WYSIWYG: How to Get Ahead in Business

1. How to Get Ahead
in Business
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2. Introduction
 Open with a joke followed by a
sports metaphor
– If you can do both at the same time,
you’ll be batting a thousand right out
of the gate!
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3. PowerPoint
 Always use PowerPoint
 Read directly from your slides
– Remember, your slides are your notes
– People love reading on a big screen
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4. Buzzwords
 Repeat words from previous meetings
 Always use in lieu of substance
 Be wordy, be smart
– Four words good, two words bad
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5. Buzzwords
ramp up
verbiage deliver partner turn-key
bleeding-edge value add
interface dial in
execute bandwidth vertical offline
strategy
leverage time-to-market
integrate
win-win critical
brand
markets growth drill down
top-line liaise utilize
biz dev
sourcing
function optimize follow-on
innovate
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6. Acronyms
 Use them constantly, quickly, and
in conjunction with other jargon
 Make up your own – it’s fun!
– 3 letters is best
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7. Acronyms TLA
FIFO TMI
VC BOM
CIB
P&L ROI COB
CAGR TKO
SOHO
NDA RIF PO R&D
GAAP
POS BHAG B2B XFT
QC
B2C POP
DFA QA IRR OEM
LIFO
RISP CMO EOL OPP
HRM
CIO RFP EO11 MBO LBO
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8. Bullet Lists
 People love bullets
 They’re like headlines
 That call attention to themselves
 So non-bulleted text can be ignored
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9. There’s No “I” in Team
 Your boss is always right
– Agree, agree, agree
 When your boss asks you to do
something, ask your subordinates
to do it for you
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10. Troubleshooting
 Keep a mental list of go-to words
you can turn to in a pinch
 Use them often, interchangeably,
and in any situation
– Ex: strategy, function, execute,
low-hanging fruit
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11. Conclusion
 Ramp up your game a notch,
execute on strategy, and generate
competitive value by leveraging
technology to maximize customer
take-away
 Remember that
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