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Company overview



    August 2011




                            RRsat Global Communications Network Ltd.
1            Confidential
RRsat Company Highlights

• Leading provider of end-to-end content management
  and distribution services
• Operating in the fast growing TV and radio
  broadcasting market
• Uplink, downlink, turnaround services and end-to-end
  transmission and distribution for over 600 television,
  radio and data channels
• Coverage of over 95% of the globe with 6 teleports,
  over 40 transponders and a global fiber infrastructure,
• With a 24/7 advanced playout center, playout for over
  130 channels
• Traded on NASDAQ [RRST]
• In compliance with the ISO 9001 standard

2   24 May 2011   Confidential
Global TV Content Management & Distribution

    Content Management              Global Network             Winning Solution




    • Serving our Customers… the TV Channels/ Content Providers

    • Enabling them to reach their target markets utilizing the most cost
      effective and efficient solution

    • > 600 TV and radio channels reach their viewers through RRsat today



3    24 May 2011   Confidential
Content Management
• RRsat takes your content from any format
• Repurposing to any format
     • SD/HD/3D
     • MPEG2 / MPEG4 and other codecs
     • Subtitling/dubbing
     • Opting out
     • Graphics insertion
     • Archiving
     • Compliance recording
     • Disaster recovery
     • And more…..




4   24 May 2011   Confidential
The RRsat Global Network




                    Coverage of 95% of populated regions worldwide

5   24 May 2011   Confidential
The RRsat Fiber Network




6   24 May 2011   Confidential
Our Facilities




    Re’em Teleport, Israel              Emek HaEla Teleport, Israel     Hawley Teleport, Pennsylvania
                                        100+ Satellite Dish Antennas

                                       175+ Satellite Dish Antennas

                                   Playout and Production Rooms




                                        130+ Playout Channels
7     24 May 2011   Confidential
                                                     7
Occasional use services
    • Sports, News & Special Events
    • Delivery of over 60,000 hours of occasional-use content
      each year
    • Live studios from key cities in Israel, New York,
      Washington and the Palestinian Authority
    • Professional crew and state-of-the-art equipment
    • Fiber connectivity for studio live shots, including links to
      local and international studios
    • Editing facilities
    • Outside Broadcast (OB) trucks
    • Multichannel services in a variety of formats


8     24 May 2011   Confidential
End-to-End Solution




                                           One Stop Shop
                  A full solution network able to meet the needs of any customer

9   24 May 2011   Confidential
Why are we winning more and
                 more customers ?

     Managed Network                  Global Network         Winning Solution




     • Global Teleport Services       • Satellite            • Global Footprint
     • NOC                            • Uplink               • Neutral Infrastructure
     • Hosting and co-location        • Downlink             • Complete end-to-end
                                                               services
     • Satellite Capacity             • Turnaround
                                                             • Customized cost
     • Network design and             • Fiber Connectivity
                                                               effective pricing
       supervision                    • Public Internet
                                                             • Superior Client Service
     • Flyaway systems
     • Digital storage and
       archive




10       24 May 2011   Confidential
Location… Location… Location...
The RRsat “STAR” System
                                                  European
                                                                                       • Israel provides a unique
                                                 Distribution                            location for enabling a
   North and                                                                             “STAR” system
South American
                                                                           Asian
  Distribution
                                                                        Distribution
                         1 Hop
                                                                                       • “STAR” system reaches
                                                                                         all major markets in just
                                                                                         1 hop
                          RRsat Teleports
                             (Israel)
                 1 Hop                                          1 Hop                  • “STAR” system is
                                                                                         strongly preferred by
                                                                                         customers
    African
                                                                 Australian                • Cost effective
  Distribution
                                                                Distribution
                                                                                           • Operationally efficient
                                 1 Hop   1 Hop
                                                                                           • Enables localized
                                                                                             content and advertising

      Customers migrate to RRsat’s “STAR” System to increase their profitability

 11    24 May 2011       Confidential
                                                                        11
Partial List of RRsat Customers




            We distribute over 590 TV and radio channels globally!


12   24 May 2011   Confidential
Example of RRsat Services




13   24 May 2011   Confidential
Example of RRsat Services




14   24 May 2011   Confidential
Example of RRsat Services




15   24 May 2011   Confidential
Example of RRsat Services




16   24 May 2011   Confidential
Fast Growing
                                                          As of       CAGR
                                                2001   December 31,   2001-
                                                           2010        2010
     OPERATIONAL




                    TV Channels                 10         480        54%

                    Radio Channels               1         110        69%

                    Satellites                   3         40         33%

                    Fiber Reach (Continents)     0          4          NA

                    Value-Added Services
                                                 3         139        53%
                    (Channels)




                                    And … from here we continue growing

17                 24 May 2011   Confidential
Superior Competitive Positioning and
   Services
                              Independent   Satellite Fleet              In-house
                                                              Telcos
                                Teleports    Operators                 Broadcasters

Global Distribution
Capabilities                                                                         
Superior Location of
Teleport                                                                              
Network Neutral                                                                     
Sophisticated Playout
Center                                                                              
Flexible Infrastructure                                                             
Focused Attention on
Broadcasting Industry                                                               
Investments in
Emerging Technologies                                                               
Large Customer Base
for Global Distribution                                                              
   What we offer is unique in the broadcasting distribution market
  18   24 May 2011    Confidential
Thank you for your attention !




19   24 May 2011   Confidential

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Intro To R Rsat Company And Services 2011

  • 1. Company overview August 2011 RRsat Global Communications Network Ltd. 1 Confidential
  • 2. RRsat Company Highlights • Leading provider of end-to-end content management and distribution services • Operating in the fast growing TV and radio broadcasting market • Uplink, downlink, turnaround services and end-to-end transmission and distribution for over 600 television, radio and data channels • Coverage of over 95% of the globe with 6 teleports, over 40 transponders and a global fiber infrastructure, • With a 24/7 advanced playout center, playout for over 130 channels • Traded on NASDAQ [RRST] • In compliance with the ISO 9001 standard 2 24 May 2011 Confidential
  • 3. Global TV Content Management & Distribution Content Management Global Network Winning Solution • Serving our Customers… the TV Channels/ Content Providers • Enabling them to reach their target markets utilizing the most cost effective and efficient solution • > 600 TV and radio channels reach their viewers through RRsat today 3 24 May 2011 Confidential
  • 4. Content Management • RRsat takes your content from any format • Repurposing to any format • SD/HD/3D • MPEG2 / MPEG4 and other codecs • Subtitling/dubbing • Opting out • Graphics insertion • Archiving • Compliance recording • Disaster recovery • And more….. 4 24 May 2011 Confidential
  • 5. The RRsat Global Network Coverage of 95% of populated regions worldwide 5 24 May 2011 Confidential
  • 6. The RRsat Fiber Network 6 24 May 2011 Confidential
  • 7. Our Facilities Re’em Teleport, Israel Emek HaEla Teleport, Israel Hawley Teleport, Pennsylvania  100+ Satellite Dish Antennas 175+ Satellite Dish Antennas Playout and Production Rooms 130+ Playout Channels 7 24 May 2011 Confidential 7
  • 8. Occasional use services • Sports, News & Special Events • Delivery of over 60,000 hours of occasional-use content each year • Live studios from key cities in Israel, New York, Washington and the Palestinian Authority • Professional crew and state-of-the-art equipment • Fiber connectivity for studio live shots, including links to local and international studios • Editing facilities • Outside Broadcast (OB) trucks • Multichannel services in a variety of formats 8 24 May 2011 Confidential
  • 9. End-to-End Solution One Stop Shop A full solution network able to meet the needs of any customer 9 24 May 2011 Confidential
  • 10. Why are we winning more and more customers ? Managed Network Global Network Winning Solution • Global Teleport Services • Satellite • Global Footprint • NOC • Uplink • Neutral Infrastructure • Hosting and co-location • Downlink • Complete end-to-end services • Satellite Capacity • Turnaround • Customized cost • Network design and • Fiber Connectivity effective pricing supervision • Public Internet • Superior Client Service • Flyaway systems • Digital storage and archive 10 24 May 2011 Confidential
  • 11. Location… Location… Location... The RRsat “STAR” System European • Israel provides a unique Distribution location for enabling a North and “STAR” system South American Asian Distribution Distribution 1 Hop • “STAR” system reaches all major markets in just 1 hop RRsat Teleports (Israel) 1 Hop 1 Hop • “STAR” system is strongly preferred by customers African Australian • Cost effective Distribution Distribution • Operationally efficient 1 Hop 1 Hop • Enables localized content and advertising Customers migrate to RRsat’s “STAR” System to increase their profitability 11 24 May 2011 Confidential 11
  • 12. Partial List of RRsat Customers We distribute over 590 TV and radio channels globally! 12 24 May 2011 Confidential
  • 13. Example of RRsat Services 13 24 May 2011 Confidential
  • 14. Example of RRsat Services 14 24 May 2011 Confidential
  • 15. Example of RRsat Services 15 24 May 2011 Confidential
  • 16. Example of RRsat Services 16 24 May 2011 Confidential
  • 17. Fast Growing As of CAGR 2001 December 31, 2001- 2010 2010 OPERATIONAL TV Channels 10 480 54% Radio Channels 1 110 69% Satellites 3 40 33% Fiber Reach (Continents) 0 4 NA Value-Added Services 3 139 53% (Channels) And … from here we continue growing 17 24 May 2011 Confidential
  • 18. Superior Competitive Positioning and Services Independent Satellite Fleet In-house Telcos Teleports Operators Broadcasters Global Distribution Capabilities   Superior Location of Teleport  Network Neutral    Sophisticated Playout Center    Flexible Infrastructure    Focused Attention on Broadcasting Industry    Investments in Emerging Technologies    Large Customer Base for Global Distribution   What we offer is unique in the broadcasting distribution market 18 24 May 2011 Confidential
  • 19. Thank you for your attention ! 19 24 May 2011 Confidential