Dawn McCallum, Texas Realtor, CENTURY 21 Judge Fite, gives an overview to home sellers so they'll know what to expect when they meet to list their home for sale. Based in Cedar Hill, Texas, Dawn serves clients and customers in the Dallas/Fort Worth area. Note: Download the PDF to access the links.) See her website: http://dawnmccallum.c21jf.us/index.php?section=contact

1. WHAT TO EXPECT AT OUR
LISTING CONSULTATION
Dawn McCallum, Texas Realtor®
Cell: 214-450-6635
Click to email me or visit my website.
Each CENTURY 21 office is independently owned and operated
Page 1

2. WHAT ARE YOUR GOALS & EXPECTATIONS?
• What’s most
important to you?
• What’s your time
line?
• How do you like to
communicate?
• How often?
Each CENTURY 21 office is independently owned and operated
Page 2
My goal is to
provide
outstanding
service.
Tell me what that
means to you.

3. TELL ME ABOUT YOUR HOME
• What’s important about your home?
• What are your favorite features?
• What does your buyer need to know?
These insights help me market your home and allow
your buyer make an informed decision.
Each CENTURY 21 office is independently owned and operated
Page 3

4. WHO IS YOUR HOME’S MARKETING TEAM?
CENTURY 21 Judge Fite Company … and Me
Each CENTURY 21 office is independently owned and operated
Page 4
Since 1937, my brokerage has
been helping Dallas sell and
buy homes. With 21 offices over
Dallas-Fort Worth, our franchise
has been recognized by the
Dallas Morning News as being
the #3 place to work.
[What’s to love about CENTURY
21 Judge Fite? Watch this video
and find out.]
I work closely with our
award-winning leadership team
to coordinate the marketing
and sale of your home so you
can get the best possible price
in today’s market.
Jim Fite, President
Jan Fite Miller, Executive VP
Dawn McCallum, Realtor with
CENTURY 21 Judge Fite

5. WHAT’S THE MARKET LIKE TODAY?
We’ll take a look at
today’s market conditions
by reviewing a
competitive market
analysis based on the
latest data.
You’ll learn:
• What have homes in
your area recently
sold for?
• What are some
pricing strategies to
get the best
possible price for
your home?
Each CENTURY 21 office is independently owned and operated
Page 5

6. WHAT ARE THE NEXT STEPS TOWARD SELLING
YOUR HOME?
• Commit to our partnership to sell your home.
• Develop your custom marketing plan and time line.
• Place the internationally recognized CENTURY 21 yard sign
on your property.
Each CENTURY 21 office is independently owned and operated

7. Each CENTURY 21 office is independently owned and operated
Click the Seller
Service Pledge®
Certificate to
read your
team’s pledge
to you.
OUR COMMITMENT TO YOU

8. Each CENTURY 21 office is independently owned and operated
Looking
forward to
working with
you!
Dawn McCallum, Texas Realtor®
Cell: 214-450-6635
Click to email me or visit my website.
P.S. If you’re not in DFW, let me know and I can refer you
to a CENTURY 21 realtor through our global network.
NOW, LET’S GET YOUR HOME SOLD!