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COMPANY BACKGROUND ,[object Object],[object Object],[object Object],[object Object],Case Study:  Goodyear Tire & Rubber Company
Cases Overview ,[object Object],[object Object],[object Object],Case Study:  Goodyear Tire & Rubber Company
[object Object],[object Object],[object Object],[object Object],[object Object],WSOM BAFI 403 – Goodyear Tire & Rubber Company Valuation
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Decision Making Process Case Study:  Goodyear Tire & Rubber Company
Step 1: Define the Problems  ,[object Object],[object Object],Case Study:  Goodyear Tire & Rubber Company
Step 2: Enumerate the Decision Factors ,[object Object],[object Object],[object Object],Case Study:  Goodyear Tire & Rubber Company
Step 2: Enumerate the Decision Factors (Cont..) ,[object Object],[object Object],[object Object],[object Object],Case Study:  Goodyear Tire & Rubber Company
Step 3: Consider Relevant Information    (4p’s Analysis) Case Study:  Goodyear Tire & Rubber Company
Step 3: Consider Relevant Information    (4p’s Analysis) (Cont..) Case Study:  Goodyear Tire & Rubber Company
Step 3: Consider Relevant Information    (SWOT Analysis) (Cont..) WSOM BAFI 403 – Goodyear Tire & Rubber Company Valuation
Step 4:  Identify the Best Alternative  Case Study:  Goodyear Tire & Rubber Company
Step 4:  Identify the Best Alternative  Case Study:  Goodyear Tire & Rubber Company  ,[object Object],[object Object],[object Object],[object Object],[object Object]
STEP 5 : DEVELOP A PLAN FOR IMPLEMENTING THE CHOSEN ALTERNATIVE ,[object Object],[object Object],[object Object],Case Study:  Goodyear Tire & Rubber Company
STEP 6: EVALUATE THE DECISION ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Case Study:  Goodyear Tire & Rubber Company

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Goodyear Tire Distribution Policy Change

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  • 8. Step 3: Consider Relevant Information (4p’s Analysis) Case Study: Goodyear Tire & Rubber Company
  • 9. Step 3: Consider Relevant Information (4p’s Analysis) (Cont..) Case Study: Goodyear Tire & Rubber Company
  • 10. Step 3: Consider Relevant Information (SWOT Analysis) (Cont..) WSOM BAFI 403 – Goodyear Tire & Rubber Company Valuation
  • 11. Step 4: Identify the Best Alternative Case Study: Goodyear Tire & Rubber Company
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