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Mann Village
Apartments
2013 Marketing Strategy
August 2013
• Fire building expected to be complete 7/31/13
• 12 down units/$7,704 vacancy loss/per month
• Preleased four units as of 5/21/2013
• Plan to rent for market rent plus $15
($685/month)
• Expected income $8,220/month
4429 Mann Village Terrace
Fire Construction Timeline
June 30th, 2012 January 23rd, 2013
February 27th, 2013
4429 Mann Village Terrace
Fire Construction Timeline continued…
May 8th, 2013
MannVillage & the Indianapolis Colts
MOVE IN BY
AUGUST 3rd,
GET TICKETS TO
THE COLTS
KICKOFF GAME!!
PRESEASON GAME
1 VS BUFFALO
BILLS
SUNDAY, AUGUST
11th @ 1:30 P.M.
PRESENTING……
Effectiveness/Target
• FACT: Nobody bleeds BLUE more than the Indy
Colts fans!
• Free tickets to a Colts game + New apartment
home at an affordable price = NO BRAINER!!
• Target market: Small families, first time
renters, & retirees (everyone loves the Colts!)
Cost Efficiency
 Cost per ticket $12
 2 tickets/apartment
 Total for 12 units $288
 Prorate for August 3rd
move in $641/per unit
 Monthly income after
ticket purchase $7,404
We will track in OneSite as
Thank You!
Prepared by
Mann Village Office Staff
Vanessa Turner, Property Manager
Shannan Turbeville, Sales Associate
Brookelynn Voelz, Sales Associate
Marketing strategy powerpoint

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Marketing strategy powerpoint

  • 2. August 2013 • Fire building expected to be complete 7/31/13 • 12 down units/$7,704 vacancy loss/per month • Preleased four units as of 5/21/2013 • Plan to rent for market rent plus $15 ($685/month) • Expected income $8,220/month
  • 3. 4429 Mann Village Terrace Fire Construction Timeline June 30th, 2012 January 23rd, 2013 February 27th, 2013
  • 4. 4429 Mann Village Terrace Fire Construction Timeline continued… May 8th, 2013
  • 5. MannVillage & the Indianapolis Colts MOVE IN BY AUGUST 3rd, GET TICKETS TO THE COLTS KICKOFF GAME!! PRESEASON GAME 1 VS BUFFALO BILLS SUNDAY, AUGUST 11th @ 1:30 P.M. PRESENTING……
  • 6. Effectiveness/Target • FACT: Nobody bleeds BLUE more than the Indy Colts fans! • Free tickets to a Colts game + New apartment home at an affordable price = NO BRAINER!! • Target market: Small families, first time renters, & retirees (everyone loves the Colts!)
  • 7. Cost Efficiency  Cost per ticket $12  2 tickets/apartment  Total for 12 units $288  Prorate for August 3rd move in $641/per unit  Monthly income after ticket purchase $7,404
  • 8. We will track in OneSite as
  • 9. Thank You! Prepared by Mann Village Office Staff Vanessa Turner, Property Manager Shannan Turbeville, Sales Associate Brookelynn Voelz, Sales Associate