Blockchain entrepreneurs need skills in technology development and community development. Companies should start small with a founding team and grow an ecosystem. They can use tokens for funding, incentives, and building their ecosystem in a decentralized way. Most blockchain startups will fail, similar to equity-funded startups, but some will succeed and create new business models and capabilities beyond what is now called "blockchain."

1. Building Blockchain Companies
Thinking beyond the ICO for blockchain entrepreneurs
Will Murphy
Co-Founder/
Head of Blockchain
Talla & BotChain
@willmurphy
Talla.com

2. Blockchain Entrepreneur Skills
• Technology Development
• Community Development

3. Tokens for funding, Incentives, and ecosystem
“We’re in this together”

4. Company structure: Small team, big network
LAUNCH STABALIZE PARTICIPATE
Create it, define it Grow it Participate in it
Founders
Ecosystem
Founders, team
Ecosystem
Ecosystem
Founders, team

5. “Decentralized”
Technological Administrative

6. Opportunities of the Commons Economy
• Commons Economy : A set of ccompanies that
exist to create a commons for an industry
• The ICO structure changes how we raise
funds and compensate employees and partners
• Commons-based business models are
everywhere
• Transportation, Finance, Public records

7. Most will fail
• Most will fail, much like equity
funded startups
• Read Technological
Revolutions and Financial
Capital by Carlota Perez to
explore the concept of financial
bubbles and innovation waves

8. The big opportunities
• New business models
• New capabilities: I don’t think “blockchain”
will be the right descriptive term in 10 years

9. The Blockchain Platform
for Managing Intelligent Agents
A.I. powered knowledge creation,
organization, and sharing
BotChain.Talla.Com Talla.com
Will Murphy
@WillMurphy