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Esri DevSummit 2016 - Journey Canvas:

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Esri Developer Summit 2016 - UX & UI Hub Lightning Talk - "Journey Canvas: A Group Brainstorming Technique Focused on Continuous Improvement & Evolution"

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Esri DevSummit 2016 - Journey Canvas:

  1. 1. JOURNEY CANVAS A Group Brainstorming Technique Focused on Continuous Improvement & Evolution Frank Garofalo Manager, Esri Creative Lab Interactive @fgarofalo March 8–11, 2016 | Palm Springs, CA Esri Developer Summit #journeycanvas
  2. 2. #journeycanvas
  3. 3. Brainstorming
  4. 4. Struggles & Challenges OF BRAINSTORMING THE
  5. 5. Struggles & Challenges OF BRAINSTORMING THE
  6. 6. Human Element OF COLLABORATING WITH OTHER PEOPLE THE
  7. 7. Human Element OF COLLABORATING WITH OTHER PEOPLE THE
  8. 8. COMING TOGETHER IS A BEGINNING, STAYING TOGETHER IS PROGRESS, AND WORKING TOGETHER IS SUCCESS. HENRY FORD
  9. 9. …a process of working together towards success
  10. 10. Journey Canvas
  11. 11. Journey Canvas
  12. 12. Journey Canvas …as an Individual or Group Activity  Individual Activity  Have people individually capture ideas on sticky notes for each section/block
  13. 13. Journey Canvas …as an Individual or Group Activity  Group Activity  Discuss with your group / team  Within each section/block, move common ideas together (card sort)  Goal: for your breakout group to achieve an understanding of a common journey
  14. 14. Mobile App • An overhaul of an existing mobile app • App was viewed as serving a utility purpose • Feedback from users was “less than positive” • Ideation Workshop to plan new vision An example
  15. 15. Mobile App An example
  16. 16. Mobile App An example
  17. 17. Mobile App An example
  18. 18. DO THE BEST YOU CAN UNTIL YOU KNOW BETTER. THEN, WHEN YOU KNOW BETTER, DO BETTER. MAYA ANGELOU
  19. 19. JOURNEY CANVAS A Group Brainstorming Technique Focused on Continuous Improvement & Evolution #journeycanvas
  20. 20. JOURNEY CANVAS A Group Brainstorming Technique Focused on Continuous Improvement & Evolution Frank Garofalo Manager, Esri Creative Lab Interactive @fgarofalo March 8–11, 2016 | Palm Springs, CA Esri Developer Summit #journeycanvas

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