1. VIRGINIA PATI
2966 Morgan Drive
Wantagh, NY 11793
H: (516) 679-8378 gin79@aol.com C: (516) 445-6366
PROFESSIONAL SUMMARY
New Product Development Professional with demonstrated success in the Global Cosmetic
Industry in defining creative business solutions and leading change process teams in all facets
of product development. Areas of expertise center on process development and execution,
leading to successful Global product launches.
CORE COMPETANCIES
Cross Functional Leadership Risk Management Collaboration
Business Process Re-engineering Presentation & Writing Skills
Change Leadership New Product Development Systems
PROFESSIONAL EXPERIENCE
GURWITCH PRODUCTS (Laura Mercier/ReVive), New York, NY
Vice President of Global New Product Development Project Management 2012-present
 Direct & lead the Global NPD Project Management Team in all aspects of New Product
Development for Gurwitch Brands; Laura Mercier, ReVive, eCommerce.
 Drive the development and implementation, from the business side, of new IT systems
relating to Supply Chain, Packaging & Project Management Workflow.
 Analyze performance against designated KPI’s throughout the NPD process and
implement new process and suggest improvement based on findings.
 Liaise with Marketing, Product Development, Package Engineering, Demand and Supply
Planning, Sourcing, Design and Manufacturing throughout the NPD process to ensure
that all products meet retailer on counter launch dates.
 Escalate critical issues to Sr. Management and suggest resolution to potential risk
situations.
 Facilitate and drive Stage Gate Process for New Product Development.
AVON PRODUCTS, New York, NY
Executive Director Global Project Management & NPD Systems 2007-2012
Director Global Project Management 2002-2007
Sr. Manager Global Project Management 1996-2002
 Developed and grew a team of 9 Project Managers and 6 Copywriters in the
development and execution of all Global new product launches for the Avon Beauty
Business which averaged 1,400 new concepts per year.
 Maintained current New Product Development Process and continuously introduced new
innovation in order to ensure consistency, efficiency and accuracy in support of all
Global product launches in all regions.
 Directed training sessions for all new and existing associates on New Product
Development (NPD) Process and all systems related to NPD.

2. VIRGINIA PATI
2966 Morgan Drive
Wantagh, NY 11793
H: (516) 679-8378 gin79@aol.com C: (516) 445-6366
ESTEE LAUDER INC., New York, NY
Director of International Promotional Marketing/Marketing Services 1991-1996
 Managed the development of Gift w/Purchase-Purchase w/Purchase programs and the
adherence to launch timelines, development of package copy and artwork, feasibility
costing, and Supply Chain functions.
ADDITIONAL EXPERIENCE
Manager of International Promotional Marketing Services – Estee Lauder Inc.
Manager of Promotional Marketing – Aramis Inc.
Customer Service Manager – Aramis Inc.
AWARDS/ACHIEVEMENTS
Avon Distinctive Achievement Awards 1998, 2001, 2002
Brand Power Award 2008
PROFESSIONAL ASSOCIATIONS
Cosmetic Executive Women (CEW)
EDUCATION
Nassau Community College
Grumman Data Systems Institute