In today's mobile landscape, a lot of resources are directed towards building better quality apps - from beta testing platforms to distribution systems and even app performance monitoring solutions. But none of these solutions help developers while their app is in production. A critical bug can cause a lot of damage to an App company, resulting in lower appstore rating, bad reviews which are difficult to bounce back from, and financial damages of up to $12K/hour of downtime (for a medium sized company). With Rollout.io, developers can quickly react to their users by remote-controlling their app's settings and parameters, as well as fix and contain errors and issues in real time - without waiting for a full release cycle.

1. HOW TO FIX A BUG
IN PRODUCTION

2. John is an app
developer

3. Wants to update
his app

4. #import
<SpriteKit/
SpriteKit.h>
Develop

5. QA Process

6. Review
4 days on average
(can take weeks in some cases)

7. Live at the
AppStore

8. User Downloads
the App

9. Whoops
critical bug!

10. Quickly find and
fix the problem
Quickly!
Ah! we’re getting
bad reviews!
Come on
already...
#import
<SpriteKit/
SpriteKit.h>
Expedited Review
1-2 days
Live at the
AppStore
User updates
the App
Rush/skip QA

11. More issues...

12. 3-6 Days
Average for an expedited release cycle
User downloads
the app
Expedited Review
(1-2 days avg.)
QA Process
Live at the
AppStore
V1.1 V1.2
#import
<SpriteKit/
SpriteKit.h>
Developer

13. THE DAMAGES OF DOWNTIME
$12,000/hr
for a medium sized company
Source: Crittercism Mobile Experience Benchmark 2013

14. THE DAMAGES OF DOWNTIME
$12,000/hr
for a medium sized company
Bad Reviews Sales Lost
(ads, IAP...)
App Rating
is Hurt
Productivity
Loss
User
Abandonment
Source: Crittercism Mobile Experience Benchmark 2013

15. Rollout.io enables developers to remote
control their production enviornment.

16. SDK CAPABILITIES
Bug fixing and
containment
SDK toggling
UI Changes
(buttons, images, etc)
Advanced logging
& debugging
Create analytics
events
Messaging

17. 1 2 3 4
Light-weight
SDK that anlyzes
source code
TECHNOLOGY
All Hot Fixes (3) Search + New Hot Fix Help Hi Jake!
-[AppDelegate applicationapplication:didFinishLaunchingLaunchin-gLaunchingWithOptions:]
BEFORE Replace Parameter
Add analytics / message
Add Hot Fix Try / Catch
Return value:
0
V3.4
Secure communication
to all access points
created
Creates access
points to all
app’s functions
Ability to
manipulate
runtime
This tweak is currently pushed to test
devices. Manage test devices
Saved. Test
/AppDelegate.m::17
WHEN CATCHED:
Add analytics / message Edit
Add analytics / message
FUNCTION
AFTER
0
Replace return value 0
Hot Fixes (3)
Toggle Parameters
Rollback Version
Rollout Segmentation
Detect & Contain
Tweak UI Elements
Push & Messaging
A/B
-[AppDelegate applicationapplication:didFinish-
LaunchingLaunchingLaunchingWithOptions:]
/AppDelegate.m::17
Test
-[AppDelegate applicationapplication:didFinish-
LaunchingLaunchingLaunchingWithOptions:]
/AppDelegate.m::17
Production
-[AppDelegate applicationapplication:didFinish-
LaunchingLaunchingLaunchingWithOptions:]
/AppDelegate.m::17
Test

18. PRODUCTION CODE IS
EVERYWHERE
Internet
of Things
Mission-critical code is all around us.
Remote production control is crucial for
keeping downtime low and quality high.
Smart TV
Wearables
Smart Car

19. Thank You.
Erez Rusovsky CEO
erez@rollout.io
www.rollout.io