Kurio For Samsung Developer Competition 2013

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Submission presentation description of Kurio app for Samsung Developer Competition Indonesia 2013.
Kurio is a Personal Content Discovery app for Android smartphone, note, and tablet. It's a new way to discover, explore, and consume Internet's best content feed from popular blogs, websites, both local and global content.

Kurio offers users not only news feed, but it's much more than just news. It also has wide collection of great and useful content relevant to your interest, profession, and workplace.
We belief, no matter what you want to do or become, you can't do it without knowledge.

Knowledge is power. Smart is cool.
#DiscoverYourWorld
#GoodReadGoodLife

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Kurio For Samsung Developer Competition 2013

  1. 1. Hello... Samsung Developer Competition
  2. 2. Current state of Indonesia Internet Usage Behavior Social News Games Communication Search
  3. 3. Our Belief: “No matter what you want to do or become, you can’t do it without knowledge....”
  4. 4. Kurio is your Personal Content Discovery app. A new way to discover, explore, and consume all the Internet’s Information. Kurio helps users discover great content that matches their personalities and interest. Curated, filtered, matched from Internet’s best sources just for you Kurio is NOT just for news, it’s much more. Kurio also provides great content related to your personal interest, hobby, profession, and work related content. Smart is Cool
  5. 5. Our Mission: Create a tool to help our users discover, explore, and consumer all the Internet’s Information Knowledge is Power. Knowing is a beginning of improvement. To our young generation, society, impacting their future to be better in what they do
  6. 6. Kurio for Publisher
  7. 7. Kurio for Advertisers
  8. 8. KURIO For Advertisers Your Brand 1. Advertisers: - Full Page Ads - Content Marketing & 2. Brand Journalism - Brand’s Own Magazine - Featured Source
  9. 9. Brand Meets KURIO • New opportunity on mobile advertising • Marketing on Kurio is Beyond Advertising • Match brand’s advertising with great content = context • Present a better experience to the audience’s interest • Present your branded story insertion across Kurio
  10. 10. Kurio’s Revenue Model • Full Page premium advertising • Content Marketing • Content Curation • Publisher’s and Brand Content Platform
  11. 11. KURIO Advertising Mechanism Where CTA - Within Article - Built In Browser - Between Article - Content Marketing: - Scan, Read Story - Follow (+) the Section

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