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How Print Companies can provide clients with Digital HTML5 and APP Editions Quickly, Simply and Profitably

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How Print Companies can provide clients with Digital HTML5 and APP Editions Quickly, Simply and Profitably. …

How Print Companies can provide clients with Digital HTML5 and APP Editions Quickly, Simply and Profitably.


Published in: Sales, Technology, Business
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  • 1) Introduction slide.
    Good moment to run through any information you have researched about their company and why this would fit in with our partner programme.
    Who do they sell to? Example of where we sell to these clients.
    What technology do they use already? Example of how ours is the same/different
    Any other information showing we’ve done our homework – change of location, management etc.
  • 2) This slide gives an overview of the structure of the presentation.
    Clear differentiation between what we (YUDU) can deliver to the printer (P); and what the printer (P) can offer to their client (X)


  • 2) This slide gives an overview of the structure of the presentation.
    Clear differentiation between what we (YUDU) can deliver to the printer (P); and what the printer (P) can offer to their client (X)


  • 3) Background on YUDU to run through. Good point to mention some of our top clients too.
    Explanation of the broad difference between YUDU, Plus and Publisher and how this means we have access to a wealth of publications from numerous sources.
  • Conclusion of how we’ve come so far and where we’re heading

    2003 company established
    2007 branded as YUDU Media, focus on browser-based flash editions
    2010 with release of iPad developed app system, enabling the flash content to sit in apps on tablets
    2013 overlays developed, giving clients the tools to add further enhancements to the page
    2014 rolling out HTML solution, which will give publishers, on a budget access to mobile browser technology; taking their web-based editions onto the web
  • From 2012 to 2013, our partner revenue increased 11% from the previous year. We are looking to grow this further and have developed our platform further to give partner tools they need.
    Now I am going to explain our most recent updates…
    Expecting 20% growth in 2014. Turn around … show growth.
  • We host on the Limelight Networks with global CDN so the Printer does not have to impact their server space
  • First of all we updated YUDU Publisher. The new platform allows for faster publishing and is more intuitive than previous versions. All our clients are now using this, and the transition was really smooth.

    The new role out includes the ability to move pages around within a publication, and a set of video help files which give detailed step-by-step instructions to clients about how to use the site.

    It is being constantly updated and offers a huge resource of illustrations alongside text explaining workflow processes for those who prefer this method of learning about the features inherent to our publishing software.

    We constantly invest in our technology, and develop tools that are automated and easily integrated into workflows.
    Emphasis how it doesn’t increase production costs to implement, seamless transition from Prepress to Digital.
    High-resolution, multi-platform and desktop. Automated, working with existing files.
  • 1) Introduction slide.
    Good moment to run through any information you have researched about their company and why this would fit in with our partner programme.
    Who do they sell to? Example of where we sell to these clients.
    What technology do they use already? Example of how ours is the same/different
    Any other information showing we’ve done our homework – change of location, management etc.
  • The process is simple for clients and partners alike
    Remove the word App

    The previous slide transitions into this, 1-2-3 step process of delivering a digital publication.
    Hot Folders can be part of ‘Upload’ process, system works up to proofing stage.
    System auto-hyperlinks then provides page-by-page view for further enhancements.
    Publish one enhanced edition to multiple destinations
  • App Factory was developed to enable publishers to build their own easi-apps with as much ease and as little fuss as possible.

    AppFactory allows you to control the build process of an app, from the creation of customised branding to the delivery of the app file to Appke.

    The main benefit to our partners is that it reduces time spent per app, and means that partners could theoretically create hundreds of apps a day.

    Time used to be spent manually submitting assets and corresponding with our production team on matters such as design and placement. This is now all automatically handled.

    Don’t think that we aren’t here to help though! If a partner needs one of our team to step in and adjust something manually – we are on hand to lend this assistance.

    Mention hot folders and the ease at which files can be uploaded quickly.
  • We’ve recently deployed Zendesk which gives added customer support.

    Communication is quick and mobile: we can now pick up your communication from the web, email, phone, twitter or Facebook
    Feedback options are fast: After a ticket has been actioned, all clients receive a questionnaire withing 24 hours. This means that we are responding really quickly to feedback
    The help site sits on Zendesk, with access to articles and videos and a new forum, right there on the support site

    Emphasis the multiple avenues of support we provide such as webinars/private tutorials, live chat, help menu with videos, call-in.
  • You can offer your clients more than an app and a web-based edition.
    With the premier app solution, added extras such as note-taking and highlighting for education are available.
    Slideshows can enhance magazines, and maps are useful on a number of publication types
    Popular at the moment is scrollable text, which allows large portions of text to be read, without needing to move from screen
  • Review Partner package in general without the Platinum and Gold column.
  • After review, if Printer is not interested then mention referral program –
    If the Printer sends a client direct to us, we provide a 10% refer fee off the order placed by the client.
    This way, we can maintain the relationship of the Printer with their client by meeting the needs of digital requirements.
  • Transcript

    • 1. How to Provide HTML5 Web and Tablet Editions to your Print Clients Quickly, Simply and Profitably
    • 2. Overview Why provide Digital Editions to your clients ? Who is YUDU and how do we work together ? What Options can you offer your clients ? How does it work ? Simple low cost pricing model Questions and Getting Started
    • 3. Why ? Clients are looking to publish Digital and Tablet Editions they have to get them from somewhere - So why not from you ? Service is complimentary to Print and adds value helps to retain existing clients and win new ones Can generate additional revenue alongside Print and enables you to provide Cross-Media services Your clients already trust you to provide their Print and you already have the PDF – so why not ?
    • 4. Who are YUDU ? Est 2003 Located in Boston, New York, London 11 Year Proven Track Record Partners in USA, EU, UK South Africa, Australia + SAAS Software as a Service Cloud Based and Supported 10 Million Pages per month 600+ iOS Apps & 400 Android Apps already live
    • 5. 11 Year Award Winning Track Record 2003 2007 2014 20132010 2003 2007 2014 2013 2010 YUDU Publisher
    • 6. Working to help you 2012-2014 Partner Revenues grew by 20%
    • 7. Some of the Print Companies and clients we already empower
    • 8. Multi-Lingual Editions World Wide Coverage
    • 9. How ? Faster and even more powerful than ever before ! YUDU Publisher
    • 10. Easy as 1, 2, 3 UPLOAD - ENHANCE - PUBLISH
    • 11. How it works
    • 12. APP Factory
    • 13. Experienced Help & Support Instant Live Chat Telephone Email Videos Training Webinars for Sales and Production Q&A’s Boston + New York + London + UK Support Offices
    • 14. Provide your clients with - Free no cost or obligation Preview Editions Award winning Web Digital Editions New HTML5 PageTiler enhanced (no APP needed) Clients retain 100% of revenue iOS and Android APPS + Newstand and Play Store Multi-Media Enhancements Analytics and Statistics
    • 15. Partner Package Multi-User Access to the YUDU Publisher Cloud Based Solution Unlimited Preview/Proofing Editions at no cost to you or client Fast production of Web HTML5 editions with new PageTiler technology and App Editions from PDF including auto linking and text extracting for search facilities Add Jpeg, Audio, Video, Slideshow HTML5 Enhancements App Factory to produce and deploy Easi-Apps for clients Video Guides, Weekly Webinar, Instant Live Chat, email and Telephone Support from USA + UK offices. Account Manager + Client and Technical Support Managers
    • 16. Quick Start Partner Package $750 * Create Create Unlimited Digital Edition and APP previews for clients (so they can see and try at no cost or obligation, to you or them) Marketing We help you set up and enable you to distribute emails to all clients (and prospects) at no cost, also wording/images for your website. Training Online live training for both Production and Sales people Examples You can show clients of successful live web and APP editions Support From experienced Client and Technical Managers and Team Free Pages 100 to help you get started and quick ROI from 1st Clients * $750 Investment covers 3 months, you may discontinue without further charge or obligation or extend to a 12 month agreement at $750 per quarter and $4 per page ($3 exclusive) , volume discounts may apply. Getting Started
    • 17. Any Questions? Les Csonge Cambridge Massachusetts Office www.about.me/lescsonge les.csonge@yudu.com Tel: 888-367-9838 Ext 7 Cell: 917-794-6900

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