These are the main Strategies to improve your branding.

2. By definition, brand strategy
is a long-term plan for the
development of a successful
brand in order to achieve
specific goals. A well-defined
and executed brand strategy
affects all aspects of a
business and is directly
connected to consumer needs,
emotions, and competitive
environments.

4. comScore, Nielsen, Google and Compete
these are the tools we can use to research
and learn more about our Keywords and
Audience.
Research Your Audience and
Keywords

5. Website Optimization
Qualaroo, UserTesting.com, Inspectlet and
SurveyMonkey these are the tools we can
use to know why visitors leave, get
confused or don’t convert.

6. SEO
Over the years Google has moved to
increase the weighting placed on brand
like signals in their organic search
algorithms.

7. SMO
Twitter, Facebook, LinkedIn, YouTube these
are the SMO channels help Increase loyal
and genuine fan engagement and Build
Brand Loyalty

8. PPC

9. Online Marketing Tools

10. CRM
One of the keys to business growth has
long been the strength and nature of the
relationships an organization builds with its
customers.

11. ROI
Return-on-Investment (ROI) is key to any
successful marketing initiative. After all, in
business, it’s always important to see if your
investments are profitable. While many people
believe it’s too difficult to track and measure online
marketing efforts, nothing could be further from
the truth.
ROI Calculator
• Google analytics
• Google webmasters tools
• Basic Google search
• Google Adwords
• Social media monitoring tools

12. To build a prominent online
reputation and manage it
proficiently we need to follow
the steps provided in the
presentation for appropriate
Branding of Cyber Swift.
conclusion
WEB
optimization

13. This will help to acquire
maximum traffic for the
Website and generate utmost
revenue. This will improve the
brand promotion and will
generate maximum return on
investment.
conclusion