Moving to the media

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Presentation given at Internet Librarian International 2013 - Websearch Academy. 14 October 2013 on finding multi-media on the web.

Presentation given at Internet Librarian International 2013 - Websearch Academy. 14 October 2013 on finding multi-media on the web.

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  • 1. WebSearch Academy Internet Librarian International Moving to the Media Searching for Multimedia Material Arthur Weiss Email: a.weiss@aware.co.uk / Twitter: @awareci www.marketing-intelligence.co.uk 14 October 2013 © AWARE 2013 Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk
  • 2. Multi-Media Categories •  Still images (& Animated Gifs)   Photos, Paintings, Line drawings, Cartoons, etc.   Charts & Diagrams   Infographics •  Video   Animations, video, etc. with/without sound •  Sound   Music, spoken voice, noises, etc.   Podcasts •  3D Media   Objects / 3D-printing instructions •  Interactive content   Computer games, online training, etc. © AWARE 2013 Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk 2
  • 3. Indexing multi-media Meta-Data Content •  File Type, File Size, File Date, Geo-coding, etc. •  Colour, Type (photo, line drawing, etc.) Faces, etc. © AWARE 2013 Textual descriptions •  Alt Tags, Image Title, Captions & other text on web pages Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk Links pointing to the media 3
  • 4. Image Searching Image directories •  Commercial (pay to access) e.g. Getty Images, Corbis, Shutterstock, Stockphoto, Fotolia and many more. •  Image sharing: Flickr, Picasa, Photobucket, etc. •  Social media: Pinterest, Tumblr, etc. Image search •  •  •  •  •  •  Google, Bing, Blekko, Yahoo! PicSearch, Sprixi TinEye Stock Photo Collections: Everystockphoto Infographics: Visual.ly, nfogfx.com and others PicScout ImageTracker – commercial software used to locate copyright infringement •  Google Goggles (Android App) – Identify pictures, sites & sights, or scan business cards / translate text © AWARE 2013 Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk 4
  • 5. Commercial Sites © AWARE 2013 Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk 5
  • 6. Image Sharing: Flickr © AWARE 2013 Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk 6
  • 7. Image Sharing: Picasaweb.google.com © AWARE 2013 Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk 7
  • 8. Social Media: Pinterest & Tumblr © AWARE 2013 Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk 8
  • 9. Image Searching – Google © AWARE 2013 Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk 9
  • 10. Image Searching – Bing © AWARE 2013 Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk 10
  • 11. Image Searching – Bing © AWARE 2013 Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk 11
  • 12. Image Searching – Yahoo! & Blekko © AWARE 2013 Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk 12
  • 13. Image Searching – PicSearch © AWARE 2013 Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk 13
  • 14. Image Searching – Sprixi © AWARE 2013 Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk 14
  • 15. Image Searching – TinEye © AWARE 2013 Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk 15
  • 16. Image Searching – TinEye © AWARE 2013 Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk 16
  • 17. Charts & Diagrams Also consider •  Google.com/publicdata •  WolramAlpha, etc. © AWARE 2013 Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk 17
  • 18. Image Searching – Worked Example “Below are four pictures of steeples…. I'm quite taken with steeples, finding them fascinating, and love to take photos of them as I travel around. Which of these is the oldest steeple? Identify each steeple and give its construction date?” http://searchresearch1.blogspot.co.uk/2012/01/wednesday-search-challenge-which.html © AWARE 2013 Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk 18
  • 19. Image Searching – Worked Example The other three steeples gave 0 results on TinEye. © AWARE 2013 Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk 19
  • 20. Image Searching – Worked Example None of the other steeple pictures could be located / identified using Google © AWARE 2013 Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk 20
  • 21. Image Searching – Worked Example Finding the answers…. Go back to the question: “Which of these is the oldest steeple? Identify each steeple and give its construction date?” There is an assumption in the question that all 4 steeples are linked or connected in some way. Note how St Michael’s Church is described in the Google description: “St. Michael's Church, is one of Hamburg's five Lutheran main churches…” Look for information on the other 4 churches / search for images of <Hamburg Steeples> / <Hamburg churches> on Flickr, Google Images, etc. (Take care not to make assumption all steeples are from churches!) The 4 steeples are St Catherines (rebuilt in 1957), © AWARE 2013 The Rathaus (1897). St Nicolai (1874) Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk St Michaelis (rebuilt 1952). 21
  • 22. Video Searches Video Collections •  Video Sharing: YouTube, Vimeo, DailyMotion, Metacafe, Blip.tv, Youku, etc. •  Commercial: Various News services, BBC, TED, iTunes, etc. Video search •  Google, Bing, Yahoo!, Blekko, etc. •  YouTube •  PlayAudioVideo.com, Blinkx.tv MOOCs and online learning •  iTunes, MOOC-List.com, Coursera, etc. © AWARE 2013 Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk 22
  • 23. Videos.google.com © AWARE 2013 Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk 23
  • 24. Bing.com/videos © AWARE 2013 Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk 24
  • 25. YouTube – Advanced Search © AWARE 2013 Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk 25
  • 26. PlayAudioVideo.com? © AWARE 2013 Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk 26
  • 27. Global TV •  Many (most) TV channels are •  •  now available online   E.g. BBC iPlayer Some cover multiple channels e.g. Wherever.tv Some restricted in some regions e.g. Hulu.com for US TV (overcome with Hola unblocker plugin) •  Archive.org for some historical •  news (mostly US) TVEyes.com – fee based service for searching global TV for keywords mentioned © AWARE 2013 Access websites blocked or censored with the totally free Hola Unblocker VPN proxy service. Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk 27
  • 28. Audio Searches Sounds •  FindSounds.com Music •  Shazam.com – also tablet / phone apps •  Musipedia.org •  Mrtzcmp3.net •  Musgle.com / googlemusicsearch.com – use Google API to search Google for music •  Several others e.g. mp3-search-engine.com Podcasts / Internet Radio / Spoken Word, etc. •  Podcastdirectory.com •  Archive.org •  Pandora (blocked in Europe), Last.fm, Grooveshark.com etc. •  iTunes, Spotify, etc. © AWARE 2013 Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk 28
  • 29. Findsounds.com © AWARE 2013 Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk 29
  • 30. Musipedia.org © AWARE 2013 Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk 30
  • 31. mrtzcmp3.net © AWARE 2013 Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk 31
  • 32. The Spoken Word © AWARE 2013 Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk 32
  • 33. The Spoken Word © AWARE 2013 Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk 33
  • 34. iTunes – Films, TV, Courses, Podcasts…. © AWARE 2013 Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk 34
  • 35. 3D-Printing •  Emerging area – with several search sites         © AWARE 2013 Thingiverse Defcad 3DBility Yahoo! Japan Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk 35
  • 36. 3D-Printing © AWARE 2013 Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk 36
  • 37. Legal Issues •  Purpose for downloading / reproducing media •  Creative commons, CopyLeft, Licensing, Royalty Free (vs. Free to use), etc.   Commercial versus personal use •  BitTorrents   Search Tools (e.g. isohunt.com, thePirateBay – although now blocked in many countries including the UK) © AWARE 2013 Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk 37
  • 38. Any Questions? Arthur Weiss is the managing director of AWARE - a UK based consultancy specialising in marketing & competitive intelligence analysis. Contact Details: Web Sites: www.marketing-intelligence.co.uk E-mail: a.weiss@aware.co.uk Twitter: @awareci Telephone: Fax: © AWARE 2013 +44 20 8954 9121 +44 20 8954 2102 Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk 38