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IIeX North America
June 19, 2013
Robert J. Moore, CEO
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Robert J. Moore, CEO
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@RJMetrics
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Insight Innovation Challenge: Cloud BI for the Business User by Robert Moore of RJMetrics - Presented at the Insight Innovation eXchange North America 2013

Editor's Notes

  1. Good morning and thank you so much for you time. My name is Robert J. Moore and I am the CEO and co-founder of RJMetrics. We are a venture-backed startup located right here in Philadelphia that is helping hundreds of enterprises use their own data to make smarter, faster, more data-driven decisions.
  2. This is the RJMetrics dashboard, a powerful, web-based system for exploring, reporting on, and sharing your data. RJMetrics allows you to combine and explore data from all the functional areas of your business under one roof, monitor KPIs based on that data, and dig in deeper to answer your data-driven questions in real time.Today, most of our clients are online transactional businesses in industries like retail and software as a service. Our platform can also be used in any industry where event-based data accumulates, such as manufacturing.
  3. So what does RJMetrics do? It’s a simple process.First, our system extracts data from our customers backend operational databases, 3rd party APIs, and file uploads.That data is stored in a cloud-based data warehouse where it is optimized for analysis, key metrics are calculated and cached, and changes to data are automatically kept up to date.That data warehouse then powers an interactive dashboard that is rich with data visualizations, pre-fabricated reports representing industry best practices, and ad hoc analysis tools. In addition to reporting and sharing, our customers use RJMetrics to explore things like cohort analysis, CLV, repeat event probabilities, and KPIs for marketing, merchandizing, and strategic decision-making.Because of our cloud-based delivery model, we’re able to do all of this faster and less expensively than the previous generations of BI tools. Our average client is implemented in less than seven days, and our pricing starts at just $500 per month.
  4. So who is using RJMetrics? Here are a few online businesses. Fab, one of the fastest-growing online brands, uses RJMetrics to run their business. That’s not hyperbole. We are ingrained in every aspect of their operations, from marketing to merchandizing to strategic initiatives like fundraising and M&A. Modcloth is another example where the entire organization is impacted by RJMetrics on a daily basis. RJMetrics is used to track performance against goals, to analyze the sales funnel, and to report to just about every department in the company.SaaS businesses and online communities use us, too. Shutterstock runs churn analysis with RJMetrics and decides to incubate or kill internal projects based on the data it provides. The team at Quirky uses RJMetrics to understand how community engagement and user actions are linked to purchasing behavior.These are some of the fastest growing businesses on the internet. We also work with Fortune 500 companies and startups alike by delivering real value fast and cost-effectively.
  5. If you want to learn more about RJMetrics, you can visit rjmetrics.com. We offer a free 30 day trial along with live online demos, webinars, and white papers. You can also contact me directly at the information shown here. Thanks so much.