A presentation about business innovations.

1. Innovations in Business
by Teimuraz Gogodze

2. Agenda
- Introduction
- Three Main Questions
- Video: The History of Internet
- The Social Enterprise
- Group Discussion
- Innovation Resistance
- FORTH Innovation Method
- Video: A Peace Treaty With Lions
- Recall Game

3. About Me
Countries lived in
Companies Worked for

4. Please Introduce Yourself
Using 3 Adjectives
Mine:
- curious / любознательный
- adventurous / предприимчивый
- open-minded / непредубеждённый

5. The way to succeed is to double
your failure rate.
- Thomas Watson

6. Three Main Questions
How will we
Create value?
How will we
Deliver value?
How will we
Capture value?

7. Step 1: Creating Value
- How will the technology evolve?
- How will the market change?
- How will consumer preferences and behavior change?
- Where will innovations come from?
- What is our value proposition?

8. Step 2: Capturing Value
- How should we design the business model?
- Where should we compete in the value chain?
- How should we compete if standards are important?

10. Step 3: Delivering Value
- How do we manage the core business and growth simultaneously?
- How do we use our strategy to drive real resource allocation?
- What organizational structure, processes, measurements, and
incentive mechanisms do we use?

11. If I had asked people what they
wanted, they would have said
´faster horses´. - Henry Ford

12. History of the Internet
https://www.youtube.com/watch?v=21eFwbb48sE

13. The Social Enterprise
Source: Salesforce Investor Deck

14. Source: Salesforce Investor Deck

15. Source: Salesforce Investor Deck / IDC White Paper sponsored by Salesforce.com 09.09

17. Source: Salesforce Investor Deck / Gartner: 09.10

18. Source: Salesforce Investor Deck / IDC White Paper sponsored by Salesforce.com 09.09

19. Source: Salesforce Investor Deck

20. Source: Salesforce Investor Deck / Comscore 2011

21. Source: Salesforce Investor Deck / Nielsen Wire, 01.11. Morgan Stanley Internet Mobile Report, 12.09

22. Nothing is stronger than habit.
- Ovid

23. Source: Salesforce Investor Deck / Gartner Research; Smartphone, Tablet, and PC Forecast, 12.10

24. Source: Salesforce Investor Deck / Morgan Stanley, “Tablet Demand and Disruption”, 02.11

25. Source: Salesforce Investor Deck

26. Source: Salesforce Investor Deck

27. Source: Salesforce Investor Deck

28. Source: Salesforce Investor Deck

29. Source: Salesforce Investor Deck

30. Source: Salesforce Investor Deck

31. Source: Salesforce Investor Deck

32. Source: Salesforce Investor Deck

33. Source: Salesforce Investor Deck

34. Source: Salesforce Investor Deck

35. Social Enterprise Examples
Source: Salesforce Investor Deck

36. Source: Salesforce Investor Deck

37. Source: Salesforce Investor Deck

38. Source: Salesforce Investor Deck

39. Source: Salesforce Investor Deck

42. Source: Fujitsu Technology and Service Vision 04.14

43. No idea is so outlandish that it
should not be considered.
- Winston Churchill

44. What Can You Change To Make Your
Company More Customer-Centric?

45. The man with a new idea is a
crank - until the idea succeeds
- Mark Twain

46. Innovation Resistance

47. At the Brink of Change
„It has advantages
and could be good,
but...if this that and
tat than yes“
„It brings a lot of
disadvantages. Its
useless and disturbs
the valuable. Im
against!“
„It is
dangerous,
Im against it!“

48. Reactions Towards Innovation
„Is it useful? Who is
doing this already?
What about the
image? How much
does it cost?“
„Are you blind
towards the
disadvantages? It
will have negative
consequences!“
„It is
attacking
our values,we
have to defend em!“

49. The Second Hurdle
„It would be better if
everybody starts
using this now!“
„Im still not
convinced, but I am
going to accept it if
the pressure is bigh
enough. But I have
warned you!“
This thing
is becoming
standard, fight it
even more!

50. You miss 100 percent of the
shots you never take.
- Wayne Gretzky

51. FORTH Innovation Method

52. Author: Gijs van Wulfen
www.forth-innovation.com
Gijs van Wulfen (The Netherlands, 1960) is the
founder of the FORTH innovation method.
FORTH is an effective and structured method for
ideating innovative products and services.
The method is published in his inspiring and practical
book ´Creating Innovative Products and Services´
Gijs is a both presenter and chairman at several (international) innovation
conferences, like the ISPIM Conferences and the European Conference on
Creativity and Innovation.
http://de.slideshare.net/NelloSpiteri/forth-innovation-method-11883690

53. A Peace Treaty With Lions
Young inventor Richard Turere invented "lion lights,"
an elegant way to protect his family's cattle from lion
attacks.
www.ted.com/talks/richard_turere_a_peace_treaty_with_the_lions

55. Sources
- www.csus.edu/indiv/h/hany/documents/Innovation_MBA290.ppt
- http://www.salesforce.com/assets/pdf/investors/salesforce-investor-deck.pdf
- www.forth-innovation.com
- Gunter Dueck, Das Neue und Seine Feinde, Campus 2013