Professional resume of a Public Relations professional enthusiastic about the new rules of PR and Marketing communications. Enjoyng the application of the "old school" communication tools, and the real time marketing of the social media.

1. Cell phone: +359 886 410 140
G EORGI L AZAROV E-mail: dali1333@yahoo.com
C ORPORATE C OMMUNICATIONS E XPERT
PROFESSIONAL PROFILE
High-energy, results oriented public relations professional with significant experience both in public
and private sectors. Endorsing the “old school” tools of PR and the new rules of marketing
communications, to achieve +400% YOY increase of current employer’s website traffic, and a
constant increase of the number of qualified leads generation.
Personal traits: Creative, loyal, hard-working, team player, punctual with extreme attention to
details, able to prioritize and to work under tight deadlines, fast learner easily adaptable to new
environment.
Skills:
• Proactive media relations • Creative writing
• Events planning & management • Social media application
• Communication strategy development • Website concept development
CAREER HISTORY
BIANOR INC., Uniondale, NY 4/2007 - Present
Corporate Communications Manager
Initially hired to set up and handle media and investor relations activities of the European office of a
US mobile software development company. Took the management of the overall corporate
communications, after the success of the media campaign and well-established connections with
media.
• Placing over 60 publications (news, interviews and feature stories) in leading national print
media, more than a hundred publications in online media and two first-page publications in the
most respected national daily business newspaper, achieved within the first 6 months of the
campaign.
• Designed and implemented web campaign, leading to +365% increase of the traffic and 61%
increase of the leads conversation rate, in less than 6 months.
• Managed the successful launch and the ongoing supporting communications activities of
Bianor’s mobile application iMediaShare, reached 200,000 downloads in the first 2 months,
listed at Apple’s New & Noteworthy Chart and picked among the best apps by T-Mobile’s
Android App Magazine.
Get connected with me at Linkedin or follow me on Tweeter (@GeorgiVL)

2. G EORGI L AZAROV P AGE 2
ENEMONA PLC, Sofia, Bulgaria 3/2006 – 3/2007
Head of PR Department
Started as a PR Manager, responsible for the media relations and events management of a large
engineering and constructions company. In a couple of months promoted as a Head of the PR
Department, responsible for the external and internal communications of the company.
• Initiated the regular publication of an internal newsletter, very well-accepted by the staff and
the management.
• Conducted internal media and presentations skills trainings for the C-level management,
followed by the production of short videos supporting HR activities of the company.
• Organized a spectacular reception for the anniversary of the company attended by partners,
media representatives and local celebrities.
MINISTRY OF DEFENSE, Sofia, Bulgaria 3/2004 – 2/2006
Expert at PR Department
Hired as a junior expert at the Ministry of Defense, right after graduating with a Master’s Degree in
International Relations. The Ministry proved to be a great environment to get acquainted with public
affairs, as this was a busy period connected with the dislocation of the Bulgarian contingent in Iraq.
• Learned to work in a crises communications situation, often related to announcing casualties or
other mishaps concerning the troops.
• Organized Ministerial-level press conferences, media and public affairs events.
• Developed the concept and the content of the first website for the recruitment needs of the
Armed Forces in relation to the NATO membership of the country.
EDUCATION & TRAININGS
Diploma for completed Public Affairs Officers Qualification Course, Defense Information School,
Fort George G. Meade, Md. (2004)
Certificate in Government Communication, Academy of Government Information and
Communication within the Ministry of Defense of the Kingdom of the Netherlands, The Hague (2004)
Master’s Degree in International Relations, New Bulgarian University, Sofia (2003)
Bachelor of Science in Geology, Sofia University “St. Kliment Ohridki”, Sofia (2000)
Get connected with me at Linkedin or follow me on Tweeter (@GeorgiVL)