myUSP Presentation at the Hampshire Project 13.8.15

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Tim Coe

How to create a USP for your business and then use it in your social media Tim Coe tim@myusp.biz 01590 672 282

Business

myUSP Presentation at the Hampshire Project 13.8.15

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Why does somebody buy or not buy? What makes them say yes or no? A lot of things. In these 12-steps you'll discover a process, that if followed, will make it considerably easier for people to buy from you. Part 1 of this presentation is divided into 3 parts and is all about getting the client. Part 2 is the 4th slideshow. This is all about keeping the client. I had to break this presentation up as Slideshare couldn't handle anything of approx. 150 slides or over in my experience [about 8 failed uploads!]. Tim Coe 01590 672 282

Slideshow 2 of Make Your Clients an Offer They Can't Refuse 2017

Tim Coe

Slideshow 1 of Make Your Clients an Offer They Can't Refuse 2017

Tim Coe

What is your prospect thinking? Quite a lot of things probably. What makes someone buy or walk away? These 12 strategies, once employed into your marketing strategy, will dramatically increase your conversion rates. Download the worksheet to accompany the presentation here - http://www.timcoe.com/wp-content/uploads/2016/11/Make-your-clients-an-offer-they-cant-refuse.png Workshops mentioned at the end of the presentation are near Romsey, Hampshire, on the 12th and 13th December 2017. Full details http://wwwtimcoe.com/mpa

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If you don't give consideration to attracting attention for your business, how will anyone know you exist? None of us have a bottomless pit of cash, so these are designed to be low cost, and relatively low cost, solutions to the problem getting yourself seen, known and remembered. It is also extremely helpful to be distinctive in such a way you can give people something to enthusiastically talk about so standing out is also top of mind here.

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The presentation used at a recent workshop in Woking entitled, 'MAKE YOUR CLIENTS AN OFFER THEY CAN'T REFUSE'. The objective was to summarise your business in a 15-20 word phrase that powerfully conveyed why your ideal target client should do business with you over any of your competition. Then to take that new USP affirmation statement and dominate your marketing messages with it. We covered what a USP is, what is definitely is not, how to dig our your outstanding stand-out qualities and then refine it so only the best of your best makes it through into your headlines. Tim Coe www.myusp.biz

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This takes less than 60-seconds to view. How engaging is your marketing? Could it be better? In less than a minute you can measure yourself against a set of questions that every aspiring business owner who is on top of their marketing message, direction and USP would be able to answer immediately. How will you do? They're not easy questions so don't worry if you struggle. Most business owners couldn't answer all of them without first having a determined and extended deep-thought session. But this is what's necessary to engage with you ideal target clients.

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Why Do So Many Companies Fail? One major reason is they have not formulated a strong USP for their product or service and built their marketing on it. Formulating a Unique Selling Proposition isn’t difficult but does require some deep thinking. Many people do not like to think. But if you start creating email campaigns or writing videos for your website without first thinking about what your USP is, your marketing is weak because there is nothing to compel the reader to respond. It will looks the same as everyone else, and what it says will not be important to the recipient. If you're selling anything you'll receive price objections. This slideshow will quickly demonstrate how to position yourself so no one can knock you down on price ever again. The website www.myusp.biz will launch later this week. Sorry. Email me tim@myusp.biz in the meantime.

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Slideshow 2 of Make Your Clients an Offer They Can't Refuse 2017

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