Food on the Edge is a two day symposium for chefs & food enthusiasts all around the world. It is a coming together of chefs to listen, talk, debate and network over two days in the Spiegeltent, Eyre Square, Galway city. This presentation gives an overview of the positive impact that this event has had in social media for Galway and Ireland as a destination for conferences and meetings. It also highlights the potential for generating substantial exposure in the future arising from the positive feedback from 45 high profile International Chefs and Media.

1. FOOD
ON
THE
EDGE
Impact
Analysis
for
Galway
&
Ireland

2. www.gowest.ie
|
www.foodontheedge.ie

3. Food
on
the
Edge
is
a
two
day
symposium
for
chefs
&
food
enthusiasts
from
all
around
the
world.
It
is
a
coming
together
of
chefs
to
listen,
talk,
debate
and
network
over
two
days
in
the
Spiegeltent,
Eyre
Square,
Galway
city.
The
inaugural
event
took
place
on
Monday,
Oct
19th
&
Tuesday
October
20th
2015.
This
is
only
the
beginning....

4. The
Venue:
Spiegel
Tent
Eyre
Square
at
#FOTE
2015

5. InternaOonal
Speakers
at
#FOTE
2015

6. InternaOonal
Influencers
@FOTE2015
Quique
Dacosta
62.7k
followers
on
Twi6er
3
Star
Michelin
Chef
Dacosta
is
one
of
the
new
leaders
of
avant-­‐
garde
cuisine
in
Spain
and
only
uses
locally-­‐
sourced
ingredients
from
within
75
km
of
his
restaurant.
David
Kinch
18.5k
followers
on
Twi6er
3
Star
Michelin
Chef
Manresa
is
named
as
one
of
the
World’s
50
Best
Restaurants
by
Restaurant
Magazine.
Kinch
is
dean
at
The
InternaPonal
Culinary
Center,
founded
as
The
French
Culinary
InsPtute
in
1984.

7. InternaOonal
Influencers
@FOTE2015
Elena
Arzak
13.2k
followers
on
Twi6er
Elena
Arzak
has
been
described
as
"the
best
female
chef
on
the
planet"
is
joint
head
chef
of
three
Michelin
starred
restaurant
Arzak
in
San
SebasPan
alongside
her
father,
Juan
Mari
Arzak.
Nathan
Outlaw
46k
followers
on
Twi6er
Restaurant
Nathan
Outlaw
has
won
many
accolades
and
awards,
including
two
Michelin
stars.
Nathan
has
appeared
on
the
BBC
in
Great
BriPsh
Menu
and
Saturday
Kitchen
and
has
wri6en
criPcally
acclaimed
cookery
books.

8. *Sourced
from
Tint:
www.Pntup.com
Impact
to
Galway
&
Ireland
from
#FOTE2015
#FOTE2015
OCTOBER
SOCIAL
MEDIA
IMPACT*
16.5
MILLION
IMPRESSIONS
3.67K
POSTS
Instagram
471
photos under
#FOTE2015
and growing
Next:
Media
Campaign
by
Failte
Ireland
&
Social
Campaign
for
#FOTE2016

9. #FOTE2015

10. Local
Producers
&
Student
Engagement
#FOTE2015

11. The
future
of
food
is
@FoodOnTheEdge
a
group
of
chefs
that
bragged
li6le,
shared
all
&
asked
for
help
to
make
a
be6er
world.
Amanda
Cohen,
Dirt
Candy,
New
York
#FOTE2015
SOME
FEEDBACK
Please
say
a
big
thank
you
to
your
team
-­‐
we've
been
well
looked
ader
and
really
enjoyed
the
two
days.
I
have
some
fantasPc
content
for
the
website!
Cara
Pilkington,
Staff
Canteen,
UK
Igor
and
I
are
back
and
we
are
wriPng
to
thank
you
for
having
invited
us
to
take
part
on
Food
on
the
Edge.
The
Symposium
was
highly
interesPng,
different
and
we
have
learned
a
lot
from
the
others.
CongratulaPons
also
for
the
excellent
organizaPon.
Everybody
had
a
great
and
happy
Pme
and
you
made
us
discover
Ireland.
Elena
Arzak,
Arzak
Restaurant,
Spain
I
wanted
to
send
along
a
note
of
thanks
to
you
both
and
your
enPre
team
for
hosPng
me
for
the
inaugural
Food
on
the
Edge
Symposium.
It
was
brilliant!
CongratulaPons.
I
look
forward
to
seeing
any
coverage
of
the
event
-­‐
please
do
share
as
it
comes
out!
All
the
best
Rebecca,
Ontario
Culinary,
Canada
I've
been
following
all
the
newsfeed
on
twi6er
and
it
really
looked
like
an
amazing
and
interesPng
Symposium
to
assist.
CongratulaPons
to
Jp
and
all
the
organizaPon,
and
specially
to
you!
You've
been
very
helpful
and
paPent!!
Claudia
(@barGckets),
San
SebasGan
Thank
you
once
again
for
invitaPon
and
Big
congrats
to
JP
and
whole
Team
.
I
am
sending
to
polish
press
Special
note
about
FOTE
Kind
regards
Modest
Amaro,
Poland
I
thank
you
very
much
for
your
help
to
me,
for
your
paPence
and
cooperaPon.
Thanks
again
for
the
great
experienceI
hope
to
see
you
soon
perhaps
here
at
the
restaurant
Lido
84.
Riccardo
Camanini,
Lido
84,
Italy
Right.
Why
was
there
not
a
3rd
day
of
@FoodOnTheEdge
#FOTE2015
now
cannot
wait
for
#FOTE2016
Eanna
HasseN,
Ashford
Castle

12. GO
WEST
PCO
PARTNER
FOR
FOTE2015

13. FOOD
ON
THE
EDGE
Join
the
ConversaGon
#FOTE2015
www.gowest.ie
|
www.foodontheedge.ie