Personal Information
Organization / Workplace
Bangkok Metropolitan Area, Thailand Thailand
Occupation
User Experience and Service Designer at Siam Commercial Bank
Industry
Technology / Software / Internet
About
In the beginning we have graphic designer sketch out interfaces, then the word user gets added in and we have UI design. Afterwards, we realise that design is about creating an "experience." It is the experience that helps users decide to onboard or walk away, to stay a loyal customers or simply have no loyalty. How beautiful a product is or how technically marvelous matters less if the experience is unpleasant, too complex or simply boring. UX design is not about creating peak experience. It is about crafting a user journey that allows users to execute their tasks with minimal effort, so easy that they will use that product and not others. This is why I love UX.
Likes
(18)Design Thinking - A critical review
Stephen Whyte
•
9 years ago
Design Thinking - Bootcamp
Jan Schmiedgen
•
10 years ago
Elements of User Experience by Jesse James Garrett
Open Journalism on the Open Web
•
12 years ago
Esri DevSummit 2016 - Journey Canvas:
Frank Garofalo
•
8 years ago
Digital Ecosystem Mapping: Chicago IxDA at DigitasLBi July 2014
dsplant
•
9 years ago
Data Visualization 101: How to Design Charts and Graphs
Visage
•
8 years ago
Lean & Design Thinking in Education
Andres Ospina
•
8 years ago
BkkWeb Meetup Jun10 - Talk to Your Users by Pij Rattanathikun
Phijarana (Pij) Rattanathikun
•
9 years ago
9 Secrets of Kano Model
Gena Drahun
•
9 years ago
Hunting Unicorns - What makes an effective UX Professional
Patrick Neeman
•
9 years ago
Why happiness should be your business model (and some things we've learnt that we wish we'd known back then)
The Happy Startup School
•
9 years ago
The Art of Visual Content and the Science That Makes it Convert
Uberflip
•
9 years ago
Strategic Visioning Workshop Outline
INVITRO INNOVATION
•
11 years ago
Practical UX Methods - as presented at FOWD 2014
Patrick McNeil
•
9 years ago
SXSW Next Gen Responsive Design
Kerry Bodine
•
9 years ago
Why you’re a Brand Shaper (knowingly or not) and what you can do about it
Rupert Platz
•
9 years ago
Yammer Overview
mselepec
•
14 years ago
Connective Digital Patterns 2011
Luminary Labs
•
12 years ago
Personal Information
Organization / Workplace
Bangkok Metropolitan Area, Thailand Thailand
Occupation
User Experience and Service Designer at Siam Commercial Bank
Industry
Technology / Software / Internet
About
In the beginning we have graphic designer sketch out interfaces, then the word user gets added in and we have UI design. Afterwards, we realise that design is about creating an "experience." It is the experience that helps users decide to onboard or walk away, to stay a loyal customers or simply have no loyalty. How beautiful a product is or how technically marvelous matters less if the experience is unpleasant, too complex or simply boring. UX design is not about creating peak experience. It is about crafting a user journey that allows users to execute their tasks with minimal effort, so easy that they will use that product and not others. This is why I love UX.