Health and Wellness in Peru report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors.
2. The local and regional authorities of Peru are well promoting better
eating habits and healthy lifestyle in the country. Also, the ministry
of health in Peru is taking care due to rising obesity rates in the
country. The risk of consuming sweetened beverages and processed
food is becoming increasingly aware of by the local consumers of
the country. Specific interest is observed to be taken in healthier
food and beverages option by middle-income and high-income
consumers and they have started consuming more of salads,
homemade meals and other healthier options in order to stay fit
and live healthy.
3. According to the report, “Health and Wellness in Peru”, the health
and wellness trend is increasingly becoming popular among the
people of Peru (especially- middle and high income people) and
the companies are also launching new products, varieties and
natural ingredients with less sugar content that target the trend.
Additionally, the consumers are shifting their preferences from NH
100% juices to NH RTD tea. In health and wellness beverages as
well, consumers have shifted to bottled water from any other
concentrated option. To make the products healthier, additions like
vitamins, minerals and other natural ingredients have been greatly
appreciated by the consumers.
Central American Country CBC has been given the management for
non-alcohol portfolio of Ambere in Peru by the CBC Pervana and
Brazilian players Ambev which is a joint venture. Ambere has
selected Pepsico to manage the portfolio of non-alcohols.
4. The leading soft drink company is CBC Pervana in the country. Corp.
Lindley and Ajeper SA are the leading players which are becoming
very competitive for CBC as they are effectively managed with
current portfolio and also prepared for introduction of new products.
Large population of youngsters and middle-class income people in
Peru are getting stimulated by the modern grocery retailers. Because
of augmentation in the purchasing powers and disposable incomes of
consumers, the traditional grocery retailers are losing their share. In
the capital of the country, periphery of Lima and some provinces
where income level is increasing, expansion of retail in Peru is being
witnessed.
Over the forecast period, more awareness regarding health and
wellness among consumers will be observed and will gain
importance in adapting healthy lifestyle. Consumers will be becoming
5. more knowledgeable and more educated about the healthy options
available in beverage packaged food.
There will be a continuation in shift to less sugar content food
products by informed consumers and accordingly an increase in the
enriched ingredients like vitamins, minerals and less sugar content
products which will target the upcoming trends with special benefits
like beauty vitality or energy. Ultimately, the health and wellness
industry is undoubtedly going to prosper well in the coming years
supported by affirmative economic conditions.
Key Factors Considered in the Report
Global Health and Wellness Market Research Report
Peru Fresh Vegetables Market Growth Opportunities
Peru Organic Products Market Analysis
Peru Health and Wellness Industry Trends
6. Peru Energy Drinks Market Demand
Peru Competitors for Fortified Goods
Peru Healthy Foods Market Revenue
Peru Packaged Food Market Trends
Peru Healthy Beverages Market Analysis
Peru Herbal Products Market Demand
Peru Health Industry Future Outlook
To know more about the research report:
https://www.kenresearch.com/food-beverage-and-
tobacco/non-alcoholic-beverages/health-wellness-
peru/127201-11.html