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retail as a career
1.
2. Content
Definition of Retailing
Types of Retail Formats in India
Ethical Issues
Legal Issues
Why Retail is a smart Career Choice ?
5 Main Retail Industry Areas
3. Definition of Retailing
Retailing- It is defined as a conclusive set of
activities or steps used to sell a product or a
service to consumers for their personal or
family use.
Retailer-
A business or person that sells goods to
the consumer.
4. Types of Retail Formats
in India
Mom-and-Pop
Department Stores
Category Killers
Malls
Discount Stores
Super Market
Street Vendors
Hyper Markets
Kiosks
5. Ethical Issues
Consumer Fraud
Retail Theft
Slotting Allowances
Use of Customer Information
6. Consumer Fraud
The defrauding of consumer of various
products & services which do not perform as
advertised, or overcharging.
Protection of Consumer Fraud:
Indian Association of Consumer ( IAC )
Consumer Forum ( CF )
Consumer Education Society ( CES )
Karnataka Consumer Service Society ( KCSS )
7. Retail Theft
Also known as Shoplifting.
Refers to robbing of goods from
retail stores.
There are people or groups who
make a living through shoplifting.
8. Slotting
Allowances
A fee paid by a manufacturer to
the retailer to provide shelf space
or a slot for a new product.
Fee varies depending upon the
market and product.
9. Use of Consumer
Information
The information collected by a
retail store regarding the buying
behavior, address, name, phn.
number, etc. All this info. Can
either be used in a positive or
negative way.
10. Legal Issues
A person who is responsible for the
operation of a single or multiple
retail stores has to be aware of
various laws and regulations.
Consumer Protection Act 1946.
Industrial Establishment Act 1946.
11. Consumer Protection
Act 1946
Name & address of the
consumer.
Net quantity of the package.
Month & year of manufacture.
Etc.
12. Industrial Establishment Act
1946
Regulate the conditions, recruitment,
discharge, disciplinary action, holidays,
etc.
This act is applicable to industrial
establishments wherein 50 or more
workmen have been employed in the
preceding 12 months.
Central & State Govt. can make this act
applicable to less than 50 person as in case
of U.P. & West Bengal.
13. Why Retail is a smart
Career Choice ?
The retail industry offers...
1) Variety
2) Retail Is Everywhere
3) Flexibility
4) Job Benefits
14. 5 Main Retail
Industry Areas
Specialty Retailing
Food & Beverages
Work, Home & Lifestyle
General Retailing
Wholesale & Logistics
15. Specialty Retailing
Floristry
Newsagents, Stationary and Books
Community Pharmacy
Specialty Stores
Jewellery Retailing
Fashion, Clothing and Footwear
16. Food & Beverages
Supermarkets
Liquor Retailing
Fruit and Vegetable
Fast Food and Take-away
Specialty Food
17. Work, Home & Lifestyle
Entertainment, Communication and
Technology
Sport Recreation and Leisure
Home Living
Hardware and Gardening