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PCT
Psychoactive Chloro Tate
Street Name: Rapture
PCT
PCT is a new unknown illegal drug. It was discovered
when a confidential document containing its
ingredients was stolen from a government science lab
in 2010. Addiction is ever growing amongst society and
those who continue to practice the use of this drug tend
to be emotionally unstable or even mentally ill.
Side Effects
• Psychoactive States
• Lack of colour in vision
• Vomitting
• Mood & Perception can change
• Regular Boosts Confidence
• Faster Reaction Times
Brief Storyline
Stevie is a socially awkward teenager with a lack
of confidence living in a rough area of London. Bullying is
a constant part of her life and the stresses of life are
taking its toll. Stevie meets a rich boy called Dougie who
she meets at college and quickly begins to fall for him.
Dougie soon introduces Stevie to a new drug on the
street which he has been selling to gain profit, named
Rapture. Dougie soon becomes highly addicted to this
drug and Stevie uses the drug to boost her confidence.
Stevie realizes the only way to see Dougie is to become
addicted as well.
USP
It focuses on how new drugs are brought into the
society.
How new drugs can effect teenagers.
The concept of the film is based around the college life
of 21 jump street, and the serious nature and side
affects of the drugs seen in the film limitless.
Target Audience
Limitless 21 Jump Street
There is a mix between female and male audiences for both films however
the majority of Age and Class is the same.
Target Audience
This is Jamie Sass, he is 18 years of age and is interested in drama’s that are
relevant to modern society i.e: Skins, Waterloo road. Jamie has a girlfriend
called Amy who is the same age. They both like to watch Thrillers together
and love eating together. Jamie says he’d love to watch our film because he
believes there is not enough coverage on new drugs nowadays and there is a
fresh new perspective on the topic in this film.
Marketing Campaign
Ideas
Fake viral video of students taking ‘PCT’ then suffering
the side effects.
Post in Little White Lies magazine.
Questions?
Is the storyline believable/understandable?
Does the film sound interesting and gripping?
Is it a unique storyline?
Would you agree with JAMIE SASS?
Would you try this drug?

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Rapture powerpoint

  • 2. PCT PCT is a new unknown illegal drug. It was discovered when a confidential document containing its ingredients was stolen from a government science lab in 2010. Addiction is ever growing amongst society and those who continue to practice the use of this drug tend to be emotionally unstable or even mentally ill.
  • 3. Side Effects • Psychoactive States • Lack of colour in vision • Vomitting • Mood & Perception can change • Regular Boosts Confidence • Faster Reaction Times
  • 4. Brief Storyline Stevie is a socially awkward teenager with a lack of confidence living in a rough area of London. Bullying is a constant part of her life and the stresses of life are taking its toll. Stevie meets a rich boy called Dougie who she meets at college and quickly begins to fall for him. Dougie soon introduces Stevie to a new drug on the street which he has been selling to gain profit, named Rapture. Dougie soon becomes highly addicted to this drug and Stevie uses the drug to boost her confidence. Stevie realizes the only way to see Dougie is to become addicted as well.
  • 5. USP It focuses on how new drugs are brought into the society. How new drugs can effect teenagers. The concept of the film is based around the college life of 21 jump street, and the serious nature and side affects of the drugs seen in the film limitless.
  • 6. Target Audience Limitless 21 Jump Street There is a mix between female and male audiences for both films however the majority of Age and Class is the same.
  • 7. Target Audience This is Jamie Sass, he is 18 years of age and is interested in drama’s that are relevant to modern society i.e: Skins, Waterloo road. Jamie has a girlfriend called Amy who is the same age. They both like to watch Thrillers together and love eating together. Jamie says he’d love to watch our film because he believes there is not enough coverage on new drugs nowadays and there is a fresh new perspective on the topic in this film.
  • 8. Marketing Campaign Ideas Fake viral video of students taking ‘PCT’ then suffering the side effects. Post in Little White Lies magazine.
  • 9. Questions? Is the storyline believable/understandable? Does the film sound interesting and gripping? Is it a unique storyline? Would you agree with JAMIE SASS? Would you try this drug?