Our mission is to help companies grow through the Inbound Marketing methodology. We bring over 50+ years of B2B sales & marketing experience that supports a cost effective, easy to apply and successful approach to sales in the B2B segment.

1. WWW.FRUITION.SE
Introduction to Fruition Business Development AB
John Kennedy & Marie Ström.

2. • Our mission is to help companies grow through the
Inbound Marketing methodology.
• Our value is to bring over 50+ years of B2B sales &
marketing experience to our clients.
• We exist to provide a cost effective, easy to apply and
successful approach to sales in the B2B segment.
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What does Fruition do?

3. • Help identify your customers.
• Create content marketing.
• Transform your website to attract traffic.
• Convert the traffic into leads.
• Help you make sales and keep customers loyal.
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We are a lead generation company.

4. 4
Surveys
/
Research
Training
Outbound
marketing
Branding
Tele
marketingSales
Loyalty
programs
CRMTele
marketing
Business
strategy
Our services:
Blogging
Buyer
persona
Inbound
marketing
Emails
Social
media
Sales
Website
SEO /
Keywords
Sales
leads
www.website.com

5. • Inbound marketing focuses
on creating marketing
content that pulls people to
your website.
• They learn about what you
sell as they search to solve a
particular problem.
What is inbound marketing?

6. Our all-in-one marketing technology tool - HubSpot.

7. Inbound marketing = Buyer persona & journey, Research,
Customer Relationship Management, Customer mapping,
Customer lifecycle stage, Social monitoring, publishing &
sharing, SEO, keywords & Email automation.
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2
3
Outbound marketing = Marketing tactics, off/online
advertising, copy writing, PR, events, direct mail, sales support,
telemarketing and collateral development.
Strategy & metrics = Marketing, branding & sales, Training &
education, Business intelligence, ROI and analysis.
Our complete menu of Fruition services:

8. • Businesses at different phases of growth; start-up (entrepreneurs),
immature, established, mature and dropping off.
• Small to medium sized businesses.
• B2B segment.
• Businesses that have a need to generate leads.
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Our target market:

9. Over 50 years of combined business experience.
John Kennedy 20+ years in customer service industries (hotel, travel
and consulting from UK, Belgium and Sweden).
Marie Strom 20+ years in B2B sales.
Tommy Johannessen 10+ years in B2B telemarketing operations.
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Management team - our background

10. John Kennedy Marie Ström
070-578 42 66 076-622 11 02
John.kennedy@fruition.se marie.strom@fruition.se
Contact us to find out how we can help you achieve
your goals: