This document provides information about 0-RA, Inc. to prospective investors. It discusses 0-RA's opportunity in developing a standardized, licensable interactive data visualization module that will populate dynamic personal and enterprise data through SaaS and PaaS. The document notes that 0-RA's platform will be the first to offer this capability as personal and enterprise data moves to 3D, object-based representations on mobile. It introduces 0-RA's founder and leadership team which includes experienced professionals from companies like Zynga, Nike, and Netflix who will lead the development and design of 0-RA's platform and data architecture.

1. 0RA
Data. Visualization. Identity.

2. !
THIS INFORMATION DOCUMENT HAS BEEN PREPARED FOR INFORMATIONAL PURPOSES IN ORDER TO ASSIST
PROSPECTIVE INVESTORS IN EVALUATING 0-RA, INC. (THE “COMPANY“) AND SPEAKS AS OF DATE HEREOF:
BY ACCEPTING DELIVERY OF THE INFORMATIONAL DOCUMENT THE RECIPIENT AGREES TO KEEP
CONFIDENTIAL THE CONTENTS THEREOF AND TO NOT DISCLOSE THE SAME TO ANY THIRD PARTY OR
OTHERWISE USE THE SAME FOR ANY PURPOSE OTHER THAN EVALUATION BY SUCH RECIPIENT OF A
POTENTIAL INVESTMENT IN THE COMPANY.
!
THIS INFORMATION DOCUMENT INCLUDES FORWARD-LOOKING STATEMENTS COVERED BY THE PRIVATE
SECURITIES LITIGATION REFORM ACT OF 1995. BECAUSE SUCH STATEMENTS DEAL WITH FUTURE EVENTS,
STATEMENTS REGARDING 0-RA’S FUTURE BUSINESS, BUSINESS PLANS, REVENUE PROJECTIONS, COSTS,
EARNINGS, INVESTMENTS OR OTHER FINANCIAL ITEMS; STATEMENTS RELATING TO THE OBJECTIVES OF
MANAGEMENT, AND STATEMENTS REGARDING NEW PRODUCTS ARE FORWARD LOOKING STATEMENT
WITHIN THE MEANING OF SAFE HARBOR. THESE STATEMENTS ARE BASED ON MANAGEMENT'S CURRENT
EXPECTATIONS AND ACTUAL RESULTS MAY DIFFER MATERIALLY FROM THOSE PROJECTED AS A RESULT OF
CERTAIN RISKS AND UNCERTAINTIES, INCLUDING BUT NOT LIMITED TO: THE GROWTH OF THE MARKETS
ADDRESSED BY OUR PRODUCTS, THE DEMAND FOR AND MARKET ACCEPTANCE OF OUR PRODUCTS; OUR
ABILITY TO SUCCESSFULLY COMPETE IN THE MARKET IN WHICH WE DO BUSINESS; OUR ABILITY TO
SUCCESSFULLY ADDRESS THE COST STRUCTURE OF OUR PRODUCTS; THE ABILITY TO DEVELOP AND
IMPLEMENT NEW TECHNOLOGIES AND TO OBTAIN PROTECTION FOR THE RELATED INTELLECTUAL
PROPERTY; AND ABILITY TO REALIZE FINANCIAL AND STRATEGIC BENEFITS OF PAST AND FUTURE
TRANSACTIONS. THESE RISKS AND UNCERTAINTIES CAN AFFECT ACTUAL RESULTS. THESE FORWARD-
LOOKING STATEMENTS ARE MADE ONLY AS THE DATE INDICATED, AND THE COMPANY DISCLAIMS ANY
OBLIGATION TO UPDATE OR REVISE THE INFORMATION CONTAINED IN ANY FORWARD-LOOKING
STATEMENTS, WHETHER AS A RESULT OF NEW INFORMATION, FUTURE EVENTS OR OTHERWISE.

3. There is a paradigm shift
occurring in the way we
archive, navigate, and visualize
personal and enterprise data.
the Opportunity
0RA
famo.us

4. Big Data and mobile cloud
computing open possibilities
for digital identity that outdate
2D, text-based desktop
technologies (and their
marketing applications).
!
This is the advent of object-
based mobile computing.
the Opportunity
0RA
Social!
Biometrics!
Health!
Enterprise!
Games!
Shopping!
Emotions!

5. Next generation mobile UX
will code human and
organizational data as visual,
dimensional, and non-linear.
!
Defined, and navigable, by
time and space.
the Opportunity
0RA

6. the Opportunity
0RA
ORA is the first platform that
will offer a:
!
1. standardized, licensable,
interactive data visualization
module,
2. that populates dynamic
personal and enterprise data
3. through both SaaS and PaaS
client automation.

7. Stephen Marshall (Founder, CEO) For the past twenty years, Stephen has been at the forefront of identity content for
generations X,Y/Millennials. His vision for a data visualization platform, one that evolves the 2D personal profile into multi-
dimensional, predictive data visualization, powered by the user's mobile inputs, was the impetus for ORA.
!
Prashun Purkayastha (CTO) As CTO of Systems Engineering Group for Zynga, Prashun managed teams that engineered
the world’s largest mobile game platform for scalability (to 60M daily users), created products to measure backend
performance of Zynga’s games and server utilization, and productized features to address the performance needs for
diagnosis & measuring. Prashun will lead the development team for the ORA platform backend.
!
Peter Crnokrak (Data Architecture Lead) With a post-doctoral in quantitative genetics, Peter takes complex systems and
renders them into symbolic and intuitive graphical representations. He has been recognized by National Science
Foundation, and is a Fellow of the Royal Society of the Arts. His design work appears regularly in magazines such as WIRED,
Wallpaper, and Business Week. As Architecture lead, Peter designs the data flow and structures of the ORA modules.
!
Max Burton (Design Lead) Formerly Creative Director of Nike’s Techlab and then Executive Creative Director at Frog
Design, Max holds over 45 patents. As ORA’s design lead, Max and his team will bring industrial design aesthetics and
utility mechanics to the design of our seminal identity modules.
!
Louis Selincourt (Advisory COO) Formerly COO of the office of the CTO at Zynga, Louis has over 30 years in the tech
sector, leading teams at companies like Oracle and NetApp. His role in ORA will be as a key member of the Executive, with
an emphasis on recruiting a CTO, analytics, and developer team and ensuring that ORA successfully scales out of launch.
!
Jerome Boulon (Advisory Big Data) Jerome architected Netflix’s Hadoop Big Data infrastructure, setting up one of the
largest distributed systems in Silicon Valley. He currently is lead data scientist at Riot Games, one of the top game
platforms with 32M daily active users. Jerome will optimize ORA for maximal data analytics and infrastructural integrity.
!
Dan McCaffrey (Advisory Platform) As Zynga's GM of Platform and Analytics, Dan led the team that designed and built
the core services that enabled the world’s largest mobile game network. Dan will ensure that ORA’s platform is built to
scale and optimized for consumer adoption.
!
!
TEAM
0RA