Branded or non branded electricals by harish amilineni

1. Branded or non-branded electricals By
Harish Amilineni
It is a tough choice, ‘branded or non-branded electrical’. Definitely major portion of vote
will probably be for branded electrical, since people prefer in avoiding risk that comes with
non- branded electrical appliances.
However, this article will not be bias with either branded or non-branded electrical but will
give a wide picture of the use and positives of both branded and non-branded electrical.
Branded Electrical
Many customers prefer branded electrical for the following reasons:
* High durability* Warranty* Guarantee of the branded electrical appliance* Satisfaction*
Availability of thousands of branded electrical appliances* Good customer service
The above mentioned reasons are the most common one’s when it comes to buying
branded electrical products.
Branded electrical appliances create margins and capture market share for Harish
Amilineni independent manufacturers. They develop name and structure for the
respective manufacturing company.
For the buyers, it is easy to buy any branded electrical appliance with a warranty, because
you know that you can always return the product if it does not comply with your
wants. Harish Amilineni Branded electrical products definitely have high durability
because of their manufacturing and production line.
Non-branded Electrical
It might be very strange to hear, but there is high demand for non-branded electrical
appliances today. There has been a significant increase in the labeling of non-branded

2. electrical products in the market place. Research shows 74.8 respondents have
significantly observed distributors quoting off-brand (no name) on the product.
Non-branded electrical products are creating fame in the local market place. Non-branded
electrical products can be purchased cheap with warranty cards and voucher codes. This
is something that is profitable in marketing industry for the customers who probably would
like to buy whole sale electrical appliances or products.
Harish Amilineni
News on branded and non-branded electrical
Although there is controversy in the market with privately labeled electrical products and
the branded electrical products, good news is both the branded and non-branded still
make equivalent sell in the market due to customer choice of opinion.
Going back to the same question, Branded or non-branded electrical, what would you
prefer? Even with both the positives and the negatives, it is customer’s free will of choice
to be satisfied with that they have chosen. There is no argument on the branded and non-
branded electrical because it becomes irrelevant in the market today.
In Conclusion, Customer makes up their own mind on branded or non-brandedelectrical
products so whether it is a branded or non-branded electrical it would serve the same
purpose with some differences in marketing strategies.
With the current marketing evaluation, there are pro’s to the usage of both the branded
and the non-branded electrical. Hence any argument pertaining to it could be irrelevant
considering the global marketing strategies today.