Presentation given at Internet Librarian International 2013 - Websearch Academy. 14 October 2013 on finding multi-media on the web.

1. WebSearch Academy
Internet Librarian International
Moving to the Media
Searching for Multimedia Material
Arthur Weiss
Email: a.weiss@aware.co.uk / Twitter: @awareci
www.marketing-intelligence.co.uk
14 October 2013
© AWARE 2013
Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk

2. Multi-Media Categories
• Still images (& Animated Gifs)
 Photos, Paintings, Line drawings, Cartoons, etc.
 Charts & Diagrams
 Infographics
• Video
 Animations, video, etc. with/without sound
• Sound
 Music, spoken voice, noises, etc.
 Podcasts
• 3D Media
 Objects / 3D-printing instructions
• Interactive content
 Computer games, online training, etc.
© AWARE 2013
Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk
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3. Indexing multi-media
Meta-Data
Content
• File Type,
File Size,
File Date,
Geo-coding,
etc.
• Colour,
Type (photo,
line drawing,
etc.)
Faces, etc.
© AWARE 2013
Textual
descriptions
• Alt Tags,
Image Title,
Captions &
other text on
web pages
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Links
pointing to
the media
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4. Image Searching
Image directories
• Commercial (pay to access) e.g. Getty Images, Corbis, Shutterstock,
Stockphoto, Fotolia and many more.
• Image sharing: Flickr, Picasa, Photobucket, etc.
• Social media: Pinterest, Tumblr, etc.
Image search
•
•
•
•
•
•
Google, Bing, Blekko, Yahoo!
PicSearch, Sprixi
TinEye
Stock Photo Collections: Everystockphoto
Infographics: Visual.ly, nfogfx.com and others
PicScout ImageTracker – commercial software used to locate
copyright infringement
• Google Goggles (Android App) – Identify pictures, sites & sights, or
scan business cards / translate text
© AWARE 2013
Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk
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5. Commercial Sites
© AWARE 2013
Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk
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6. Image Sharing: Flickr
© AWARE 2013
Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk
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7. Image Sharing: Picasaweb.google.com
© AWARE 2013
Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk
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8. Social Media: Pinterest & Tumblr
© AWARE 2013
Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk
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9. Image Searching – Google
© AWARE 2013
Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk
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10. Image Searching – Bing
© AWARE 2013
Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk
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11. Image Searching – Bing
© AWARE 2013
Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk
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12. Image Searching – Yahoo! & Blekko
© AWARE 2013
Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk
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13. Image Searching – PicSearch
© AWARE 2013
Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk
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14. Image Searching – Sprixi
© AWARE 2013
Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk
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15. Image Searching – TinEye
© AWARE 2013
Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk
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16. Image Searching – TinEye
© AWARE 2013
Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk
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17. Charts & Diagrams
Also consider
• Google.com/publicdata
• WolramAlpha, etc.
© AWARE 2013
Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk
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18. Image Searching – Worked Example
“Below are four pictures of steeples…. I'm quite taken with steeples,
finding them fascinating, and love to take photos of them as I travel
around. Which of these is the oldest steeple? Identify each steeple
and give its construction date?”
http://searchresearch1.blogspot.co.uk/2012/01/wednesday-search-challenge-which.html
© AWARE 2013
Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk
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19. Image Searching – Worked Example
The other three steeples
gave 0 results on TinEye.
© AWARE 2013
Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk
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20. Image Searching – Worked Example
None of the other steeple pictures could be located / identified using Google
© AWARE 2013
Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk
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21. Image Searching – Worked Example
Finding the answers….
Go back to the question: “Which of these is the oldest steeple? Identify
each steeple and give its construction date?” There is an assumption in
the question that all 4 steeples are linked or connected in some way.
Note how St Michael’s Church is described in the Google description: “St.
Michael's Church, is one of Hamburg's five Lutheran main churches…”
Look for information on the other 4 churches / search for images of
<Hamburg Steeples> / <Hamburg churches> on Flickr, Google Images,
etc. (Take care not to make assumption all steeples are from churches!)
The 4 steeples are
St Catherines
(rebuilt in 1957),
© AWARE 2013
The Rathaus
(1897).
St Nicolai (1874)
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St Michaelis
(rebuilt 1952).
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22. Video Searches
Video Collections
• Video Sharing: YouTube, Vimeo, DailyMotion, Metacafe,
Blip.tv, Youku, etc.
• Commercial: Various News services, BBC, TED, iTunes,
etc.
Video search
• Google, Bing, Yahoo!, Blekko, etc.
• YouTube
• PlayAudioVideo.com, Blinkx.tv
MOOCs and online learning
• iTunes, MOOC-List.com, Coursera, etc.
© AWARE 2013
Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk
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23. Videos.google.com
© AWARE 2013
Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk
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24. Bing.com/videos
© AWARE 2013
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25. YouTube – Advanced Search
© AWARE 2013
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26. PlayAudioVideo.com?
© AWARE 2013
Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk
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27. Global TV
• Many (most) TV channels are
•
•
now available online
 E.g. BBC iPlayer
Some cover multiple channels
e.g. Wherever.tv
Some restricted in some regions
e.g. Hulu.com for US TV
(overcome with Hola unblocker
plugin)
• Archive.org for some historical
•
news (mostly US)
TVEyes.com – fee based
service for searching
global TV for keywords
mentioned
© AWARE 2013
Access websites blocked or
censored with the totally free Hola
Unblocker VPN proxy service.
Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk
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28. Audio Searches
Sounds
• FindSounds.com
Music
• Shazam.com – also tablet / phone apps
• Musipedia.org
• Mrtzcmp3.net
• Musgle.com / googlemusicsearch.com – use Google API to search Google
for music
• Several others e.g. mp3-search-engine.com
Podcasts / Internet Radio / Spoken Word, etc.
• Podcastdirectory.com
• Archive.org
• Pandora (blocked in Europe), Last.fm, Grooveshark.com etc.
• iTunes, Spotify, etc.
© AWARE 2013
Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk
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29. Findsounds.com
© AWARE 2013
Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk
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30. Musipedia.org
© AWARE 2013
Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk
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31. mrtzcmp3.net
© AWARE 2013
Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk
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32. The Spoken Word
© AWARE 2013
Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk
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33. The Spoken Word
© AWARE 2013
Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk
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34. iTunes – Films, TV, Courses, Podcasts….
© AWARE 2013
Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk
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35. 3D-Printing
• Emerging area – with several search sites




© AWARE 2013
Thingiverse
Defcad
3DBility
Yahoo! Japan
Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk
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36. 3D-Printing
© AWARE 2013
Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk
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37. Legal Issues
• Purpose for downloading / reproducing media
• Creative commons, CopyLeft, Licensing, Royalty
Free (vs. Free to use), etc.
 Commercial versus personal use
• BitTorrents
 Search Tools (e.g. isohunt.com, thePirateBay –
although now blocked in many countries including the
UK)
© AWARE 2013
Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk
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38. Any Questions?
Arthur Weiss is the managing director of AWARE - a UK based
consultancy specialising in marketing & competitive intelligence analysis.
Contact Details:
Web Sites:
www.marketing-intelligence.co.uk
E-mail: a.weiss@aware.co.uk
Twitter: @awareci
Telephone:
Fax:
© AWARE 2013
+44 20 8954 9121
+44 20 8954 2102
Tel: +44 20 8954 9121 • Fax: +44 20 8954 2102 • Web: www.marketing-intelligence.co.uk
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