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MPR Consulting
                                     WIM Consulting




WISE MPR communications




           Create your own Value !
WISE MPR IS…
   WISE MPR Co., Ltd. is a Marketing PR company that
   execute Integrated Marketing Communications in Seoul,
   Korea.

   Established in 2009, our passionate team of PR and marketing
   professionals has created value for our clients. With experience
   across a wide range of industries including food, NGO, IT,
   interior design, etc., we have the knowledge and insight to make
   your business top in its category.

   We can build strategies according to your situation:
   investigating problems, solving them, and then making out
   right results. The best solution that we offer makes you go up in
   values.




                                                         Marketing PR www.wisempr.com
CLIENTS




          Marketing PR www.wisempr.com
3 Core Values



           WISE


        Creativeness
         Innovation



                       Marketing PR www.wisempr.com
PUBLIC RELATIONS
  Publicity
  Press release, Feature articles, Columns, Interview, and Photograph

  Media Events
  Press conference, Press availability, Media round table, and Media tour

  Online & Social Media
  Online communities, Blogs marketing, Online monitoring, facebook, twitter,
  Linked In, and YouTube

  Others
  Media training, Crisis management, PI, News monitoring, Clipping, and ROI




                                                                    Marketing PR www.wisempr.com
Success Story

          Fine Technix

        • Articles of 16 when launching Sunwise         • Interviewing with the CEO
          desk lamps                                      and about the industry




        • Articles of 21 when participating the Korea
          academy of optometry




                                                          Marketing PR www.wisempr.com
Success Story

          Tong-In Express

        • Articles of 21 on the press conference   • Interviewing with the CEO
                                                     to 6 newspapers




                                                        Marketing PR www.wisempr.com
Success Story

            M&B Publishing

        • A book publication party giving               • Press release on the book of
          a lecture and book-signing at COEX              ‘Learning Global Etiquette through
                                                           English’: 21 articles




        • Invited to the radio show of ‘On the mic
          with Isaac’ at Korea’s Global TV, ‘arirang’




                                                             Marketing PR www.wisempr.com
Success Story

          Yongworum Festival(Korean Dragon Martial Arts)

        • Interviews about ‘Yongworum Festival’        • ‘Yongworum Festival’ articles
          with 6 cases                                    to 58 newspapers




        • Korean Dragon Martial Arts(Yongworum
          Festival), broadcasted on two TV news channels




                                                            Marketing PR www.wisempr.com
Success Story

          Yongworum Festival(Korean Dragon Martial Arts)

        • Featured articles Yongworm Festival               • Invited to the radio show of
          to Chosun Ilbo and the Korean Times                ‘On the mic with Isaac’
                                                              at Korea’s Golobal TV, ‘arirang’




         (Top headline for
         Chosun Ilbo)


                             (Full page for Korean Times)



                                                                 Marketing PR www.wisempr.com
Success Story

            Care & Help

        • The Vision Festival of ‘Care & Help’           • Articles of the interview and
        • 54 media including newspapers, TV, and radio     participating a industry fair
                                                         • 23 articles written




                                                          Marketing PR www.wisempr.com
Success Story

            Local Children’s Center

        • The project of facelifting for kids homes
        • The articles about ‘the local children’s center’ on newspapers, radio, and TV




                                                               Marketing PR www.wisempr.com
Success Story

          The Frypan

        • The articles about ‘The Frypan’ on newspapers, magazines, and TV




                                                           Marketing PR www.wisempr.com
Success Story

            Sujiewon Net Soft

        • The articles about the software solution of   • The articles of interviewing
          ‘ZipIt Road’                                    with the CEO to 3 newspapers
        • 16 to IT newspapers




                                                          Marketing PR www.wisempr.com
PR CONSULTING
  PR Consulting
  Consumer Research, Media Audit, MPR Consulting, Branding Consulting

  PR Events
  Launching, Affiliate Promotion, Sports Marketing, Exhibition, Seminar,
  Road Show, SNS Marketing

  ADs & PR Materials
  ADs, Advertorial, Brochure, Leaflet, Publications, Video, DM, Newsletter

  Other Projects
  Contribution to public welfare, Sponsoring




                                                                 Marketing PR www.wisempr.com
WIM CONSULTING
  WIM is WISE Innovation Method. It is the consulting tool
  that makes our clients believe the possibility that leaders and
  team members can challenge.

  Your system goes through five steps to develop proper
  prototype and concept. each ‘Inno Lab’ of WIM has specialty
  experts from a variety of fields to draw creative methods.

  Do you want to pull out latent desire from the employees and
  come to an agreement for everlasting corporation? Then, we
  may be your partner.




                                                         Marketing PR www.wisempr.com
The WIM Process


                     Analyzing the clients’
                     current situations
                                              Situations



  Taking an action to      Action                             Vision &        Setting up the
  pursue opportunities                                         Values         vision and values,
                                               WIM                            the essential factors
                                                                              for each company




                                  Solution                 Belief
         Finding the solution                                         Making them believe
         through various fields                                       the possibility that
                                                                      leaders and teams can
                                                                      challenge




                                                               Marketing PR www.wisempr.com
WISE MPR TEAM
  We are the team of expertized professionals in PR, marketing,
  and planning strategies who are passionate and committed
  about what we do and the clients that we do it for. We work to
  continually go beyond for our clients regarding our more
  strategic and coordinated approach. We’re confidently sure of
  being your perfect partner to create your own value in the
  industry.




                                                       Marketing PR www.wisempr.com
WISE People


                        Matilda Chung

                        CEO at WISE MPR




     “The success of client is our success. We always do our best.”

     Professional Careers

     ∙ Performing marketing, PR, strategy planning at Samsung Corp.
     . Doing marketing consulting for clients at Cobrain Consulting Group
     . Taking in charge of PR and marketing at Infoguru, Cecraft, Yesventure, CPMG
     . Planning MPR strategy, executing the tactics according to the strategy, and make a success for our
       clients such as Fine Technix, Tong-In Express, M&B Publishing, YWCA, Sujiewon Net Soft,
       The Frypan, etc.

     Expertized in market analysis, strategic planning, storytelling, creative writing, and systemizing


                                                                       Marketing PR www.wisempr.com
WISE People


                        Jiyeon CHOE

                        Manager at WISE MPR




     “Respect a man, he’ll do the more.” (James Howell)

     Professional Careers

     ∙ Planning & directing everything that has to do with English camps for elementary and middle students
     ∙ Developing the English camps’ programs and curriculum
     ∙ Planning management strategies of language centers in universities
     ∙ Planning English text books for kids, and contents(on/off)
     ∙ Sales, Marketing, and PR on the North America market
       (such as IT’s, Mobile contents, Online games, and etc.)

     Expertized in market analysis, strategic planning, storytelling, creative writing, and systemizing


                                                                       Marketing PR www.wisempr.com
WISE MPR’s Services


                                                          Public Relations
                                                            Social Media
                                                        Online Marketing
                                         Communication strategy planning
                                                    Crisis communications




                                                                             WISE MPR creates your own value!
                                                     Article development
                                                            PR Consulting
                                                          WIM Consulting




                   www.wisempr.com


WISE MPR Communications
#834 B LG Eclat, 142-3, SAMSEONG-DONG,
GANGNAM-GU, SEOUL, KOREA
Phone: +82-2-6204-4320
Fax: +82-2-6918-4320
E-mail: wisempr@wisempr.com

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WISE MPR, the MPR Company in Seoul, Korea_2012.09.14

  • 1. MPR Consulting WIM Consulting WISE MPR communications Create your own Value !
  • 2. WISE MPR IS… WISE MPR Co., Ltd. is a Marketing PR company that execute Integrated Marketing Communications in Seoul, Korea. Established in 2009, our passionate team of PR and marketing professionals has created value for our clients. With experience across a wide range of industries including food, NGO, IT, interior design, etc., we have the knowledge and insight to make your business top in its category. We can build strategies according to your situation: investigating problems, solving them, and then making out right results. The best solution that we offer makes you go up in values. Marketing PR www.wisempr.com
  • 3. CLIENTS Marketing PR www.wisempr.com
  • 4. 3 Core Values WISE Creativeness Innovation Marketing PR www.wisempr.com
  • 5. PUBLIC RELATIONS Publicity Press release, Feature articles, Columns, Interview, and Photograph Media Events Press conference, Press availability, Media round table, and Media tour Online & Social Media Online communities, Blogs marketing, Online monitoring, facebook, twitter, Linked In, and YouTube Others Media training, Crisis management, PI, News monitoring, Clipping, and ROI Marketing PR www.wisempr.com
  • 6. Success Story Fine Technix • Articles of 16 when launching Sunwise • Interviewing with the CEO desk lamps and about the industry • Articles of 21 when participating the Korea academy of optometry Marketing PR www.wisempr.com
  • 7. Success Story Tong-In Express • Articles of 21 on the press conference • Interviewing with the CEO to 6 newspapers Marketing PR www.wisempr.com
  • 8. Success Story M&B Publishing • A book publication party giving • Press release on the book of a lecture and book-signing at COEX ‘Learning Global Etiquette through English’: 21 articles • Invited to the radio show of ‘On the mic with Isaac’ at Korea’s Global TV, ‘arirang’ Marketing PR www.wisempr.com
  • 9. Success Story Yongworum Festival(Korean Dragon Martial Arts) • Interviews about ‘Yongworum Festival’ • ‘Yongworum Festival’ articles with 6 cases to 58 newspapers • Korean Dragon Martial Arts(Yongworum Festival), broadcasted on two TV news channels Marketing PR www.wisempr.com
  • 10. Success Story Yongworum Festival(Korean Dragon Martial Arts) • Featured articles Yongworm Festival • Invited to the radio show of to Chosun Ilbo and the Korean Times ‘On the mic with Isaac’ at Korea’s Golobal TV, ‘arirang’ (Top headline for Chosun Ilbo) (Full page for Korean Times) Marketing PR www.wisempr.com
  • 11. Success Story Care & Help • The Vision Festival of ‘Care & Help’ • Articles of the interview and • 54 media including newspapers, TV, and radio participating a industry fair • 23 articles written Marketing PR www.wisempr.com
  • 12. Success Story Local Children’s Center • The project of facelifting for kids homes • The articles about ‘the local children’s center’ on newspapers, radio, and TV Marketing PR www.wisempr.com
  • 13. Success Story The Frypan • The articles about ‘The Frypan’ on newspapers, magazines, and TV Marketing PR www.wisempr.com
  • 14. Success Story Sujiewon Net Soft • The articles about the software solution of • The articles of interviewing ‘ZipIt Road’ with the CEO to 3 newspapers • 16 to IT newspapers Marketing PR www.wisempr.com
  • 15. PR CONSULTING PR Consulting Consumer Research, Media Audit, MPR Consulting, Branding Consulting PR Events Launching, Affiliate Promotion, Sports Marketing, Exhibition, Seminar, Road Show, SNS Marketing ADs & PR Materials ADs, Advertorial, Brochure, Leaflet, Publications, Video, DM, Newsletter Other Projects Contribution to public welfare, Sponsoring Marketing PR www.wisempr.com
  • 16. WIM CONSULTING WIM is WISE Innovation Method. It is the consulting tool that makes our clients believe the possibility that leaders and team members can challenge. Your system goes through five steps to develop proper prototype and concept. each ‘Inno Lab’ of WIM has specialty experts from a variety of fields to draw creative methods. Do you want to pull out latent desire from the employees and come to an agreement for everlasting corporation? Then, we may be your partner. Marketing PR www.wisempr.com
  • 17. The WIM Process Analyzing the clients’ current situations Situations Taking an action to Action Vision & Setting up the pursue opportunities Values vision and values, WIM the essential factors for each company Solution Belief Finding the solution Making them believe through various fields the possibility that leaders and teams can challenge Marketing PR www.wisempr.com
  • 18. WISE MPR TEAM We are the team of expertized professionals in PR, marketing, and planning strategies who are passionate and committed about what we do and the clients that we do it for. We work to continually go beyond for our clients regarding our more strategic and coordinated approach. We’re confidently sure of being your perfect partner to create your own value in the industry. Marketing PR www.wisempr.com
  • 19. WISE People Matilda Chung CEO at WISE MPR “The success of client is our success. We always do our best.” Professional Careers ∙ Performing marketing, PR, strategy planning at Samsung Corp. . Doing marketing consulting for clients at Cobrain Consulting Group . Taking in charge of PR and marketing at Infoguru, Cecraft, Yesventure, CPMG . Planning MPR strategy, executing the tactics according to the strategy, and make a success for our clients such as Fine Technix, Tong-In Express, M&B Publishing, YWCA, Sujiewon Net Soft, The Frypan, etc. Expertized in market analysis, strategic planning, storytelling, creative writing, and systemizing Marketing PR www.wisempr.com
  • 20. WISE People Jiyeon CHOE Manager at WISE MPR “Respect a man, he’ll do the more.” (James Howell) Professional Careers ∙ Planning & directing everything that has to do with English camps for elementary and middle students ∙ Developing the English camps’ programs and curriculum ∙ Planning management strategies of language centers in universities ∙ Planning English text books for kids, and contents(on/off) ∙ Sales, Marketing, and PR on the North America market (such as IT’s, Mobile contents, Online games, and etc.) Expertized in market analysis, strategic planning, storytelling, creative writing, and systemizing Marketing PR www.wisempr.com
  • 21. WISE MPR’s Services Public Relations Social Media Online Marketing Communication strategy planning Crisis communications WISE MPR creates your own value! Article development PR Consulting WIM Consulting www.wisempr.com WISE MPR Communications #834 B LG Eclat, 142-3, SAMSEONG-DONG, GANGNAM-GU, SEOUL, KOREA Phone: +82-2-6204-4320 Fax: +82-2-6918-4320 E-mail: wisempr@wisempr.com