http://blog.obsurvey.com/go/SSORD 5 Rules To Ordering Your Questions For Ultimate Survey Results Create your own online survey FREE with Obsurvey today: http://blog.obsurvey.com/go/SSORD

1. 5 Rules To Ordering
Your Questions
For Ultimate
Survey Results

2. Keep survey focused and clear to ensure that
there is a form of narrative or flow.
No rigid guidelines as to the order your
questions should be asked in.
However, there are some good rules of
thumb you should consider…

3. Rule 1.
Who are you?
•For the most part an introduction to your
survey is key – create trust and familiarity
•But, if need to be anonymous to respondent,
reveal who you are as a conclusion.

4. Rule 2.
Grouping topics
•Group topics together.
•Ask all the questions you have about one topic
before moving onto the next.

5. Rule 3.
Warm them up
•Ask easier questions first, it gets into the right
frame of mind for the rest.
•Then can ask the more in-depth questions
later on

6. Rule 4.
The Crux Of The Matter
•Now move on to your more detailed and
complex questions.
•Respondents invested in survey by this point
•More likely to complete survey

7. Rule 5.
Getting Personal
•Ask contact information at the end of your
survey.
•First get their trust, make them comfortable
and invested in your survey before asking these
questions.
• Giving personal information is not something
that people do lightly.

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