2. The means to drive your social media followers
to targeted online transactions.
What we provide
3. Identify the social media messaging that
drives your audience to online destinations:
• eCommerce product and service pages
• Promotion and contest signup pages
• 3rd party product and service reviews
• Influential lifestyle content
What do you do with Prosyna?
4. How do you do it?
Publish, measure, and then refine what you control:
• Message wording
• Destination content
• Message timing
• Social media channel
• Cross-media (social, digital and physical) impact
5. How do you measure response?
By actionable metrics:
• A-B message testing
• Campaign results and trending volume
• Timing patterns
• Response by location – both physical and virtual
• Path – influencers who help propagate your content
• Response by individual messages
6. What’s your Social Media ROI?
Tangible results:
• Consumer participation in marketing events
• Consumption of influential content
• e-Commerce transactions
