Social Media Mastery
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Social Media Marketing Mastery Advanced Strategies Course How to Make Social Media Marketing Work for Your Business This Social Media Marketing course is meant not just for business owners, managers and entrepreneurs but for anyone who are looking for ways to effectively market their business and achieve positive Return On Investment (ROI). Whether you have prior experience or not, this course will educate you on practical usage of Social Media Marketing tools such as Facebook, Twitter, LinkedIn, Pinterest and others. If you are looking to grow your business this course is for you! Learn to implement a practical Social Media Marketing Strategy that provides positive Return On Investment (ROI) for Small, Medium and Large Businesses, Entrepreneurs, Franchisees, and Local Business owners. Students will be able to immediately launch successful Social Media Campaigns by applying proprietary formulas such as G.A.S. and C.C.E., conducting Marketing Analysis with adwords and selecting the appropriate platform for your business, along with understanding Social Media M-Levels and how it applies to the implementation of practical Social Media Marketing strategies. Students will learn conventional Social Media tools along with non-conventional but powerful ones! You should place a hold on all your Social Media Marketing spending until you take this course. Understand why you must start using Social Media Marketing. Participants will learn what is Social Media Marketing (SMM), and the following tools: Twitter, Facebook, Linkedin, Instagram, YouTube, Blogs, Pinterest, and others. This is a practical course with proven Social Media Strategies. Not a sales pitch! About your Instructor: Manny Sarmiento is a Social Media Marketing Specialist and has conducted over 400 seminars in Social Media Marketing, Web 2.0, Twitter, Facebook, YouTube, Press Release, Email Marketing and Relationship marketing. He is the President and CEO of New Media, New Marketing, Inc. and the President and CEO of Doral Chamber of Commerce.
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Social Media Mastery
- 1. Social Media Mastery Manny Sarmiento Practical, Real Social Media Training to Supercharge Your Business www.DigitalTrainingMiami.com
- 2. Market Your Business • Social Media Mastery, • SEO Search Engine Optimization • Email Marketing • Local SEO / Social Media • WordPress Website Design • LinkedIn Marketing • Marketing Practical, Real Social Media Training to Supercharge Your Business www.DoralChamber.org/events
- 3. • How Social Media Really Works • The Psychology of Social Media • How to Profit from Social Media • How it is Possible to D-I-Y Social Media • Basic, Intermediate & Advanced Strategies • Social Media Tools and Tips • Defining Social Media M-Levels™ • A Visual Social Media Strategy • How to Get Started Today https://www.udemy.com/simple-social-media/?couponCode=CLASS25
- 4. • Increase Your Company’s Bottom Line • Pump up Your Resume • Get a Better Job (High Demand) • Increase Your Business Skills • Offer Additional Business Services • Start Your Own SMM Business • Consult as SMM Specialist • Reach More People & Earn More Income • You can drive new clients to your website & grow your business at little or no cost https://www.udemy.com/simple-social-media/?couponCode=CLASS25
- 5. • Facebook – 2.32 Billion Users • Twitter – 335 Million Users • LinkedIn – 562 Million Members • Pinterest – 200 Million Users • YouTube – 9B Active Monthly • Instagram – 1 Billion Users • Otro… Take a Guess?
- 8. Can Social Media really make a difference to your business? https://www.udemy.com/simple-social-media/?couponCode=CLASS25
- 9. Social Media really about SEO? Understand Keyword Research & Use It! https://www.udemy.com/simple-social-media/?couponCode=CLASS25
- 10. Sample Keyword Research List https://www.udemy.com/simple-social-media/?couponCode=CLASS25
- 11. Social Media is really about… Domination! https://www.udemy.com/simple-social-media/?couponCode=CLASS25
- 12. G. Give Knowledge A. Answer Questions S. Solve Problems https://www.udemy.com/simple-social-media/?couponCode=CLASS25
- 13. • Reticular Activating System (RAS) • Top of Mind Marketing (TOM) • Relationship Marketing • Belonging / Esteem Needs https://www.udemy.com/simple-social-media/?couponCode=CLASS25
- 15. Tribes” – Seth Godin “A tribe is a group of people connected to one another, connected to a leader, and connected to an idea. For millions of years, human beings have been part of one tribe or another. A group needs only two things to be a tribe: a shared interest and a way to communicate.” ― Seth Godin, Tribes: We Need You to Lead Us https://www.udemy.com/simple-social-media/?couponCode=CLASS25
- 18. Which Social Media and Social Bookmarking Sites to Use? https://www.udemy.com/simple-social-media/?couponCode=CLASS25
- 21. • Build Profiles with SEO • Establish URL (http) • Connect and Contribute • Build Relationships • G.A.S.
- 22. Level 1 - Content • Website • Blog • YouTube • Social Media Press Releases • Document Sharing • LinkedIn Articles Level 2 - Sharing • Facebook • Twitter • LinkedIn • Google+ • Pinterest • Social Bookmarking
- 23. Make It Easy for Visitors to Share Your Content and Follow You www.digitaltrainingmiami.com • AddThis.com • ShareThis.com • WordPress Plugins • Simple Social Buttons
- 24. …Your Competition www.digitaltrainingmiami.com • Hootsuite • Hootlet • Pinterest Button • Delicious Button • Reddit Button • Tweet Deck • Constant Contact
- 25. What are the Best Strategies for Specific Social Media Networks? www.digitaltrainingmiami.com
- 26. What is Twitter and How to Best Use It? https://www.udemy.com/simple-social-media/?couponCode=CLASS25
- 27. • 320 Million Registered Users • Create relationships • Brand Your Account • Level 2 | Tweet the G.A.S. • Importance of followers • Substance • What do I Tweet? https://www.udemy.com/simple-social-media/?couponCode=CLASS25
- 29. • 1.71B Million Users • 53% Active • Establish your network • Pages vs. Personal • Facebook.com/mobile • Groups • Discussions • Build Relationships • G.A.S. • C.C.E. https://www.udemy.com/simple-social-media/?couponCode=CLASS25
- 30. • Capture • Call to Action • Engagement https://www.udemy.com/simple-social-media/?couponCode=CLASS25
- 31. A Professional, Relationship Building And Communication Tool https://www.udemy.com/simple-social-media/?couponCode=CLASS25
- 32. • 414+ Million Professionals • Your Online Resume • Build Your Complete Profile • Build Your Network • Join Groups • Join or Start Discussions • Search Jobs or Post Jobs • Add Applications, i.e. Twitter, Slideshare • Post on Publishing • Update Daily • Add Users Daily • Keep it Professional
- 33. Welcome to the Bloggersphere https://www.udemy.com/simple-social-media/?couponCode=CLASS25
- 34. • Why Have A Blog? • Blogger vs. Wordpress • Becoming an “Expert” • Getting Others to Comment • Building Relationships • Relevance • Faster Indexing • Gadgets, Widgets, • Monetizing Your Blog • “P”-Word • Private Label Articles
- 35. • www.LocalDirectoriesMarketing.com • MerchantCircle.com • Foursquare.com • Google Places • Yahoo Local • Bing Local • Superpages
- 36. • GYBO.com/business / Google.com/places • Local Directories • Appears on Google Searches (SEO) • Put Yourself on the Map • A Must for Any Business • Make it Interactive • Other Directories • Bing, Yahoo, Merchant Circle, others https://www.udemy.com/simple-social-media/?couponCode=CLASS25
- 37. • YouTube and Video Sharing a Must • SEO Potential • #2 Search Engine in the World • #3 Most Trafficked Web Site (Alexa.com) • Integrate with Other Sites • Facebook from YouTube • Embed in Blog and Website • Keyword, Tags and Labels a Must • Auto-Link to Facebook, Twitter & Buzz • Brand Your Channel • Create from Photographs or Cell Phone • Vimeo, Metacafe, Veoh, others
- 38. • 150 Million Users • 85% Female • 42% U.S. Online Women • 30% of All U.S. Social Media Users • 87% Have Purchased Because of Pinterest • $100,000+ Annual Household Income • 50% Have Kids • 15.8 Minutes Avg. Time Spent on Pinterest https://www.udemy.com/simple-social-media/?couponCode=CLASS25
- 39. Fast, Efficient and Powerful Social Bookmarking https://www.udemy.com/simple-social-media/?couponCode=CLASS25
- 40. • Fast and Efficient Social Bookmarking • Instant Google Indexing • Google Search Rankings (SEO) • Free • Embedding and Sharing • PRLog.com / 24-7PressRelease.com • Everything is News • Send PR Weekly • “Real” Press Releases • PRWeb.com / PRNewsWire.com https://www.udemy.com/simple-social-media/?couponCode=CLASS25
- 41. Your Favorites Shared with the World https://www.udemy.com/simple-social-media/?couponCode=CLASS25
- 42. • Powerful SEO • Creating Backlinks Google Loves • Dofollow Me “Top Dofollow Bookmarking…” • Driving Traffic to Your Web Site • Multiple Sites “Top Social Bookmarking…” • Share Your Favorite Sites and Your Own • Bookmark Weekly or Daily • Digg, Delicious, Technorati, Reddit • StumbleUpon, others The Most Powerful SMM Tool That No One Speaks About and You Must Use! https://www.udemy.com/simple-social-media/?couponCode=CLASS25
- 43. • Slideshare.net • “Expert” Status • Building Relationships (G.A.S.) • SEO Friendly • www.slideshare.net/ticketfl https://www.udemy.com/simple-social-media/?couponCode=CLASS25
- 44. 1. It’s about SEO 2. DIY It 3. Building Relationships (G.A.S.) 4. T.O.M. 5. “Expert” Status 6. The “Tribe” 7. Engagement https://www.udemy.com/simple-social-media/?couponCode=CLASS25
- 46. What’s the Big Deal with Social Media Marketing? • Massive Traffic to Your Business or Site • Build New Databases • SEO Success Like Never Before Backlinks, Traffic, Name Recognition • Building Relationships • Cost Effective – Mostly Free! • Measurable (Google Alerts) ROI • Flexibility – 15 Minutes to 2 Hrs / Day • Increased Sales & Revenue https://www.udemy.com/simple-social-media/?couponCode=CLASS25
- 47. What to do Now? • SMM is a Must! • SMM is a Job Function • Schedule It - Hootsuite, Outlook, etc. • 15 Minutes to 2 Hours Per Day • Start Now! • Just Do It! https://www.udemy.com/simple-social-media/?couponCode=CLASS25
- 48. PRLog
- 49. Personal One-on-One Coaching / Mentoring 8 Hours Social Media. SEO, Marketing Coaching With Me One-on-One! (2 Months) $1499.00 Thank You! Manny Sarmiento manny@nmx2.com https://www.udemy.com/simple-social-media/?couponCode=CLASS25
- 50. New Media, New Marketing, Inc. Thank You! Manny Sarmiento https://www.udemy.com/simple-social-media/?couponCode=CLASS25