AWSome Day Intro Bucharest

1. Thursday, November 3, 2016
Movieplex, Plaza Romania
Bucharest
Vladimir Simek, AWS

2. Agenda
08:30 - 09:00 Registration and Coffee Networking
09:00 - 09:15
Welcome & Introductions
09:15 - 09:30 Customer Endava partners with AWS to boost agility
09:30 - 10:45 Introduction to AWS
10:45 - 11:00 B r e a k
Technical Track
Business Track
11:00 - 12:15
AWS Storage and Content
Delivery Services
Benefits of Cloud Computing and
Defining Your Cloud Strategy
12:15 - 13:15 L u n c h
13:15 - 14:15 AWS Compute Services and
Networking
AWS Security and Compliance
14:15 - 15:15
AWS Managed Services &
Databases
APN: The Amazon Partnership Model
15:15 - 15:30
B r e a k
15:30 - 16:30
AWS Elasticity and
Management Services
APN: Introduction to AWS Partner
Programs
16:30 - 17:00 Closing Remarks and Questions

3. 4
Module 1
Introduction and History of
AWS

4. 5
Amazon History
1994: Jeff Bezos
incorporated the
company.
1995: Amazon.com
launched its online
bookstore.
2005: Amazon
Publishing
was launched.
2006: Amazon
Web Services
(AWS) was
launched.
2007: Kindle
was launched.
2011: Amazon
Fresh was
launched.
2012: Amazon Game
Studios was
launched.
2013: Amazon
Art was
launched.
2014: Amazon
Prime Now
was launched.
2015: Amazon
Home Services
and Amazon Echo
were launched.
© 2016, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

5. Kindle 2007 Kindle 2016

6. Amazon Echo

7. 8
Amazon Web Services (AWS)
ComputeMessaging
Mobile
App Services
Database
Networking
Development and
Management Tools
Payments
VPC
On-Demand Workforce
Analytics Content Delivery
Storage
Enable businesses and developers to
use web services to build scalable,
sophisticated applications.
© 2016, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

8. 9
AWS Rapid Pace of Innovation
2009
48
159
722
82
2011 2013 2015
New Features/Services
Launched
© 2016, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

9. 10
2,460+
AWS Direct
Connect
AWS Elastic Beanstalk
AWS GovCloud (US)
AWS CloudTrail
AWS CloudHSM
Amazon WorkSpaces
Amazon Kinesis
Amazon
AppStream
Amazon SNS
AWS Identity and Access
Management
Amazon Route 53
AWS Import/Export
Amazon SWF
Amazon Redshift
Amazon DynamoDB
Amazon CloudSearch
AWS Data
Pipeline
AWS Certificate Manager
AWS KMS
AWS Config
Amazon RDS
for Aurora
Amazon WorkDocs
AWS
Directory
Service
AWS CodeCommit
AWS CodePipeline
AWS Service
Catalog
Amazon CloudWatch Logs
Amazon EFS
Amazon API
Gateway
Amazon Machine
Learning
AWS Device Farm
AWS WAF
Elasticsearch Service
Amazon QuickSight
AWS Import/Export
Amazon RDS for MariaDB
Amazon Inspector
AWS IoT
Amazon EC2 Container
Registry
Amazon
ElastiCache
AWS
CloudFormation
Amazon Mobile
Analytics
AWS Mobile Hub
AWS Storage Gateway
AWS OpsWorks
Amazon Elastic Transcoder
Amazon SES
Amazon EC2
Container Service
Amazon Cognito
AWS CodeDeploy
Amazon Glacier
Amazon WorkMail
AWS Lambda
As of 1 August 2016
Services and Features
© 2016, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

10. 11
AWS Customers
Enterprise Customers
Startup Customers
Public Sector Customers
© 2016, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

11. 12© 2016 Amazon Web Services, Inc. or its affiliates. All rights reserved.
AWS Customers
Enterprise Customers Startup Customers Public Sector Customers

12. 13
Advantages and Benefits of AWS Cloud Computing
Trade capital expense
for variable expense.
Benefit from massive
economies of scale.
Stop guessing
capacity.
Go global in minutes.
Increase speed and
agility.
Stop spending money on
running and maintaining
data centers.
© 2016, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

13. 14
Gartner Magic Quadrant for Cloud Infrastructure as a Service, Worldwide
Gartner “Magic Quadrant for Cloud Infrastructure as a Service, Worldwide,” Lydia Leong, Gregor Petri, Bob Gill, Mike Dorosh, 03 August 2016. This Magic Quadrant graphic was published by Gartner, Inc.
as part of a larger research note and should be evaluated in the context of the entire report. The Gartner report is available at https://aws.amazon.com/resources/analyst-reports/ . Gartner does not
endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner
research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to
this research, including any warranties of merchantability or fitness for a particular purpose.

14. 15
AWS Core Infrastructure and Services
Security
Network
Security
Network
Security Groups NACLs Access Mgmt
VPCVPC
EC2 “Classic”
“Public”
ELB
On-Demand
Provision
Traditional Infrastructure Amazon Web Services
Servers
AMI Amazon EC2 InstancesOn-Premises Servers
Security
Security Groups Network ACLs AWS IAMFirewalls ACLs Administrators
Storage and
Database
RDBMSDAS SAN NAS Amazon
EBS
Amazon
EFS
Amazon
S3
Amazon
RDS
Networking
VPCELBRouter Network Pipeline Switch

15. 16
Infrastructure Regions Edge LocationsAvailability Zones
Foundation
Services
Compute
(Virtual, Auto-scaling and
Load Balancing)
Networking
Applications
Virtual Desktops
Collaboration and Sharing
Platform
Services
AWS Cloud Computing
Databases
Relational
NoSQL
Caching
Analytics
Cluster
Computing
Real-time
Data
Warehouse
Data
Workflows
App Services
Queuing
Orchestration
App Streaming
Transcoding
Email
Search
Deployment and
Management
Containers
Dev/ops Tools
Resource Templates
Usage Tracking
Monitoring and Logs
Mobile Services
Identity
Sync
Mobile Analytics
Notifications
Storage
(Object, Block and Archive)

16. 17
Compute Network Storage
Security &
Identity
Applications
AWS Foundation Services
Amazon
EC2
AWS
Lambda
Amazon EC2
Container
Service
AWS
Elastic
Beanstalk
Elastic
Load
Balancing
Amazon
VPC
AWS
Direct
Connect
Amazon
Route 53
Amazon
S3
Amazon
CloudFront
Amazon
Elastic File
System
Amazon
Glacier
AWS
Storage
Gateway
AWS
Import/Export
AWS Identity and
Access Management
AWS
Directory
Service
AWS Cloud
HSM
AWS
KMS
AWS WAF
Amazon
WorkDocs
Amazon
WorkSpaces
Auto
Scaling
Amazon
WorkMail
© 2016, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

17. 18
Databases Analytics App Services
Management
Tools
Developer
Tools
Mobile
Services
Internet of
Things
AWS Platform Services
Amazon
RDS
Amazon
DynamoDB
Amazon
ElastiCache
Amazon
Redshift
Amazon
EMR
AWS
Data Pipeline
Amazon
Kinesis
Amazon
Machine
Learning
Amazon
Elasticsearch
Service
Amazon
API Gateway
Amazon
AppStream
Amazon
CloudSearch
Amazon
Elastic
Transcoder
Amazon
SES
Amazon
SQS
Amazon
SWF
Amazon
CloudWatch
AWS
CloudFormation
AWS
CloudTrail
AWS
Config
AWS
OpsWorks
AWS
Service
Catalog
AWS
CodeCommit
AWS
CodeDeploy
AWS
CodePipeline
AWS
Device Farm
Amazon
Mobile
Analytics
Amazon
Cognito
Amazon
SNS
Mobile Hub
AWS IoT
Trusted
Advisor
AWS Database
Migration Service
AWS
Certificate
Manager
© 2016, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

18. 19
AWS Global Infrastructure
Regions
• Geographic locations
• Consist of at least two Availability Zones
Availability Zones
• Clusters of data centers
• Isolated from failures in other Availability Zones
© 2016, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

19. 20
AWS Global Infrastructure
© 2016, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

20. 21
AWS Global Infrastructure
At least 2 Availability Zones
per region.
Examples:
• US East (N. Virginia)
• us-east-1a
• us-east-1b
• us-east-1c
• us-east-1d
• us-east-1e
• Asia Pacific (Tokyo)
• ap-northeast-1a
• ap-northeast-1b
• ap-northeast-1c
Note: Conceptual drawing only. The number of Availability Zones (AZ) may vary.
US East (VA)
AZ - A AZ - B
AZ - C AZ - D
AZ - E
Asia Pacific
(Tokyo)
AZ - A AZ - B
AZ - C
© 2016, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

21. 22
High Availability Using Multi-AZ Deployments
Availability
Zone - A
Availability
Zone - B
Availability
Zone - C
Region
© 2016, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

22. 23
Example AWS Region
AZ
AZ
AZ AZ AZ
Transit
Transit

23. 24
Example AWS Availability Zone
AZ
AZ
AZ AZ AZ
Transit
Transit

24. 25
Example AWS Data Center

25. 26
AWS Global Infrastructure
60+ AWS Edge locations - local points of presence
commonly supporting AWS services like:
• Amazon Route 53
• Amazon CloudFront
© 2016, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

26. 27
AWS Management Console
Demonstration

27. 28
Knowledge Check
Q: What is the AWS term for physically distinct groups of data centers
within a region?
True or False: There are more Regions than Edge locations.
True or False: AWS owns and maintains the infrastructure required for
application services. You provision and use them as needed.
Q: How do Availability Zones in the same region differ?
Availability Zone
False
True
Each Availability Zone is isolated, but the Availability Zones in a region
are connected through low-latency links.
© 2016, Amazon Web Services, Inc. or its Affiliates. All rights reserved.