Best Natural/Organic Spa Product
Range
B r a n d P r e s e n t a t i o n
6
PAÑPURI ORGANIC SPAAwards and Certifications (Pañpuri)
• 2011—‘Thai Prestige,’ Marie Claire Beauty
Award, Bangkok
Award for Inner Peace Crème de Corps
• 2010—Les Découvertes, Maison & Objet Fair,
Paris
Awarded as Best New Range with Les Découvertes
• 2010—The Crystal Awards, Asia Pacific
Nominated for Best Product, Signature Facial
Experience.
• 2009—Design Excellence Award (DeMark),
Bangkok
Awards for Organic Cream Wash Bar Collection and
JFDC Range
• 2009—Good Design Award (G-Mark), Japan
Awards for Organic Cream Wash Bar Collection and
JFDC Range
• 2009—Spa Diamond Awards
Nominated for the category “Body Care – Women.”
• GMP Certification (2011)
Our manufacturing processes have been certified by the
Food and Drug Administration (FDA) and the Ministry
of Health with their prestigious GMP Certificate.
B r a n d P r e s e n t a t i o n
7
PAÑPURI ORGANIC SPADistribution
• Pañpuri offers a unique product range that combines
premium quality with exquisite packaging. Its
distribution strategy is to focus on leading, high-end
retail locations, including directly-operated stores,
premium department stores, specialty shops and
luxury spas.
• Pañpuri is available in the following countries:
ASIA & PACIFIC (9)
Australia China
Hong Kong Japan
Korea New Caledonia
New Zealand Philippines
Thailand
EUROPE (12)
Austria Czech Republic
Denmark France
Germany Italy
Russia Slovakia
Spain Switzerland
Turkey United Kingdom
NORTH AMERICA (2)
Canada United States
MIDDLE EAST (4)
UAE Qatar
Kuwait Saudi Arabia
B r a n d P r e s e n t a t i o n
8
PAÑPURI ORGANIC SPARetail Distribution
• Pañpuri conveys a sense of exclusive
opulence and sophistication through its
meticulous eye for detail in terms of store
interiors, visual merchandising, intricate
accessories, as well as the materials used in
its counters, stores and spas.
• Pañpuri works closely with our distributors
and retail partners to provide appropriate
sales support to enhance high retail sell-
through:
Counter and shelves design
Planning
Product manual
Sales staff training
POP materials
Product Samples
B r a n d P r e s e n t a t i o n
9
PAÑPURI ORGANIC SPASelect Professional Clients* (Puri Alchemy & Pañpuri )
*Complete list available upon request
B r a n d P r e s e n t a t i o n
10
PAÑPURI ORGANIC SPAPañpuri Organic Spa
• EASTERN TREASURES
Pañpuri Organic Spa offers clients an elegant
environment and luxury organic products.
The signature of Pañpuri Organic Spas is the
broad range of exotic, authentic therapies
from across Asia by carefully selected, well
trained hands from all around the world.
• OPULENT DESIGN
Pañpuri Organic Spa design centers on a
sense of luxury and elegance in a
contemporary and functional design. Black
and Gold are key colors in our design, the
former suggestive of mystery and the latter,
opulence of the refined experience.
• GLOBAL PRESENCE
Pañpuri Organic Spas are located in:
Bangkok, Thailand
Madrid, Spain
Sheung Wan, Hong Kong (2014)
B r a n d P r e s e n t a t i o n
11
PAÑPURI ORGANIC SPAPress
SOPHISTICATED EXOTIC
ORGANIC
B r a n d P r e s e n t a t i o n
12
PAÑPURI ORGANIC SPAPress
LUXURIOUS AUTHENTIC
B r a n d P r e s e n t a t i o n
13
PAÑPURI ORGANIC SPACelebrity Fans*
CINDY
CRAWFORD,
SUPERMODEL
MEL B.,
RECORDING
ARTIST
B r a n d P r e s e n t a t i o n
ZINEDINE
ZIDANE,
FOOTBALL
STAR
KATY PERRY,
RECORDING
ARTIST
*Unofficial endorsements. Not for public use.
14
PAÑPURI ORGANIC SPAValue Creation - Present
BRAND GROWTH
• STARTED WITH SKINCARE AND BATH & BODY IN 2003
• INTRODUCED SPA SERVICES IN 2009
• INTRODUCED HOME AMBIANCE RANGE IN 2010
DISTRIBUTION
• AVAILABLE IN 27 COUNTRIES
THROUGH SELECTIVE
DISTRIBUTION
• HEADQUARTERS IN BANGKOK
AND PARIS
• ORGANIC SPAS IN THE WORLD
• PANPURI SIGNATURE STORE-
KOREA
• AVAILABLE IN HARVEY
NICHOL’S DUBAI, BARNEYS
NEWYORK, NEIMAN MARCUS,
HARROD’S, ETC.
MARKETING
• SOCIAL MEDIA MARKETING
• CONSTANT MAGAZINE FEATURES
• RAVE REVIEWS FROM CELEBS, EDITORS
AND KEY OPINION LEADERS
• WORD OF MOUTH
• CELEBRITY FANS
• CUSTOMER LOYALTY PROGRAM
• GLOBAL AWARDS
INNOVATION AND DESIGN
• BUSINESS MODEL – LEVERAGING/SYNERGY BETWEEN RETAIL & PROFESSIONAL
• EASTERN PHILOSOPHIES MEET EXQUISITE PACKAGING
• FIRST BRAND IN THAILAND TO INTRODUCE ORGANIC CONCEPT
• CHLORINE-FREE PAPER AND SOY INK PRINTING
• AWARD-WINNING CREATIONS
B r a n d P r e s e n t a t i o n
15
PAÑPURI ORGANIC SPAValue Creation – 2013 & Beyond
BRAND GROWTH
• EXPANDED, NEW HOME AMBIANCE RANGE
• LIFESTYLE PRODUCTS
• NEW SCENTS / PRODUCTS / COLLECTIONS
• SKU RATIONALIZATION
• NEW SPA LOCATIONS
DISTRIBUTION
• EXPANSION IN MIDDLE EAST
• STRONGER PARTNERSHIP IN
USA
• WORLDWIDE AMENITY
PROJECTS
• AIRLINE PARTNERSHIPS
• SIGNATURE STORE IN HONG
KONG, MACAU AND OTHER
COUNTRIES
MARKETING
• ONLINE MARKETING/PRESENCE &
E-COMMERCE
• CELEBRITY ENDORSEMENTS
• AWARDS
INNOVATION AND DESIGN
• NATRUE CERTIFICATION
• NEW SIGNATURE PACKAGING
• VIOLET GLASSES
• PANPURI ORGANICS
• 10TH ANNIVERSARY PARTNERSHIPS
B r a n d P r e s e n t a t i o n
16
PAÑPURI ORGANIC SPAContact
PURI COMPANY LIMITED
UNIT 1701, 17TH FLOOR, SMOOTH LIFE TOWER,
44 NORTH SATHORN ROAD, SILOM, BANGRAK, BANGKOK 10500 THAILAND
T: +66 (0) 2234 7888
F: +66 (0) 2234 8881
E : INFO@PANPURI.COM
W : WWW.PANPURI.COM
FACEBOOK/TWITTER/INSTAGRAM: PANPURIONLINE
PAÑPURI EUROPE
6 RUE SAINT-PETERSBOURG, 75008 PARIS, FRANCE
T: +33 1 42 80 06 85
F : + 33 1 42 94 81 04
E : PANPURI.EUROPE@PANPURI.COM
PAÑPURI JAPAN COMPANY LIMITED
N30, SHINJUKU PARK TOWER, NISHI-SHINJUKU, SHINJUKU-KU, TOKYO 163-1030
T: +81(0) 3-5326-3360
F: +81(0) 3-5326-3390
To contact our distributors and representatives in your area,
visit http://www.panpuri.com/panpuri/contact_us.html
B r a n d P r e s e n t a t i o n

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Panpuri brand presentation as of june 2013

  • 1. 1 PAÑPURI ORGANIC SPA Brand Presentation P U R I F Y YO U R S E N S E S
  • 2. 2 PAÑPURI ORGANIC SPAIntroduction • Established 2003 • Brand Heritage Thai • Meaning Pañña means wisdom while Puri not only means a holy site, but also has the connotations of untying what is tied and making the unknown, known. • Philosophy Pañpuri represents a place where we awaken to the perfect balance and harmony between our inner and outer selves. Pañpuri believes in the Eastern philosophy that true beauty is more than skin‐deep and comes from within. B r a n d P r e s e n t a t i o n
  • 3. 3 PAÑPURI ORGANIC SPAIntroduction • The Brand Pañpuri is a modern‐day lifestyle brand with an Eastern philosophy. Pañpuri offers high-quality skincare, personal care and home ambiance as well as wellness products and services. Pañpuri products combine a wide range of traditional plants, roots and flowers with a modern well-being approach. • Product & Service Offerings Skincare Bath & Body Aromatherapy & Massage Home Ambiance Gifts Luxury Spa Services • Retail Value Around USD15 - 200 B r a n d P r e s e n t a t i o n
  • 4. 4 PAÑPURI ORGANIC SPAOrganic Approach • Focus on exotic, treasured Eastern botanicals • No perfume/fragrance added. Only 100% pure essential oils are used to create unique, signature scents. • Cruelty-free • Paraben and SLS /SLES-free • Mineral oil-free • Chlorine-free and soy ink packaging • The first and only Thai brand to use genuine “Certified Organic” ingredients in its formulations • Only a minimum level of gentle preservatives (0.3 to 0.5% maximum), a number considered safe and authorized for use by cosmetic regulators in all countries • NATRUE Certification for PANPURI ORGANICS expected in 2013 B r a n d P r e s e n t a t i o n
  • 5. 5 PAÑPURI ORGANIC SPAAwards and Certifications (Pañpuri) • 2013—Special Mention in The Package Design Book 2 (published by Taschen) • 2012—Best Spa Brand, Spa Diamond Awards, Germany Awarded Best Spa Brand for Solitude Products • 2012—Bronze Award, Pentawards 2012, Paris Awarded Bronze for Femme Fatale Perfume Sachet • 2011—Silver Award, Pentawards 2011, NY Awarded Silver for Home Ambiance Signature Collection • 2011—Good Design Award (GMark), Japan Award for Home Ambiance Signature Collection • 2011—Design Excellence Award (DeMark), Bangkok Award for Home Ambiance Signature Collection • 2011—Asia Spa Awards, Asia Pacific JFDC Range nominated for Best Anti-Ageing Range • 2011—The Crystal Awards, Asia Pacific Nominated for Best Natural/Organic Spa Product Range B r a n d P r e s e n t a t i o n
  • 6. 6 PAÑPURI ORGANIC SPAAwards and Certifications (Pañpuri) • 2011—‘Thai Prestige,’ Marie Claire Beauty Award, Bangkok Award for Inner Peace Crème de Corps • 2010—Les Découvertes, Maison & Objet Fair, Paris Awarded as Best New Range with Les Découvertes • 2010—The Crystal Awards, Asia Pacific Nominated for Best Product, Signature Facial Experience. • 2009—Design Excellence Award (DeMark), Bangkok Awards for Organic Cream Wash Bar Collection and JFDC Range • 2009—Good Design Award (G-Mark), Japan Awards for Organic Cream Wash Bar Collection and JFDC Range • 2009—Spa Diamond Awards Nominated for the category “Body Care – Women.” • GMP Certification (2011) Our manufacturing processes have been certified by the Food and Drug Administration (FDA) and the Ministry of Health with their prestigious GMP Certificate. B r a n d P r e s e n t a t i o n
  • 7. 7 PAÑPURI ORGANIC SPADistribution • Pañpuri offers a unique product range that combines premium quality with exquisite packaging. Its distribution strategy is to focus on leading, high-end retail locations, including directly-operated stores, premium department stores, specialty shops and luxury spas. • Pañpuri is available in the following countries: ASIA & PACIFIC (9) Australia China Hong Kong Japan Korea New Caledonia New Zealand Philippines Thailand EUROPE (12) Austria Czech Republic Denmark France Germany Italy Russia Slovakia Spain Switzerland Turkey United Kingdom NORTH AMERICA (2) Canada United States MIDDLE EAST (4) UAE Qatar Kuwait Saudi Arabia B r a n d P r e s e n t a t i o n
  • 8. 8 PAÑPURI ORGANIC SPARetail Distribution • Pañpuri conveys a sense of exclusive opulence and sophistication through its meticulous eye for detail in terms of store interiors, visual merchandising, intricate accessories, as well as the materials used in its counters, stores and spas. • Pañpuri works closely with our distributors and retail partners to provide appropriate sales support to enhance high retail sell- through: Counter and shelves design Planning Product manual Sales staff training POP materials Product Samples B r a n d P r e s e n t a t i o n
  • 9. 9 PAÑPURI ORGANIC SPASelect Professional Clients* (Puri Alchemy & Pañpuri ) *Complete list available upon request B r a n d P r e s e n t a t i o n
  • 10. 10 PAÑPURI ORGANIC SPAPañpuri Organic Spa • EASTERN TREASURES Pañpuri Organic Spa offers clients an elegant environment and luxury organic products. The signature of Pañpuri Organic Spas is the broad range of exotic, authentic therapies from across Asia by carefully selected, well trained hands from all around the world. • OPULENT DESIGN Pañpuri Organic Spa design centers on a sense of luxury and elegance in a contemporary and functional design. Black and Gold are key colors in our design, the former suggestive of mystery and the latter, opulence of the refined experience. • GLOBAL PRESENCE Pañpuri Organic Spas are located in: Bangkok, Thailand Madrid, Spain Sheung Wan, Hong Kong (2014) B r a n d P r e s e n t a t i o n
  • 11. 11 PAÑPURI ORGANIC SPAPress SOPHISTICATED EXOTIC ORGANIC B r a n d P r e s e n t a t i o n
  • 12. 12 PAÑPURI ORGANIC SPAPress LUXURIOUS AUTHENTIC B r a n d P r e s e n t a t i o n
  • 13. 13 PAÑPURI ORGANIC SPACelebrity Fans* CINDY CRAWFORD, SUPERMODEL MEL B., RECORDING ARTIST B r a n d P r e s e n t a t i o n ZINEDINE ZIDANE, FOOTBALL STAR KATY PERRY, RECORDING ARTIST *Unofficial endorsements. Not for public use.
  • 14. 14 PAÑPURI ORGANIC SPAValue Creation - Present BRAND GROWTH • STARTED WITH SKINCARE AND BATH & BODY IN 2003 • INTRODUCED SPA SERVICES IN 2009 • INTRODUCED HOME AMBIANCE RANGE IN 2010 DISTRIBUTION • AVAILABLE IN 27 COUNTRIES THROUGH SELECTIVE DISTRIBUTION • HEADQUARTERS IN BANGKOK AND PARIS • ORGANIC SPAS IN THE WORLD • PANPURI SIGNATURE STORE- KOREA • AVAILABLE IN HARVEY NICHOL’S DUBAI, BARNEYS NEWYORK, NEIMAN MARCUS, HARROD’S, ETC. MARKETING • SOCIAL MEDIA MARKETING • CONSTANT MAGAZINE FEATURES • RAVE REVIEWS FROM CELEBS, EDITORS AND KEY OPINION LEADERS • WORD OF MOUTH • CELEBRITY FANS • CUSTOMER LOYALTY PROGRAM • GLOBAL AWARDS INNOVATION AND DESIGN • BUSINESS MODEL – LEVERAGING/SYNERGY BETWEEN RETAIL & PROFESSIONAL • EASTERN PHILOSOPHIES MEET EXQUISITE PACKAGING • FIRST BRAND IN THAILAND TO INTRODUCE ORGANIC CONCEPT • CHLORINE-FREE PAPER AND SOY INK PRINTING • AWARD-WINNING CREATIONS B r a n d P r e s e n t a t i o n
  • 15. 15 PAÑPURI ORGANIC SPAValue Creation – 2013 & Beyond BRAND GROWTH • EXPANDED, NEW HOME AMBIANCE RANGE • LIFESTYLE PRODUCTS • NEW SCENTS / PRODUCTS / COLLECTIONS • SKU RATIONALIZATION • NEW SPA LOCATIONS DISTRIBUTION • EXPANSION IN MIDDLE EAST • STRONGER PARTNERSHIP IN USA • WORLDWIDE AMENITY PROJECTS • AIRLINE PARTNERSHIPS • SIGNATURE STORE IN HONG KONG, MACAU AND OTHER COUNTRIES MARKETING • ONLINE MARKETING/PRESENCE & E-COMMERCE • CELEBRITY ENDORSEMENTS • AWARDS INNOVATION AND DESIGN • NATRUE CERTIFICATION • NEW SIGNATURE PACKAGING • VIOLET GLASSES • PANPURI ORGANICS • 10TH ANNIVERSARY PARTNERSHIPS B r a n d P r e s e n t a t i o n
  • 16. 16 PAÑPURI ORGANIC SPAContact PURI COMPANY LIMITED UNIT 1701, 17TH FLOOR, SMOOTH LIFE TOWER, 44 NORTH SATHORN ROAD, SILOM, BANGRAK, BANGKOK 10500 THAILAND T: +66 (0) 2234 7888 F: +66 (0) 2234 8881 E : INFO@PANPURI.COM W : WWW.PANPURI.COM FACEBOOK/TWITTER/INSTAGRAM: PANPURIONLINE PAÑPURI EUROPE 6 RUE SAINT-PETERSBOURG, 75008 PARIS, FRANCE T: +33 1 42 80 06 85 F : + 33 1 42 94 81 04 E : PANPURI.EUROPE@PANPURI.COM PAÑPURI JAPAN COMPANY LIMITED N30, SHINJUKU PARK TOWER, NISHI-SHINJUKU, SHINJUKU-KU, TOKYO 163-1030 T: +81(0) 3-5326-3360 F: +81(0) 3-5326-3390 To contact our distributors and representatives in your area, visit http://www.panpuri.com/panpuri/contact_us.html B r a n d P r e s e n t a t i o n