Personal Information
Organization / Workplace
Greater Boston Area, MA United States
Occupation
Director of the UMass Digital Media Lab, Board Member of SERVSIG Service Research Community, Social Media Scientist
Industry
Advertising / Marketing / PR
Website
www.umbsocial.com
About
Marketing Professor in Boston, Social Media Expert, Public Speaker, Consumer, Service & Innovation Researcher, Gadget & Tech lover, Photographer, Wanna-be-artist
Tags
social media
digital
mobile
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strategy
digital marketing
management
nonprofit
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apps
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funding
risks
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shared economy
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research
synergy
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boston
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relationships
content marketing
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