Copyright management 101 15 4 2010 CIL


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  • -thank you for inviting me today -I met Don 3 nights ago at MD Hall -what’s your level of copyright knowledge -- low, medium, high?
  • -start with a blank piece of paper -write down all your must-haves before reviewing any license
  • Copyright management 101 15 4 2010 CIL

    1. 1. <ul><li>“Take not from others to such an extent and in such a manner that you would be resentful if they so took from you” </li></ul><ul><ul><li>McDonald, “Non-infringing Uses,” 9 Bull. Copyright Society 466 (1962) </li></ul></ul>
    2. 2. Copyright Management 101 15 April 2010 Computers in Libraries Washington, DC Lesley Ellen Harris [email_address]
    3. 3. Agenda <ul><li>What is copyright? </li></ul><ul><li>What does copyright management mean? </li></ul><ul><li>Who is responsible for managing copyright? </li></ul><ul><li>How do you ensure copyright compliance? </li></ul>
    4. 4. <ul><li>What are essential licensing clauses? </li></ul><ul><li>Can you manage fair use? </li></ul><ul><li>How can you avoid a copyright infringement suit? </li></ul><ul><li>What makes an effective Copyright Policy? </li></ul>
    5. 5. 1. What is copyright?
    6. 6. 2. What does copyright management mean? <ul><li>Dealing with day to day copyright issues </li></ul><ul><li>Understanding copyright issues </li></ul><ul><li>Mechanisms in place </li></ul><ul><ul><li>copyright resources </li></ul></ul><ul><ul><li>copyright policy </li></ul></ul><ul><li>Organized approach </li></ul><ul><li>Being proactive </li></ul>
    7. 7. 3. Who is responsible for copyright management?
    8. 8. Exercise: Librarian or lawyer? <ul><li>Negotiating a license for a digital periodical </li></ul><ul><li>Preparing a draft copyright policy </li></ul><ul><li>Teaching copyright basics </li></ul><ul><li>Interpreting fair use </li></ul>
    9. 9. 4. How do you ensure copyright compliance? <ul><li>Look at the benefits of compliance: </li></ul><ul><ul><li>avoid interruption of work by being ordered to stop using a work </li></ul></ul><ul><ul><li>avoid paying large sums of money to the copyright owner </li></ul></ul><ul><ul><li>avoid paying the copyright owners’ attorney fees and costs (in a court case) </li></ul></ul><ul><ul><li>avoid public appearance as an unethical organization </li></ul></ul>
    10. 10. Facets to copyright compliance <ul><li>Copyright law has many facets - </li></ul><ul><ul><li>financial </li></ul></ul><ul><ul><li>ethical </li></ul></ul><ul><ul><li>legal </li></ul></ul><ul><ul><li>managerial </li></ul></ul><ul><ul><li>confidence level </li></ul></ul>
    11. 11. Enterprise-wide <ul><li>Librarians need support of senior management and employees at all levels </li></ul><ul><li>Copyright compliance is an enterprise-wide project </li></ul>
    12. 12. 5. What are essential licensing clauses?
    13. 13. Exercise: True or false <ul><li>A license means permanent ownership. </li></ul><ul><li>Lawyers always negotiate licenses. </li></ul><ul><li>Licenses must be negotiated each year. </li></ul><ul><li>Not all licenses are negotiable. </li></ul><ul><li>Licenses must be written by content owners. </li></ul>
    14. 14. Elements in the Licensing Process <ul><li>What content do you need? </li></ul><ul><li>What is your budget? </li></ul><ul><li>Who negotiates/signs? </li></ul><ul><li>How do you keep track of licenses? </li></ul><ul><li>Do you have consistent practises? </li></ul>
    15. 15. Learning a new language End-user Fair Use Privity of Contract Content Licensee Licensor License Agreement Assignment License
    16. 16. “Must-haves” <ul><li>Remote access </li></ul><ul><li>Public as users </li></ul><ul><li>Warranty re legal content </li></ul><ul><li>1 year license duration </li></ul>
    17. 17. Tips for negotiating <ul><li>Be prepared </li></ul><ul><li>Know your goals </li></ul><ul><li>Ask questions </li></ul><ul><li>Never threaten </li></ul><ul><li>Select your surroundings </li></ul><ul><li>Know the other side </li></ul><ul><li>Listen carefully </li></ul><ul><li>Communicate clearly </li></ul><ul><li>Take notes </li></ul><ul><li>Stay focused </li></ul><ul><li>Watch body language </li></ul><ul><li>Know when to break or walk away </li></ul>
    18. 18. Managing Licenses <ul><li>Selecting, acquiring and managing digital content </li></ul><ul><li>Coordinating license negotiations and renewals </li></ul><ul><li>Coordinating efforts with consortia </li></ul><ul><li>Managing multiple licenses </li></ul><ul><ul><li>Database </li></ul></ul>
    19. 19. More… <ul><li>Liaison with vendors </li></ul><ul><li>Creating licensing and copyright policies </li></ul><ul><li>Developing training and ensuring license compliance </li></ul><ul><li>Answering licensing questions </li></ul><ul><li>Following news, trends and advocacy </li></ul>
    20. 20. Standard practices <ul><li>Learn as much as you can about licensing </li></ul><ul><li>Know your needs </li></ul><ul><li>Read licenses </li></ul><ul><li>Ask questions </li></ul><ul><li>Understand obligations </li></ul><ul><li>Use written licenses </li></ul><ul><li>Use plain English language </li></ul><ul><li>Cover all issues </li></ul><ul><li>Educate about your licenses </li></ul><ul><li>Be creative, flexible and patient </li></ul><ul><li>Know when to walk away </li></ul>
    21. 21. 6. Can you manage fair use? <ul><li>“Fair use is both an extraordinary opportunity and a source of constant confusion” </li></ul><ul><ul><ul><li>Professor Kenneth Crews </li></ul></ul></ul>
    22. 22. Fair Use <ul><li>Must be for: criticism, comment, news reporting, teaching (multiple copies), scholarship or research </li></ul><ul><li>Purpose of use </li></ul><ul><li>Nature of work </li></ul><ul><li>Amount copied </li></ul><ul><li>Effect upon potential market </li></ul>
    23. 23. 7. How can you avoid a copyright infringement suit?
    24. 24. 8. What makes an effective Copyright Policy?
    25. 25. Education <ul><li>Seize every opportunity </li></ul><ul><li>Resources </li></ul><ul><li>Formal presentations/seminars </li></ul><ul><li>Speakers, one on ones </li></ul>
    26. 26. Questions? Lesley Ellen Harris [email_address]
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