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THE               MARKETING INNOVATION AUDIT
                                             Downloadable MS Excel Questionnaire - Free
1 ⎥ The Marketing Pulse, a self-assessment organizational questionnaire ⎥ http://www.straligence.com/2012/10/03/marketing-innovation-audit/
Audit the performance of your
                        Marketing Innovation Readiness
                       across 9 themes and 61 capabilities



                                                       Saves you at least
                                                      3 days of hard work!


2 ⎥ The Marketing Pulse, a self-assessment organizational questionnaire ⎥ http://www.straligence.com/2012/10/03/marketing-innovation-audit/
Overall Results




3 ⎥ The Marketing Pulse, a self-assessment organizational questionnaire ⎥ http://www.straligence.com/2012/10/03/marketing-innovation-audit/
Organizing for Innovation




4 ⎥ The Marketing Pulse, a self-assessment organizational questionnaire ⎥ http://www.straligence.com/2012/10/03/marketing-innovation-audit/
Culture and Processes




5 ⎥ The Marketing Pulse, a self-assessment organizational questionnaire ⎥ http://www.straligence.com/2012/10/03/marketing-innovation-audit/
Brands and Customers




6 ⎥ The Marketing Pulse, a self-assessment organizational questionnaire ⎥ http://www.straligence.com/2012/10/03/marketing-innovation-audit/
Technology and Innovation Measurement




7 ⎥ The Marketing Pulse, a self-assessment organizational questionnaire ⎥ http://www.straligence.com/2012/10/03/marketing-innovation-audit/
Geographies and People




8 ⎥ The Marketing Pulse, a self-assessment organizational questionnaire ⎥ http://www.straligence.com/2012/10/03/marketing-innovation-audit/
www.straligence.com




9 ⎥ The Marketing Pulse, a self-assessment organizational questionnaire ⎥ http://www.straligence.com/2012/10/03/marketing-innovation-audit/

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Straligence marketing innovation audit

  • 1. THE MARKETING INNOVATION AUDIT Downloadable MS Excel Questionnaire - Free 1 ⎥ The Marketing Pulse, a self-assessment organizational questionnaire ⎥ http://www.straligence.com/2012/10/03/marketing-innovation-audit/
  • 2. Audit the performance of your Marketing Innovation Readiness across 9 themes and 61 capabilities Saves you at least 3 days of hard work! 2 ⎥ The Marketing Pulse, a self-assessment organizational questionnaire ⎥ http://www.straligence.com/2012/10/03/marketing-innovation-audit/
  • 3. Overall Results 3 ⎥ The Marketing Pulse, a self-assessment organizational questionnaire ⎥ http://www.straligence.com/2012/10/03/marketing-innovation-audit/
  • 4. Organizing for Innovation 4 ⎥ The Marketing Pulse, a self-assessment organizational questionnaire ⎥ http://www.straligence.com/2012/10/03/marketing-innovation-audit/
  • 5. Culture and Processes 5 ⎥ The Marketing Pulse, a self-assessment organizational questionnaire ⎥ http://www.straligence.com/2012/10/03/marketing-innovation-audit/
  • 6. Brands and Customers 6 ⎥ The Marketing Pulse, a self-assessment organizational questionnaire ⎥ http://www.straligence.com/2012/10/03/marketing-innovation-audit/
  • 7. Technology and Innovation Measurement 7 ⎥ The Marketing Pulse, a self-assessment organizational questionnaire ⎥ http://www.straligence.com/2012/10/03/marketing-innovation-audit/
  • 8. Geographies and People 8 ⎥ The Marketing Pulse, a self-assessment organizational questionnaire ⎥ http://www.straligence.com/2012/10/03/marketing-innovation-audit/
  • 9. www.straligence.com 9 ⎥ The Marketing Pulse, a self-assessment organizational questionnaire ⎥ http://www.straligence.com/2012/10/03/marketing-innovation-audit/