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Christian Sandström holds a PhD from Chalmers
University of Technology, Sweden. He writes and speaks
 about disruptive innovation and technological change.
Within only a few
  years, the Swedish
 company Facit went
from fantastic profits
  into being close to
   bankruptcy in the
      early 1970s.
The shift to
 electronics
   was the
 reason why
 Facit made
those losses.
Facit’s CEO
   Gunnar
Ericsson was
now blamed
    for the
 problems at
      the
  company.
Should Facit be
 regarded as a
    failure?
My answer is NO.
There are three
reasons for this:
1. All manufacturers
    of mechanical
calculators got into
trouble in this shift.
Monroe…
Victor…
Burroughs…
Remington Rand…
Olivetti…
Olympia…
Marchant…
2. Established firms in
other industries have
 with few exceptions
  suffered greatly in
 technological shifts
  from mechanics to
      electronics.
Typewriters…
When watches
 became digital,
 about 1000
 Swiss watch
 manufacturers
 went out of
 business in the
 70s and 80s.
The music industry
The old
radio industry
Kodak had to fire thousands
and thousands of employees.
Many buildings in
Rochester, NY, were
 blown into pieces.
In Munich, Germany,
   AgfaPhoto was
    demolished.
Konica left the industry after
 trying to survive through a
     merger with Minolta.
Polaroid is also resting in peace.
Hasselblad has been in deep trouble.
And so has Leica.
This can go on forever, I think the point is clear.
3. Once the calculator
industry became digital,
 competition got fierce
and ’the great calculator
  war’ broke out in the
         1970s.
The calculators became cheaper, smaller and
           better at a violent pace...
New models were launched all the time…
In 1969-1972, more than 20 firms
      entered the industry…
Only a few years later, most of
 them had left the industry…
Only Sharp, Texas Instruments, Casio and a
      few others eventually survived…
Thus, if Facit would have survived the shift to
  electronics, it wasn’t exactly paradise that
          waited after the revolution...
Summing it up:
Facit can’t be regarded as a
 failure. All other mechanical
  calculator companies went
down, and the same thing has
  happened in virtually every
     industry that has been
digitized. Moreover, once the
 shift happened, competition
 became so fierce that many
 electronic companies had to
       leave the industry.
Photos taken at:

Åtvidabergs Bruks och Facit Museum, Sweden
http://brukskultur.atvidaberg.se/index2.html

Åssa Industri och Bil Museum, Sweden
http://www.assamuseet.se/


              Thank You!
Image attributions
Find out more:

www.christiansandstrom.org

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Is Facit a Failure?