Social Media for Business Success<br />Manny Sarmiento<br />www.NMx2.com/smuniversity.htm<br />
Can Social Media really make a difference in your business and professional development?<br />
Internet<br />Web 2.0<br />What’s Next?<br />
Overview<br />
It’s About Building Relationships<br />G. Give Away Your Knowledge<br />A. Answer Questions<br />S. Solve Problems<br />
Social Media<br />Blogs<br />Bookmarking<br />Social Networking<br />Microblogs<br />Email Marketing<br />Photo Sharing<br...
Social Media<br />Which Social Media and Social Bookmarking Sites to Use? <br />
Social Media<br />
Building Relationships<br />Social Media is all about building relationships<br />
Social Marketing Strategies<br />
Social Marketing<br /><ul><li> Create a Profile
 Spread the Word
 Establish URL
 Connect, Follow and Comment
 Build Relationships</li></li></ul><li>Twitter<br />What is Twitter and how to best use this tool<br />
Twitter<br /><ul><li> Create relationships
 Your Brand
 Givers Gain:       Share knowledge
 Spread the word:       34 Million Users
 Importance of followers
 Substance
 What do I Tweet?</li></li></ul><li>Facebook<br />The importance of Facebookand your network<br />
Facebook<br /><ul><li> 400 Million Users
 200 Million Active Users
 Establish your network
 Fan Pages
 Groups
 Build Relationships </li></ul>http://www.facebook.com/SocialMediaUniversity<br />
Facebook<br />
Blogs<br />Welcome to the Bloggesphere<br />
Blogs<br /><ul><li> Why have a blog?
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Social Media Marketing Strategies Introduction

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Social Media Marketing Strategies Iintroduction for Greater Miami Society for Human Resource Management's "The Social Media Revolution: Human Resources and Social Collaboration" workshop, held June 15, 2010 at Sofitel Hotel.

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Social Media Marketing Strategies Introduction

  1. 1. Social Media for Business Success<br />Manny Sarmiento<br />www.NMx2.com/smuniversity.htm<br />
  2. 2. Can Social Media really make a difference in your business and professional development?<br />
  3. 3. Internet<br />Web 2.0<br />What’s Next?<br />
  4. 4. Overview<br />
  5. 5. It’s About Building Relationships<br />G. Give Away Your Knowledge<br />A. Answer Questions<br />S. Solve Problems<br />
  6. 6. Social Media<br />Blogs<br />Bookmarking<br />Social Networking<br />Microblogs<br />Email Marketing<br />Photo Sharing<br />Local Directories<br />Video Sharing<br />Presentation Sharing<br />
  7. 7. Social Media<br />Which Social Media and Social Bookmarking Sites to Use? <br />
  8. 8. Social Media<br />
  9. 9. Building Relationships<br />Social Media is all about building relationships<br />
  10. 10. Social Marketing Strategies<br />
  11. 11. Social Marketing<br /><ul><li> Create a Profile
  12. 12. Spread the Word
  13. 13. Establish URL
  14. 14. Connect, Follow and Comment
  15. 15. Build Relationships</li></li></ul><li>Twitter<br />What is Twitter and how to best use this tool<br />
  16. 16. Twitter<br /><ul><li> Create relationships
  17. 17. Your Brand
  18. 18. Givers Gain: Share knowledge
  19. 19. Spread the word: 34 Million Users
  20. 20. Importance of followers
  21. 21. Substance
  22. 22. What do I Tweet?</li></li></ul><li>Facebook<br />The importance of Facebookand your network<br />
  23. 23. Facebook<br /><ul><li> 400 Million Users
  24. 24. 200 Million Active Users
  25. 25. Establish your network
  26. 26. Fan Pages
  27. 27. Groups
  28. 28. Build Relationships </li></ul>http://www.facebook.com/SocialMediaUniversity<br />
  29. 29. Facebook<br />
  30. 30. Blogs<br />Welcome to the Bloggesphere<br />
  31. 31. Blogs<br /><ul><li> Why have a blog?
  32. 32. Becoming an “Expert”
  33. 33. Building Relationships
  34. 34. Relevance
  35. 35. Faster Indexing
  36. 36. Feed Your Blog (RSS)</li></li></ul><li>
  37. 37. Free Press Releases<br />Fast, Efficient Bookmarking<br /><ul><li>PRLog.com
  38. 38. 24-7PressRelease.com
  39. 39. Paid Press Releases
  40. 40. PRNewswire
  41. 41. PRWeb</li></ul>Share Your Press Release<br />
  42. 42. Social Bookmarking<br />Your favorites shared with the eWorld<br />
  43. 43. Social Bookmarking<br />SocialMarker.com<br />
  44. 44. Social Media Marketing<br />What’s the big deal with Social Media Marketing (SMM)?<br />
  45. 45. What’s the big deal with Social Media Marketing(SMM)?<br /><ul><li> Massive Traffic
  46. 46. Build a Database
  47. 47. SEO Success Like Never Before
  48. 48. Building Relationships
  49. 49. Cost Effective
  50. 50. Measurable
  51. 51. Flexibility </li></li></ul><li>The Social Media Mind Map<br />Putting it All Together<br />
  52. 52. PRLog <br />
  53. 53. Social Media Marketing<br />A Business Process<br />Start Now<br />Schedule It<br />Do It if You Want to Grow Your Business!<br />
  54. 54. New Media, New Marketing<br />Social Media University20 Courses, Unlimited Repeats, English and Spanish, Day, Night and Weekend - $497<br />Module 1 – Social Media Marketing (SMM) Basic & Advanced StrategiesModule 2 – Real SEO – Web Site Optimization Strategies that Really Work<br />Module 3 – Affiliate Marketing and Pay Per Click AdvertIsing<br />Module 4 – Basic Offline (and Online) Marketing<br />Module 5 – Event Promotion Using Online and Offline Content <br />Module 6 – Google Tools, Tricks and Tips<br />Module 7 – Email Marketing Basics and Strategies<br />Module 8 – How to Write Social Media & Standard Press Releases<br />Module 9 – Making Money with Information Products and Marketing <br />
  55. 55. New Media, New Marketing<br />Social Media UniversityElective Modules<br />Blogs<br />Twitter for Business Success<br /> Designing Your Website<br />Photoshop Basics<br /> How to use Constant Contact<br />Facebook for Business Success<br /> LinkedIn for Business Success<br /> <br />
  56. 56. New Media, New Marketing<br />Social Media University<br />20 Courses, Unlimited Repeats, English and Spanish, Day, Night and Weekend and Online Live Training - $497<br />Greater Miami SHRM Today - $297.00<br />
  57. 57. New Media, New Marketing<br />Thank You!<br />Manny Sarmiento<br />http://www.nmx2.com<br />

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