SlideShare a Scribd company logo
1 of 1
Perception vs. Reality of Print Directory Advertising ROI

More Related Content

Viewers also liked

Signage Proposal - The Architecture & Design Center at Philadelphia University
Signage Proposal - The Architecture & Design Center at Philadelphia UniversitySignage Proposal - The Architecture & Design Center at Philadelphia University
Signage Proposal - The Architecture & Design Center at Philadelphia University
Nikki Mancuso
 
Appointment of directors
Appointment of directorsAppointment of directors
Appointment of directors
Akshada Somani
 
Unethical advertisements
Unethical advertisementsUnethical advertisements
Unethical advertisements
shikha kaushik
 

Viewers also liked (11)

Palm beach villas presentation kit
Palm beach villas presentation kitPalm beach villas presentation kit
Palm beach villas presentation kit
 
Advertising Models
Advertising ModelsAdvertising Models
Advertising Models
 
Adxmi advertising monetization proposal
Adxmi advertising monetization proposalAdxmi advertising monetization proposal
Adxmi advertising monetization proposal
 
Signage Proposal - The Architecture & Design Center at Philadelphia University
Signage Proposal - The Architecture & Design Center at Philadelphia UniversitySignage Proposal - The Architecture & Design Center at Philadelphia University
Signage Proposal - The Architecture & Design Center at Philadelphia University
 
FCB Grid
FCB GridFCB Grid
FCB Grid
 
Appointment of directors
Appointment of directorsAppointment of directors
Appointment of directors
 
Social aspects of advertising
Social aspects of advertisingSocial aspects of advertising
Social aspects of advertising
 
Organizing for Advertising and Promotion: The Role of Ad Agencies and Other M...
Organizing for Advertising and Promotion: The Role of Ad Agencies and Other M...Organizing for Advertising and Promotion: The Role of Ad Agencies and Other M...
Organizing for Advertising and Promotion: The Role of Ad Agencies and Other M...
 
Chapter 6 Consumer Perception
Chapter 6 Consumer PerceptionChapter 6 Consumer Perception
Chapter 6 Consumer Perception
 
Unethical advertising and marketing practices used and their effects
Unethical advertising and marketing practices used and their effectsUnethical advertising and marketing practices used and their effects
Unethical advertising and marketing practices used and their effects
 
Unethical advertisements
Unethical advertisementsUnethical advertisements
Unethical advertisements
 

More from Localogy

More from Localogy (20)

Mono Solutions Webinar - The Engagement Challenge: Simple Steps for Improving...
Mono Solutions Webinar - The Engagement Challenge: Simple Steps for Improving...Mono Solutions Webinar - The Engagement Challenge: Simple Steps for Improving...
Mono Solutions Webinar - The Engagement Challenge: Simple Steps for Improving...
 
LOCALOGY ENGAGE 19: The Best Companies and PE Firms are Focused on Engagement...
LOCALOGY ENGAGE 19: The Best Companies and PE Firms are Focused on Engagement...LOCALOGY ENGAGE 19: The Best Companies and PE Firms are Focused on Engagement...
LOCALOGY ENGAGE 19: The Best Companies and PE Firms are Focused on Engagement...
 
LOCALOGY ENGAGE 19: Turning Customers Into Advocates
LOCALOGY ENGAGE 19: Turning Customers Into AdvocatesLOCALOGY ENGAGE 19: Turning Customers Into Advocates
LOCALOGY ENGAGE 19: Turning Customers Into Advocates
 
LOCALOGY ENGAGE 19: SMBuy-in - Better Onboarding and Engagement - LegalZoom
LOCALOGY ENGAGE 19: SMBuy-in - Better Onboarding and Engagement - LegalZoomLOCALOGY ENGAGE 19: SMBuy-in - Better Onboarding and Engagement - LegalZoom
LOCALOGY ENGAGE 19: SMBuy-in - Better Onboarding and Engagement - LegalZoom
 
LOCALOGY ENGAGE 19: SMBuy-in - Better Onboarding and Engagement - AWeber
LOCALOGY ENGAGE 19: SMBuy-in - Better Onboarding and Engagement - AWeberLOCALOGY ENGAGE 19: SMBuy-in - Better Onboarding and Engagement - AWeber
LOCALOGY ENGAGE 19: SMBuy-in - Better Onboarding and Engagement - AWeber
 
LOCALOGY ENGAGE 19: SMBs and KPIs - Sharing Data that Drives Success
LOCALOGY ENGAGE 19: SMBs and KPIs - Sharing Data that Drives SuccessLOCALOGY ENGAGE 19: SMBs and KPIs - Sharing Data that Drives Success
LOCALOGY ENGAGE 19: SMBs and KPIs - Sharing Data that Drives Success
 
LOCALOGY ENGAGE 19: Bringing Customer Feedback into Product Development
LOCALOGY ENGAGE 19: Bringing Customer Feedback into Product DevelopmentLOCALOGY ENGAGE 19: Bringing Customer Feedback into Product Development
LOCALOGY ENGAGE 19: Bringing Customer Feedback into Product Development
 
LOCALOGY ENGAGE 19: AI’s Impact on the B2B Customer Journey
LOCALOGY ENGAGE 19: AI’s Impact on the B2B Customer JourneyLOCALOGY ENGAGE 19: AI’s Impact on the B2B Customer Journey
LOCALOGY ENGAGE 19: AI’s Impact on the B2B Customer Journey
 
BITZ BOOTCAMP DC: Welcome - Why Are You Here?
BITZ BOOTCAMP DC: Welcome - Why Are You Here? BITZ BOOTCAMP DC: Welcome - Why Are You Here?
BITZ BOOTCAMP DC: Welcome - Why Are You Here?
 
BITZ BOOTCAMP DC: The Modern Customer Journey - Be Found Where your Customers...
BITZ BOOTCAMP DC: The Modern Customer Journey - Be Found Where your Customers...BITZ BOOTCAMP DC: The Modern Customer Journey - Be Found Where your Customers...
BITZ BOOTCAMP DC: The Modern Customer Journey - Be Found Where your Customers...
 
BITZ BOOTCAMP DC: Smart Service - Winning the Customer Experience
BITZ BOOTCAMP DC: Smart Service - Winning the Customer ExperienceBITZ BOOTCAMP DC: Smart Service - Winning the Customer Experience
BITZ BOOTCAMP DC: Smart Service - Winning the Customer Experience
 
BITZ BOOTCAMP DC: Managing Cash Flow/Profits (aka Why You Are in Business)
BITZ BOOTCAMP DC: Managing Cash Flow/Profits (aka Why You Are in Business)BITZ BOOTCAMP DC: Managing Cash Flow/Profits (aka Why You Are in Business)
BITZ BOOTCAMP DC: Managing Cash Flow/Profits (aka Why You Are in Business)
 
BITZ BOOTCAMP DC: Expo Showcase - U2Cloud
BITZ BOOTCAMP DC: Expo Showcase - U2CloudBITZ BOOTCAMP DC: Expo Showcase - U2Cloud
BITZ BOOTCAMP DC: Expo Showcase - U2Cloud
 
BITZ BOOTCAMP DC: Expo Showcase - Freshlime
BITZ BOOTCAMP DC: Expo Showcase - FreshlimeBITZ BOOTCAMP DC: Expo Showcase - Freshlime
BITZ BOOTCAMP DC: Expo Showcase - Freshlime
 
BITZ BOOTCAMP DC: CRM and Customer Insights
BITZ BOOTCAMP DC: CRM and Customer InsightsBITZ BOOTCAMP DC: CRM and Customer Insights
BITZ BOOTCAMP DC: CRM and Customer Insights
 
LSA19: The Location Factor — How Multi-Location Brands Win in Social
LSA19: The Location Factor — How Multi-Location Brands Win in SocialLSA19: The Location Factor — How Multi-Location Brands Win in Social
LSA19: The Location Factor — How Multi-Location Brands Win in Social
 
LSA19: Amazon — Shifting Purchase Behaviors and the Advertising Mix
LSA19: Amazon — Shifting Purchase Behaviors and the Advertising MixLSA19: Amazon — Shifting Purchase Behaviors and the Advertising Mix
LSA19: Amazon — Shifting Purchase Behaviors and the Advertising Mix
 
LSA19: Creating a Purpose Driven Culture
LSA19: Creating a Purpose Driven CultureLSA19: Creating a Purpose Driven Culture
LSA19: Creating a Purpose Driven Culture
 
LSA19: The Science Behind Increasing Customer Retention
LSA19: The Science Behind Increasing Customer RetentionLSA19: The Science Behind Increasing Customer Retention
LSA19: The Science Behind Increasing Customer Retention
 
LSA19: The Role of Organic Content in the Consumer Buying Journey
LSA19: The Role of Organic Content in the Consumer Buying JourneyLSA19: The Role of Organic Content in the Consumer Buying Journey
LSA19: The Role of Organic Content in the Consumer Buying Journey
 

Recently uploaded

Brand experience Peoria City Soccer Presentation.pdf
Brand experience Peoria City Soccer Presentation.pdfBrand experience Peoria City Soccer Presentation.pdf
Brand experience Peoria City Soccer Presentation.pdf
tbatkhuu1
 

Recently uploaded (20)

Enhancing Business Visibility PR Firms in San Francisco
Enhancing Business Visibility PR Firms in San FranciscoEnhancing Business Visibility PR Firms in San Francisco
Enhancing Business Visibility PR Firms in San Francisco
 
Micro-Choices, Max Impact Personalizing Your Journey, One Moment at a Time.pdf
Micro-Choices, Max Impact Personalizing Your Journey, One Moment at a Time.pdfMicro-Choices, Max Impact Personalizing Your Journey, One Moment at a Time.pdf
Micro-Choices, Max Impact Personalizing Your Journey, One Moment at a Time.pdf
 
BDSM⚡Call Girls in Sector 39 Noida Escorts Escorts >༒8448380779 Escort Service
BDSM⚡Call Girls in Sector 39 Noida Escorts Escorts >༒8448380779 Escort ServiceBDSM⚡Call Girls in Sector 39 Noida Escorts Escorts >༒8448380779 Escort Service
BDSM⚡Call Girls in Sector 39 Noida Escorts Escorts >༒8448380779 Escort Service
 
Busty Desi⚡Call Girls in Sector 49 Noida Escorts >༒8448380779 Escort Service
Busty Desi⚡Call Girls in Sector 49 Noida Escorts >༒8448380779 Escort ServiceBusty Desi⚡Call Girls in Sector 49 Noida Escorts >༒8448380779 Escort Service
Busty Desi⚡Call Girls in Sector 49 Noida Escorts >༒8448380779 Escort Service
 
Brand experience Peoria City Soccer Presentation.pdf
Brand experience Peoria City Soccer Presentation.pdfBrand experience Peoria City Soccer Presentation.pdf
Brand experience Peoria City Soccer Presentation.pdf
 
Situation Analysis | Management Company.
Situation Analysis | Management Company.Situation Analysis | Management Company.
Situation Analysis | Management Company.
 
Best 5 Graphics Designing Course In Chandigarh
Best 5 Graphics Designing Course In ChandigarhBest 5 Graphics Designing Course In Chandigarh
Best 5 Graphics Designing Course In Chandigarh
 
Alpha Media March 2024 Buyers Guide.pptx
Alpha Media March 2024 Buyers Guide.pptxAlpha Media March 2024 Buyers Guide.pptx
Alpha Media March 2024 Buyers Guide.pptx
 
Busty Desi⚡Call Girls in Sector 135 Noida Escorts >༒8448380779 Escort Service
Busty Desi⚡Call Girls in Sector 135 Noida Escorts >༒8448380779 Escort ServiceBusty Desi⚡Call Girls in Sector 135 Noida Escorts >༒8448380779 Escort Service
Busty Desi⚡Call Girls in Sector 135 Noida Escorts >༒8448380779 Escort Service
 
BDSM⚡Call Girls in Sector 128 Noida Escorts >༒8448380779 Escort Service
BDSM⚡Call Girls in Sector 128 Noida Escorts >༒8448380779 Escort ServiceBDSM⚡Call Girls in Sector 128 Noida Escorts >༒8448380779 Escort Service
BDSM⚡Call Girls in Sector 128 Noida Escorts >༒8448380779 Escort Service
 
Martal Group - B2B Lead Gen Agency - Onboarding Overview
Martal Group - B2B Lead Gen Agency - Onboarding OverviewMartal Group - B2B Lead Gen Agency - Onboarding Overview
Martal Group - B2B Lead Gen Agency - Onboarding Overview
 
Choosing the Right White Label SEO Services to Boost Your Agency's Growth.pdf
Choosing the Right White Label SEO Services to Boost Your Agency's Growth.pdfChoosing the Right White Label SEO Services to Boost Your Agency's Growth.pdf
Choosing the Right White Label SEO Services to Boost Your Agency's Growth.pdf
 
Elevate Your Advertising Game: Introducing Billion Broadcaster Lift Advertising
Elevate Your Advertising Game: Introducing Billion Broadcaster Lift AdvertisingElevate Your Advertising Game: Introducing Billion Broadcaster Lift Advertising
Elevate Your Advertising Game: Introducing Billion Broadcaster Lift Advertising
 
25+ years’ experience (310) 882-6330 Love Spells in Wilmington, DE | black ma...
25+ years’ experience (310) 882-6330 Love Spells in Wilmington, DE | black ma...25+ years’ experience (310) 882-6330 Love Spells in Wilmington, DE | black ma...
25+ years’ experience (310) 882-6330 Love Spells in Wilmington, DE | black ma...
 
personal branding kit for music business
personal branding kit for music businesspersonal branding kit for music business
personal branding kit for music business
 
Major SEO Trends in 2024 - Banyanbrain Digital
Major SEO Trends in 2024 - Banyanbrain DigitalMajor SEO Trends in 2024 - Banyanbrain Digital
Major SEO Trends in 2024 - Banyanbrain Digital
 
BDSM⚡Call Girls in Sector 44 Noida Escorts >༒8448380779 Escort Service
BDSM⚡Call Girls in Sector 44 Noida Escorts >༒8448380779 Escort ServiceBDSM⚡Call Girls in Sector 44 Noida Escorts >༒8448380779 Escort Service
BDSM⚡Call Girls in Sector 44 Noida Escorts >༒8448380779 Escort Service
 
Distribution Ad Platform_ The Role of Distribution Ad Network.pdf
Distribution Ad Platform_ The Role of  Distribution Ad Network.pdfDistribution Ad Platform_ The Role of  Distribution Ad Network.pdf
Distribution Ad Platform_ The Role of Distribution Ad Network.pdf
 
W.H.Bender Quote 61 -Influential restaurant and food service industry network...
W.H.Bender Quote 61 -Influential restaurant and food service industry network...W.H.Bender Quote 61 -Influential restaurant and food service industry network...
W.H.Bender Quote 61 -Influential restaurant and food service industry network...
 
Kraft Mac and Cheese campaign presentation
Kraft Mac and Cheese campaign presentationKraft Mac and Cheese campaign presentation
Kraft Mac and Cheese campaign presentation