This document outlines a country investment strategy that considers demand, barriers, future prospects, self-financing opportunities, and synergies between countries. It examines factors like country cost structures and risks, as well as options for production presence like direct production, licensed production, and importing. The strategy aims to increase shareholder value and profitability while balancing global versus local and product versus customer orientations.

1. Country Investment Strategy
Demand
Bariers
Future Prospect
Self-Financing
Synergy Between Countries
Country Cost Structure
Country Risk

2. Presence Strategy
Direct Production
Licenced Production
Façon Production
Import

3. Orientations
Increase the Shareholder Value and Profitability
Global vs. Local
Product vs. Customer
Product Strategy
Segments
Technologies
Presence Strategy
Direct Production
Licenced Production
Façon Production
Import
Collaboration Strategy
GM Alliance
Other Industrial Partners
Non-Industrial Partners
Product Development Strategy
R&D
Centralize
Decentralize
Outsourcing
Design Focus
Component
Module
Vehicle
Capacity Utilization Strategy
Façon Production of Others
Transfer to Other
Global Production
Investment Strategy
Demand
Bariers
Future Prospect
Self-Financing
Synergy Between Countries
Cost Structure
Country Risk
Communication Strategy
Communication Structure
Centralize
Decentralize
Distribution Strategy
Exclusive Dealers
Retail
E-commerce
GM Network
Value Chain Integration vs As usual
Value Generation Focus
Product
After Sales & SP
Extended Services
Financial Operations
Deproliferation Strategy
Models
Platforms
Parts
Versions
A, B, C, D, E, F, G, H, I, P
Engine, Navigation, etc.
B2B Services
Platform Consolidation
Value Proposition
Functional
Emotional
Self-expresive
Non-Exclusive Dealers